Pixalate
Pixalate is the market-leading fraud protection, privacy, and compliance analytics platform for connected TV (CTV), mobile apps, and websites. The programmatic supply chain poses a significant trust and safety issue for both ad buyers and sellers. Pixalate's pre-bid blocking solution prevents invalid traffic (IVT) across CTV, mobile apps, and websites, covering over 5 million apps, 80 million domains, and 300 million OTT devices. The platform provides actionable analytics for fraud detection, brand safety, and display viewability, monitoring more than 5 million apps and 80 million domains to detect over 40 types of IVT. Pixalate introduces Supply Path Quality (SPQ), the industry's first supply path optimization analytics platform for ad fraud and inventory quality, powered by analysis of the Supply Chain Object (SCO) from the bitstream. The platform offers technology to assess child-directed apps in Google and Apple app stores.
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Fraud Blocker
Fraud Blocker is a powerful click fraud prevention software built to help marketing professionals safeguard their advertising investments. Using proprietary algorithms, it detects and blocks fraudulent traffic in real time, protecting campaigns from wasted spend and ensuring budgets are directed toward genuine engagement.
Key Features
- Real-Time Protection: Instantly identifies and blocks suspicious traffic sources before they impact campaign results.
- Advanced Analytics: Offers detailed reporting and insights into traffic patterns, enabling smarter optimization decisions.
- User-Friendly Design: Combines sophisticated technology with a simple, intuitive interface accessible to both seasoned marketers and newcomers.
- Seamless Integration: Works effortlessly with major advertising platforms without disrupting existing workflows.
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Adloox
Adloox is Europe's leading independent ad verification platform, dedicated to safeguarding advertisers, agencies, and other buy-side services from sophisticated ad fraud, ensuring ads are viewable and served in secure brand environments. The platform offers a comprehensive suite of features, including fraud prevention, brand safety, attention measurement, and analytics, all designed to optimize programmatic campaigns. Adloox integrates seamlessly with major Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), and social media platforms, including Google Display & Video 360, Meta, Microsoft Xandr, and The Trade Desk. Their solutions cater to advertisers, agencies, and publishers, providing tools to protect media investments, resolve media buying challenges, and secure web assets for sustainable monetization. Adloox's commitment to transparency and efficiency is evident through its learning center, which offers resources on programmatic ad fraud.
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Brightcom
Our focus on the needs of our publishers allows us to offer advertisers premium traffic, quality assurance and exclusive media opportunities. Video advertising across mobile, desktop and connected devices. Maximum monetization and advances targeting for consistent, successful results. Our team, backed by our state-of-the-art technology, ensures that your message is polished for each platform in terms of content, target audience and ROI. Brightcom enables programmatic buying and selling of high-impact ads in RTB platforms. Our trusted In-View solution creates new monetization options for publishers while guaranteeing viewability for advertisers. This easy to integrate unit turns any article into a video placement.
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