Facebook / Meta Tracking Pixel
Set up a Meta tracking pixel to track event registrations
With Luma Plus, you can set up a Meta Tracking Pixel to track guest registrations.
We will send the following events to Meta:
PageViewCompleteRegistrationfor free eventsPurchasefor paid events
You need Luma Plus in order to set up the Meta Tracking Pixel. Once you're on Luma Plus, you can set it up at Calendar > Settings > Options.