Maggi.de connects recipes to local supermarket deals

2% of recipe views turning into an "add to cart." That's the benchmark a well-known recipe app cites from one of their best customers — a specialty food retailer with a recipe library built over 20+ years. Two things stood out to me about that number. First, it's genuinely good. Most recipe content on food retailer websites converts at close to 0%, because it was never built to convert in the first place. It's a blog post with a photo, not a sales tool. Second — it took them 20 years to get there. That's the part nobody puts in the case study. Two decades of publishing, refining, and building an audience before that 2% number became real. Here's what I think most Irish food retailers get wrong: they assume they need that same runway. Years of content before recipes start doing any commercial work. They don't. What actually drives that number isn't time. It's structure — recipes that link straight to the product, get tracked properly, and show up when someone's already decided to buy. A retailer with 15 good recipes built the right way can start seeing signal in months, not decades. The library grows the number. The structure is what makes the number possible at all. That's the part I built Funnel And Click around — not "publish more recipes," but "make the recipes you already have actually sell." If you've got recipes on your site right now, ask yourself honestly: could you tell me how much revenue they made you last month? Most store owners can't. That's the gap.

I built the most requested feature for DiffDish! Now you can import your recipes in 3 different ways: - Paste in a URL - Take a picture and see what happens (your mileage my vary!) - Walk through a guided import wizard taking pictures of ingredients and then instructions. This is all great groundwork for the next release in late September or early October that will have shopping list generation and other customization features! https://lnkd.in/gj2yZgrz

Fast, reliable ABV measurements. Our latest post on the Tony - A brand of Anton Paar LinkedIn page highlights the Alcohol Meter, combining EasyDens and SmartRef to deliver fast and accurate alcohol measurements across a wide range of beverages. Learn how the combined measurement of density and refractive index helps simplify your workflow. ➡️ Explore the full product page: https://lnkd.in/dY37nipz

I noticed something small on food delivery apps. And it made me think about how restaurants actually make money. A customer sees: ₹199 biryani ₹249 paneer ₹299 thali But the restaurant sees something very different. Food cost. Packaging. Commission. Discount. GST. Wastage. And finally — contribution per order. Two restaurants can sell the exact same ₹199 dish… and make completely different money from it. That’s why I think the next competitive advantage in food delivery won’t just be: “Who sells more?” It will be: “Who understands unit economics better?” More orders can make your dashboard look great. But if contribution per order is weak… You’re just scaling the problem. #FoodBusiness #RestaurantBusiness #FoodDelivery #CloudKitchen #FNB #UnitEconomics

A different kind of product from what I usually post here — I built a free weekly meal planner, and the reasoning behind it says something about how I think about tools in general. Most meal planning problems aren't really about deciding what to eat. They're about the annoying translation step afterward: turning a mental list of meals into an actual, organized grocery list without missing anything or buying duplicates. Meal Plan automates that specific step. Fill in a week of meals across a simple grid, and every ingredient aggregates automatically into a categorized shopping list. It's free — not a lead-in to a paywall, just useful on its own — because this felt like the right kind of tool to make freely available to a much wider audience than my usual freelancer-focused products.

A TikTok about the price of fries got millions of views. Here's why that matters for your restaurant. Back in May, someone posted a TikTok video. It was part of a trend people started calling "appetizer inflation." The video said appetizers, like fries and wings, now cost almost the same as a full meal. It spread fast. Not because fries got fancy. Because people felt surprised by the price. They didn't expect it. This tells us something important. More than 80% of diners say that discounts and promotions affect where they choose to eat. That number was already high. Now, with trends like "appetizer inflation" going viral, people are watching prices even more closely than before. This means the same discount, running every month with no change, does not work as well anymore. People notice. They compare prices. They talk about it online, sometimes to millions of people at once. The smart move is knowing when a promotion is working, and when it's time to change it. That's what Sapaad's Unified Promotion Engine helps you do. You launch a promotion. You see what happens. Then you decide: keep it running, make it better, or stop it before it costs you more than it earns. Right now, people check prices closely and share what they find. Because of this, having that kind of control is not optional anymore. It's necessary. See how it works. https://hubs.li/Q04rY19p0

I expected this project to teach me about food. It taught me more about what companies don't have to tell you. The more I learn about the ingredients that are allowed to be considered food, the angrier I get. The failure of the FDA created the necessity for my app. The biggest risk usually isn't a single ingredient at all. It's silence. A brand quietly changing hands and not telling you the recipe changed with it. A study getting published and nobody being required to pass that information along to the person eating the product. Nobody is obligated to tell you the whole truth, and most people never have the two minutes it takes to go find it themselves. That's the actual mission here. Not warning you off of everything. Just making sure the silence has somewhere to go. What's the quietest thing you've learned to watch out for, in food or anywhere else?

Tired of crazy meal times? Let’s make your kitchen routine easier. I found some cool apps that can help. Automating meal planning is a big win for busy parents like us. Apps like Paprika and Hungryroot save time and cut down stress. With Paprika, you keep all your recipes in one place. It makes grocery lists and helps you plan meals for the week. No more last-minute store runs or panicking about dinner. Hungryroot takes it up a notch. It suggests meals just for you. It even brings the ingredients right to your door. How awesome is that? These tools help you focus on what matters: time with your family. You can worry less about meals and enjoy them more together. That’s the B step. Today you Build. What meal planning problems are you dealing with right now?

You were never an option. Not rejected — never considered. Edition No. 036 — the week food ordering got its protocol, and what that drafts for every category next. The full dispatch is on the record: https://lnkd.in/g92xgm73 https://lnkd.in/gUM-xC_R

Google Maps can now complete a food order. Not recommend — complete. WHAT GOOGLE ANNOUNCED · Thursday, August 6: agentic food ordering in Ask Maps, announced by Miriam Daniel, VP & GM, Google Maps. · The worked example: tell Ask Maps to "order spicy pad kee mao with seafood for me to pick up on my way home." · It finds open restaurants along the route, "can even consider things like your saved places or specific dietary needs," and completes the order through partners. · "Food ordering is rolling out now with partners like Square and Toast, with Uber Eats coming soon." · The next sentence in the announcement: "We'll continue to evolve these experiences as we co-develop the Universal Commerce Protocol for Food with partners." · Hotels, same release: real-time price comparison and availability checks. WHAT THE ANNOUNCEMENT DOES NOT PUBLISH · No ranking rule. No exclusion policy. No statement that anyone is demoted. · The word "ranking" does not appear in the announcement. Neither does "exclusion." WHAT THE RECORD READS Edition No. 036 reads the rollout structurally — the record's inference, stated as such: an agent that completes transactions chooses only among systems it can transact with. The roster is set by integration, before any judgment of merit occurs. Food's protocol was drafted August 6, 2026. The dispatch reads what that means for every category whose transactions are next. On the record: https://lnkd.in/gnaVBsgx