Audience
Healthcare and wellness marketers and publishers who want to deliver highly relevant native advertising to consumers and healthcare professionals within premium health-related content
About Tap Native
Tap Native is a health-focused native advertising and content discovery platform that integrates advertising units directly into the editorial content of hundreds of premium health, medical, and wellness websites where consumers and healthcare professionals engage online. It enables healthcare marketers to reach health-conscious consumers or authenticated healthcare professionals with contextual placements using proprietary targeting systems such as Drug & Condition Match Targeting® and NPI-based audience selection, helping improve engagement, conversions, and campaign performance. Tap Native supports in-content placements and geo-targeting, offers real-time analytics and optimization tools through its dashboard to track impressions, clicks, conversions, and audience behavior, and can retarget visitors to reinforce messaging and grow ROI.