Radio Advert Ideas
Tomas Mann McLeod
News Channel Broadcast
My first initial idea is to advertise my film using a news channel broadcast. The
film War of the Worlds was advertised using a news channel broadcast
announcing the arrival of Martians on our planet. I would do something
similar. I would have a news presenter to open the show with The government
have gone ahead with a new policy named The Project and go on to explain
the premise behind the film without saying that it is a short film.
3 Second Radio Advert
Most film radio adverts have one main advert, lasting 20 to 30 seconds which
explains what the film is about, the actors and critic reviews. They will often
also have a second advert lasting 2-3 seconds. I would have one that would go
along these lines:
Blackout studios presents THE PROJECT, Critics are calling it a must watch
and this changes the game In a world where first borns are eaten, how would
you survive?
Interview with the people involved in the
project
I would have a 30 second advert that would involve 2 interviews, one with a
dad who is about to lose his daughter and the second with his daughter. This
would engage the audience through shocking them that this is a possibility in
the future.