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The Wall Street Journal Guide to Information Graphics: The Dos and Don'ts of Presenting Data, Facts, and Figures
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The definitive guide to the graphic presentation of information.
In today’s data-driven world, professionals need to know how to express themselves in the language of graphics effectively and eloquently. Yet information graphics is rarely taught in schools or is the focus of on-the-job training. Now, for the first time, Dona M. Wong, a student of the information graphics pioneer Edward Tufte, makes this material available for all of us. In this book, you will learn:- to choose the best chart that fits your data;
- the most effective way to communicate with decision makers when you have five minutes of their time;
- how to chart currency fluctuations that affect global business;
- how to use color effectively;
- how to make a graphic “colorful” even if only black and white are available.
The book is organized in a series of mini-workshops backed up with illustrated examples, so not only will you learn what works and what doesn’t but also you can see the dos and don’ts for yourself. This is an invaluable reference work for students and professional in all fields.
2-color; 500+ illustrations, 16 pages of color- Print length160 pages
- LanguageEnglish
- PublisherW. W. Norton & Company
- Publication dateDecember 16, 2013
- Dimensions7.1 x 0.4 x 9.3 inches
- ISBN-100393347281
- ISBN-13978-0393347289
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Editorial Reviews
Review
― Joseph Tracy, executive vice president and director of research, Federal Reserve Bank of New York
"Dona Wong’s outstanding new book artfully blends lessons on data analysis and graphic design. She shows us how to make our complex, confusing graphs and presentations both simple and powerful."
― Peter Tufano, Coleman Professor of Financial Management, Harvard Business School
"Dona Wong’s professional advice advances the art of information graphics."
― Gene Zelazny, director of visual communications, McKinsey & Company
"We live in an increasingly data-driven world, and Dona Wong does a masterful job of explaining how to make data come alive and tell the truth in an engaging way."
― Mark Zandi, chief economist, Moody’s Economy.com
About the Author
Product details
- Publisher : W. W. Norton & Company
- Publication date : December 16, 2013
- Edition : Reprint
- Language : English
- Print length : 160 pages
- ISBN-10 : 0393347281
- ISBN-13 : 978-0393347289
- Item Weight : 2.31 pounds
- Dimensions : 7.1 x 0.4 x 9.3 inches
- Best Sellers Rank: #110,859 in Books (See Top 100 in Books)
- #100 in Running Meetings & Presentations (Books)
- #401 in Communication Skills
- #1,195 in Economics (Books)
- Customer Reviews:
About the author

Through two decades of experience in financial graphics, Dona M. Wong has devoted her career to bridging the analytical and the visual world. Wong began her career in visual journalism at The New York Times in the 1990s, where she was the graphics editor of the daily Business, Sunday Business, and Monday Media Business sections. She became the graphics director for The Wall Street Journal in 2001. During her nine-year tenure at The Journal, Wong was responsible for setting the graphics standard for the newspaper, making visual sense of complex data for readers. Wong has a MFA degree from Yale University, where she completed her dissertation on information design with thesis advisor Edward Tufte, a recognized authority on data visualization. Today she is the strategy director for information design at the global consulting firm Siegel+Gale, a pioneer in simplifying customer communications. She lives in New York City.









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