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Yong Tan 0001
Person information
- affiliation: University of Washington, School of Business, Seattle, WA, USA
Other persons with the same name
- Yong Tan — disambiguation page
- Yong Tan 0002
— University of Bradford, School of Management, UK
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2020 – today
- 2026
[j74]Zibo Liu
, Shi Chen
, Kamran Moinzadeh
, Yong Tan
:
When to Broadcast? Inventory Disclosure Policies for Online Sales of Limited Inventory. Inf. Syst. Res. 37(1): 117-137 (2026)
[j73]Yifan Yu
, Shan Huang
, Yuchen Liu
, Yong Tan:
Emotions in Online Content Diffusion. Inf. Syst. Res. 37(1): 398-415 (2026)
[j72]Yuchen Liu
, Lizheng Wang
, Yong Tan
, Yongjun Li
:
Learning When Reading: Evidence from an Online Mobile Reading Platform. Inf. Syst. Res. 37(2): 1289-1303 (2026)
[j71]Yifan Yu
, Wendao Xue
, Lin Jia
, Yong Tan
:
When Emotion AI Meets Strategic Users. Manag. Sci. 72(1): 627-645 (2026)
[j70]Shahryar Doosti
, Stephanie Lee
, Yong Tan
:
Social Media Sponsorship: Metrics and Strategies for Finding the Right Content Creator-Sponsor Matches. Manag. Sci. 72(7): 6043-6062 (2026)
[j69]Yifan Yu, Xinyao Wang
, Jinghua Huang, Yong Tan:
The Pleasant Visual Path to Review Helpfulness: Picture-Evoked Emotional Valence and Picture-Text Alignment. MIS Q. 50(1): 243-268 (2026)
[j68]Xue (Jane) Tan, Yingda Lu, Junjie Wu, Yong Tan:
The Impact of Digital Profile Enrichment on Charitable Giving on Social Networking Sites. MIS Q. 50(1): 379-396 (2026)
[i4]Yuqing Hu, Wendao Xue, Yifan Yu, Yong Tan:
From Dyads to Groups: Rethinking Emotional Support with Conversational AI. CoRR abs/2603.00797 (2026)- 2025
[j67]Yifan Yu
, Xue (Jane) Tan
, Yong Tan
:
Understanding Volunteer Crowdsourcing from a Multiplex Perspective. Inf. Syst. Res. 36(1): 107-125 (2025)
[j66]Yi Wu
, Weiling Ke
, Yuelei Li
, Zhijie Lin
, Yong Tan
:
Understanding Lenders' Investment Behavior in Online Peer-to-Peer Lending: A Construal Level Theory Perspective. Inf. Syst. Res. 36(1): 141-161 (2025)
[j65]Zhenbin Yan
, Zixuan Meng
, Yong Tan
:
Does Virtual Reality Help Property Sales? Empirical Evidence from a Real Estate Platform. Inf. Syst. Res. 36(2): 1011-1030 (2025)
[j64]Xin Zhang
, Lihong Cheng
, Yugang Yu
, Yong Tan
:
To Partner or Not to Partner? The Partnership Between Platforms and Data Brokers in Two-Sided Markets. Inf. Syst. Res. 36(3): 1437-1460 (2025)
[j63]Jiaying Deng
, Stephanie Lee
, Yong Tan
:
Flow of the Game: A Hidden Markov Model of Player Engagement in Online Mobile Games. Inf. Syst. Res. 36(3): 1898-1911 (2025)
[c14]Yuqing Hu, Lin Jia, Tongxin Zhou, Yong Tan:
Customer Satisfaction as a Moderator: Unpacking the Effects of Managerial Response on Future Review Engagement. HICSS 2025: 1-10- 2024
[j62]Jinyang Zheng
, Guopeng Yin
, Yong Tan
, Jianing Ding:
Does Help Help? An Empirical Analysis of Social Desirability Bias in Ratings. Inf. Syst. Res. 35(3): 1052-1073 (2024)
[j61]Jiaying Deng
, Mingwen Yang
, Matthias Pelster
, Yong Tan
:
Social Trading, Communication, and Networks. Inf. Syst. Res. 35(4): 1546-1564 (2024)
[j60]Zhiang Wu
, Guannan Liu
, Junjie Wu
, Yong Tan
:
Are Neighbors Alike? A Semisupervised Probabilistic Collaborative Learning Model for Online Review Spammers Detection. Inf. Syst. Res. 35(4): 1565-1585 (2024)
[i3]Liang Zhang, Guannan Liu, Junjie Wu, Yong Tan:
Modeling Reference-dependent Choices with Graph Neural Networks. CoRR abs/2408.11302 (2024)- 2023
[j59]Tongxin Zhou
, Yingfei Wang
, Lu Lucy Yan, Yong Tan:
Spoiled for Choice? Personalized Recommendation for Healthcare Decisions: A Multiarmed Bandit Approach. Inf. Syst. Res. 34(4): 1493-1512 (2023)
[j58]Yifan Yu
, Yang Yang
, Jinghua Huang
, Yong Tan
:
Unifying Algorithmic and Theoretical Perspectives: Emotions in Online Reviews and Sales. MIS Q. 47(1): 127-160 (2023)
[j57]Fei Ren
, Yong Tan
, Fei Wan
:
Know Your Firm: Managing Social Media Engagement to Improve Firm Sales Performance. MIS Q. 47(1): 227-262 (2023)
[c13]Junzhi Xue, Lizheng Wang, Jinyang Zheng, Yongjun Li, Yong Tan:
ChatGPT Is A User-Generated Knowledge-Sharing Killer. ICIS 2023- 2022
[j56]Yang Jiang
, Yi-Chun (Chad) Ho
, Xiangbin Yan
, Yong Tan
:
What's in a "Username"? The Effect of Perceived Anonymity on Herding in Crowdfunding. Inf. Syst. Res. 33(1): 1-17 (2022)
[j55]Elina H. Hwang
, Xitong Guo
, Yong Tan
, Yuanyuan Dang
:
Delivering Healthcare Through Teleconsultations: Implications for Offline Healthcare Disparity. Inf. Syst. Res. 33(2): 515-539 (2022)
[j54]Behnaz Bojd
, Xiaolong Song
, Yong Tan
, Xiangbin Yan
:
Gamified Challenges in Online Weight-Loss Communities. Inf. Syst. Res. 33(2): 718-736 (2022)
[j53]Shaohui Wu
, Yong Tan
, Yubo Chen, Yitian (Sky) Liang
:
How Is Mobile User Behavior Different? A Hidden Markov Model of Cross-Mobile Application Usage Dynamics. Inf. Syst. Res. 33(3): 1002-1022 (2022)
[j52]Zan Zhang
, Guofang Nan
, Minqiang Li
, Yong Tan
:
Competitive Entry of Information Goods Under Quality Uncertainty. Manag. Sci. 68(4): 2869-2888 (2022)
[j51]Tongxin Zhou
, Lu Lucy Yan
, Yingfei Wang
, Yong Tan
:
Turn Your Online Weight Management from Zero to Hero: A Multidimensional, Continuous-Time Evaluation. Manag. Sci. 68(5): 3507-3527 (2022)- 2021
[j50]Zixuan Meng
, Lin Hao, Yong Tan
:
Freemium Pricing in Digital Games with Virtual Currency. Inf. Syst. Res. 32(2): 481-496 (2021)
[j49]Shi Chen
, Kamran Moinzadeh
, Yong Tan
:
Discount Schemes for the Preemptible Service of a Cloud Platform with Unutilized Capacity. Inf. Syst. Res. 32(3): 967-986 (2021)
[j48]Zhen Fang
, Yi-Chun (Chad) Ho
, Xue (Jane) Tan
, Yong Tan
:
Show Me the Money: The Economic Impact of Membership-Based Free Shipping Programs on E-Tailers. Inf. Syst. Res. 32(4): 1115-1127 (2021)
[j47]Zhenhua Wu, Lin Hu, Zhijie Lin
, Yong Tan
:
Competition and Distortion: A Theory of Information Bias on the Peer-to-Peer Lending Market. Inf. Syst. Res. 32(4): 1140-1154 (2021)
[j46]Vipul Aggarwal
, Elina H. Hwang
, Yong Tan
:
Learning to Be Creative: A Mutually Exciting Spatiotemporal Point Process Model for Idea Generation in Open Innovation. Inf. Syst. Res. 32(4): 1214-1235 (2021)
[j45]Xue (Jane) Tan
, Yingda Lu
, Yong Tan:
The Impact of Subscription Reciprocity on Charitable Content Creation and Sharing: Evidence from Twitter on Giving Tuesday. MIS Q. 45(2) (2021)
[c12]Juan Wang, Yifan Yu, Wendao Xue, Yong Tan:
COVID-19, Urban Transportation, and Air Pollution. ICIS 2021- 2020
[j44]Haoyan Sun
, Ming Fan
, Yong Tan
:
An Empirical Analysis of Seller Advertising Strategies in an Online Marketplace. Inf. Syst. Res. 31(1): 37-56 (2020)
[j43]Jinyang Zheng
, Fei Ren
, Yong Tan
, Xi Chen
:
Optimizing Two-Sided Promotion for Transportation Network Companies: A Structural Model with Conditional Bayesian Learning. Inf. Syst. Res. 31(3): 692-714 (2020)
[j42]Yang Jiang
, Yi-Chun (Chad) Ho
, Xiangbin Yan
, Yong Tan
:
When Online Lending Meets Real Estate: Examining Investment Decisions in Lending-Based Real Estate Crowdfunding. Inf. Syst. Res. 31(3): 715-730 (2020)
[j41]Zan Zhang, Guofang Nan, Yong Tan
:
Cloud Services vs. On-Premises Software: Competition Under Security Risk and Product Customization. Inf. Syst. Res. 31(3): 848-864 (2020)
[j40]Ping Luo, Kai Shu, Junjie Wu
, Li Wan, Yong Tan:
Exploring Correlation Network for Cheating Detection. ACM Trans. Intell. Syst. Technol. 11(1): 12:1-12:23 (2020)
[c11]Zhenbin Yan, Uttara Anantakrishnan, Yingfei Wang, Yong Tan:
Content and Composition: Understanding The Impact of Merchant Pictures on Market Performance. ICIS 2020
[c10]Zhenbin Yan, Zixuan Meng, Yong Tan:
How does Virtual Reality Matter? Evidence from an Online Real Estate Platform. ICIS 2020
[i2]Tongxin Zhou, Yingfei Wang, Lu Lucy Yan, Yong Tan:
Spoiled for Choice? Personalized Recommendation for Healthcare Decisions: A Multi-Armed Bandit Approach. CoRR abs/2009.06108 (2020)
2010 – 2019
- 2019
[j39]Lin Hao, Yong Tan
:
Who Wants Consumers to Be Informed? Facilitating Information Disclosure in a Distribution Channel. Inf. Syst. Res. 30(1): 34-49 (2019)
[j38]Tingting Song
, Jinghua Huang
, Yong Tan
, Yifan Yu
:
Using User- and Marketer-Generated Content for Box Office Revenue Prediction: Differences Between Microblogging and Third-Party Platforms. Inf. Syst. Res. 30(1): 191-203 (2019)
[j37]Zhijie Lin
, Ying Zhang, Yong Tan
:
An Empirical Study of Free Product Sampling and Rating Bias. Inf. Syst. Res. 30(1): 260-275 (2019)
[j36]Xue (Jane) Tan
, Youwei Wang
, Yong Tan
:
Impact of Live Chat on Purchase in Electronic Markets: The Moderating Role of Information Cues. Inf. Syst. Res. 30(4): 1248-1271 (2019)
[j35]Jinyang Zheng
, Zhengling Qi
, Yifan Dou
, Yong Tan
:
How Mega Is the Mega? Exploring the Spillover Effects of WeChat Using Graphical Model. Inf. Syst. Res. 30(4): 1343-1362 (2019)- 2018
[j34]Zheng Xie, Guannan Liu, Junjie Wu, Yong Tan:
Big data would not lie: prediction of the 2016 Taiwan election via online heterogeneous information. EPJ Data Sci. 7(1): 32 (2018)
[j33]Dengpan Liu, Yong Tan
, Vijay S. Mookerjee:
When Ignorance Can Be Bliss: Organizational Structure and Coordination in Electronic Retailing. Inf. Syst. Res. 29(1): 70-83 (2018)
[c9]Vipul Aggarwal, Elina H. Hwang, Yong Tan:
Fostering Innovation: Exploration is not Everybody's Cup of Tea. ICIS 2018
[c8]Elina H. Hwang, Xitong Guo, Yong Tan, Yuanyuan Dang:
Mobilizing Healthcare across Geography through Telemedicine Consultations. ICIS 2018
[c7]Kyungsun(Melissa) Rhee, Elina H. Hwang, Yong Tan:
Social Hiring: The Right LinkedIn Connection that Helps You Land a Job. ICIS 2018
[i1]Zheng Xie, Guannan Liu, Junjie Wu, Yong Tan:
Social Media Would Not Lie: Prediction of the 2016 Taiwan Election via Online Heterogeneous Data. CoRR abs/1803.08010 (2018)- 2017
[j32]Eric Zheng, Yong Tan, Paulo B. Góes, Ramnath K. Chellappa
, D. J. Wu, Michael Shaw, Olivia R. Liu Sheng, Alok Gupta
:
When Econometrics Meets Machine Learning. Data Inf. Manag. 1(2): 75-83 (2017)
[j31]Yi-Chun (Chad) Ho
, Yi-Jen (Ian) Ho, Yong Tan
:
Online Cash-back Shopping: Implications for Consumers and e-Businesses. Inf. Syst. Res. 28(2): 250-264 (2017)
[j30]Yi-Chun (Chad) Ho
, Junjie Wu, Yong Tan:
Disconfirmation Effect on Online Rating Behavior: A Structural Model. Inf. Syst. Res. 28(3): 626-642 (2017)
[j29]Lu Lucy Yan, Yong Tan:
The Consensus Effect in Online Health-Care Communities. J. Manag. Inf. Syst. 34(1): 11-39 (2017)
[c6]Zhenhua Wu
, Zhijie Lin, Yong Tan:
A Theory of Information Biases on Healthcare Platforms. WEB 2017: 94-108
[c5]Zhenhua Wu
, Zhijie Lin, Yong Tan:
Trial and Pricing Strategies of Software Market with Competition and Network Effects. WEB 2017: 118-130- 2016
[j28]Anjana Susarla
, Jeong-ha (Cath) Oh, Yong Tan:
Influentials, Imitables, or Susceptibles? Virality and Word-of-Mouth Conversations in Online Social Networks. J. Manag. Inf. Syst. 33(1): 139-170 (2016)
[j27]Zan Zhang
, Guofang Nan, Minqiang Li, Yong Tan:
Duopoly Pricing Strategy for Information Products with Premium Service: Free Product or Bundling? J. Manag. Inf. Syst. 33(1): 260-295 (2016)
[c4]Zhijie Lin, Ying Zhang, Yong Tan:
An Investigation of Free Product Sampling and Rating Bias in E-Commerce. ICIS 2016- 2015
[j26]Lu Lucy Yan, Jianping Peng, Yong Tan:
Network Dynamics: How Can We Find Patients Like Us? Inf. Syst. Res. 26(3): 496-512 (2015)
[j25]Young-Jin Lee, Kartik Hosanagar, Yong Tan:
Do I Follow My Friends or the Crowd? Information Cascades in Online Movie Ratings. Manag. Sci. 61(9): 2241-2258 (2015)- 2014
[j24]Jianping Peng, Guoying Zhang, Zhengping Fu, Yong Tan:
An empirical investigation on organizational innovation and individual creativity. Inf. Syst. E Bus. Manag. 12(3): 465-489 (2014)
[j23]Lu Lucy Yan, Yong Tan:
Feeling Blue? Go Online: An Empirical Study of Social Support Among Patients. Inf. Syst. Res. 25(4): 690-709 (2014)
[j22]Young-Jin Lee, Yong Tan:
Effects of Different Types of Free Trials and Ratings in Sampling of Consumer Software: An Empirical Study. J. Manag. Inf. Syst. 30(3): 213-246 (2014)
[j21]Wael Jabr, Radha V. Mookerjee, Yong Tan, Vijay S. Mookerjee:
Leveraging Philanthropic Behavior for Customer Support: The Case of User Support Forums. MIS Q. 38(1): 187-208 (2014)- 2013
[j20]Yung-Ming Li, Yong Tan, Prabuddha De:
Self-Organized Formation and Evolution of Peer-to-Peer Networks. INFORMS J. Comput. 25(3): 502-516 (2013)- 2012
[j19]Kartik Hosanagar, Yong Tan:
Cooperative Cashing? An Economic Analysis of Document Duplication in Cooperative Web Caching. Inf. Syst. Res. 23(2): 356-375 (2012)- 2011
[j18]Ying Li, Hongduo Cao
, Yong Tan:
Novel method of identifying time series based on network graphs. Complex. 17(1): 13-34 (2011)
[j17]Jianping Peng, Guoying Zhang, Rui Chen, Yong Tan:
Impacts of essential elements of management on IT application maturity - A perspective from firms in China. Decis. Support Syst. 51(1): 88-98 (2011)
[j16]Guoying Zhang, Alan J. Dubinsky, Yong Tan:
Impact of Blogs on Sales Revenue: Test of a Network Model. Int. J. Virtual Communities Soc. Netw. 3(2): 60-74 (2011)
[j15]Param Vir Singh
, Yong Tan, Nara Youn:
A Hidden Markov Model of Developer Learning Dynamics in Open Source Software Projects. Inf. Syst. Res. 22(4): 790-807 (2011)
[j14]Param Vir Singh
, Yong Tan:
Developer Heterogeneity and Formation of Communication Networks in Open Source Software Projects. J. Manag. Inf. Syst. 27(3): 179-210 (2011)
[j13]Param Vir Singh, Yong Tan, Vijay S. Mookerjee:
Network Effects: The Influence of Structural Capital on Open Source Project Success. MIS Q. 35(4): 813-829 (2011)
[c3]Jianping Peng, Guoying Zhang, Zhengping Fu, Yong Tan:
Exploring Innovation in the Context of Employee Relationship and IT-Enabled Knowledge Sharing. WEB 2011: 22-36- 2010
[j12]Kartik Hosanagar, Peng Han, Yong Tan:
Diffusion Models for Peer-to-Peer (P2P) Media Distribution: On the Impact of Decentralized, Constrained Supply. Inf. Syst. Res. 21(2): 271-287 (2010)
2000 – 2009
- 2009
[j11]Cuneyd C. Kaya, Guoying Zhang, Yong Tan, Vijay S. Mookerjee:
An admission-control technique for delay reduction in proxy caching. Decis. Support Syst. 46(2): 594-603 (2009)
[j10]Zhongju Zhang, Yong Tan, Debabrata Dey:
Price competition with service level guarantee in web services. Decis. Support Syst. 47(2): 93-104 (2009)- 2008
[j9]Zhongju Zhang, Debabrata Dey, Yong Tan:
Price and QoS competition in data communication services. Eur. J. Oper. Res. 187(3): 871-886 (2008)- 2007
[j8]Zhongju Zhang, Debabrata Dey, Yong Tan:
Pricing Communication Services with Delay Guarantee. INFORMS J. Comput. 19(2): 248-260 (2007)
[c2]Yong Tan, Vijay S. Mookerjee, Param Vir Singh:
Social Capital, Structural Holes and Team Composition: Collaborative Networks of the Open Source Software Community. ICIS 2007: 155- 2006
[j7]Yong Tan, Yonghua Ji
, Vijay S. Mookerjee:
Analyzing Document-Duplication Effects on Policies for Browser and Proxy Caching. INFORMS J. Comput. 18(4): 506-522 (2006)
[j6]Yong Tan, I. Robert Chiang, Vijay S. Mookerjee:
An Economic Analysis of Interconnection Arrangements Between Internet Backbone Providers. Oper. Res. 54(4): 776-788 (2006)- 2005
[j5]Yong Tan, Kamran Moinzadeh, Vijay S. Mookerjee:
Optimal Processing Policies for an e-Commerce Web Server. INFORMS J. Comput. 17(1): 99-110 (2005)
[j4]Yong Tan, Vijay S. Mookerjee:
Allocating Spending Between Advertising and Information Technology in Electronic Retailing. Manag. Sci. 51(8): 1236-1249 (2005)
[j3]Ming Fan, Yong Tan, Andrew B. Whinston:
Evaluation and Design of Online Cooperative Feedback Mechanisms for Reputation Management. IEEE Trans. Knowl. Data Eng. 17(2): 244-254 (2005)
[j2]Yong Tan, Vijay S. Mookerjee:
Comparing Uniform and Flexible Policies for Software Maintenance and Replacement. IEEE Trans. Software Eng. 31(3): 238-255 (2005)
[c1]Peng Han, Yong Tan, Jianping Peng:
Dynamic pricing for technology upgrades in telecommunication industry. ICEC 2005: 254-260- 2002
[j1]Vijay S. Mookerjee, Yong Tan:
Analysis of a Least Recently Used Cache Management Policy for Web Browsers. Oper. Res. 50(2): 345-357 (2002)
Coauthor Index

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