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Re/ision 9o"( 00
Academic Calender of [Link] , bba & mba (even semester) th 27 January 1st May 2014
Date Total Days
03 03 03 03 03 03 03 03 03 03 03 03 03
Lecture Schedule
Remarks
27th 2)1th Jan 2014 )rd 27th -e. 2014 10th 214th -e. 2014 17th 21st -e. 2014 24th 2 2,th -e. 2014 )rd 27th March 2014 10th 214th March 2014 17th 21st March 2014 24th 2 2,th March 2014 )1st March 4th $4ril 2014 7th 11th $4ril 2014 14th 1,th $4ril 2014 21st 223th $4ril 2014
Registration on 27th January 2014 Total No. of Days =69 !"Tech# !!$ % M!$ all Holidays= 05 Semesters& Total Working Days=64 Regular 'lasses( 27th January 2014 11")0 $M on*ards& +olidays( 2,th -e. 2014 Mahashi/ratri -riday& 17th March 2014 +oli Monday& 1,th March 2014 Dulhendi Tuesday& -irst Sessional e0am( 24th -e.114 on*ards e/ery Monday&
2,th $4ril 1st May 2014
04
R567S789#R5T5ST#D8:!T 'L$SS5S
1 .All students should e ke!t infor"ed a out #eekly tea$hing s$hedule and $lass tests for ea$h su %e$t. &. All students "ust understand the eligi ility $riteria for uni'ersity e(a"ination #hi$h is )5* of the attendan$e. +tudents are ad'ised to attend all $lasses i.e. 100* attendan$e. ,. -ro" &4th -e ruary. 14 on#ards +essional Test of 90 "inutes duration #ill e $ondu$ted on e'ery /onday fro" 90,0 A/ to 11000 A/. After +essional e(a" regular $lasses #ill e held as !er ti"e ta le. 4. 1D123AT4 $lasses and other 'alue added a$ti'ities #ill e done as ti"e ta le. There #ill e $o""on slot in ti"e ta le for ea$h dis$i!line and year for these a$ti'ities. ;ro<" Dr"& 6i/ek =umar ;rinci4al
Delhi College of Technology and Management Palwal
Session: 2013-14 Even Semester
[Link] . 1 2 3 ! # $ 7 & , 1" 11 12 13 14 Week Monday Dates 27th January 3rd February 1"th February 17th February 2!th February 3rd -arch 1"th -arch 17th -arch 2!th -arch 31st -arch 7th A5ril 1!th A5ril 21 A5ril &9th A!ril
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$ttendance( 10th March % 10th $4ril 2014
;$( ;resentation >rou4 $@ 'T( 'lass Test@ ST( Sessional Test@ 6L ( 6ideo Lecture
Letters to 4arents ( 13th March *ho are likely to .e detained % 13th $4ril 2014
S:!J5'T 98" ) 'lass test( 02 'lass Test 1( 2 Cth Aeek 4T+ March 2014 'lass Test 2( 2 11th Aeek ,th $4ril 2014
S5SS789$L T5ST 1 10th M$R'+ 2014 M89D$?& S5SS789$L T5ST 2 21st $;R7L 2014 M89D$?&
$'T767T? D$?2 A5D95SD$?
Aeek 22)rd $4ril 2014 th th ;R5S59T$T789 >R8:; ! 7 Aeek 12 March 2014 th th ;R5S59T$T789 >R8:; ' , Aeek 220 March 2014 th th ;R5S59T$T789 >R8:; D D Aeek2 2C March 2014 67D58 L5'T:R5 10th Aeek 29D $4ril 2014
;R5S59T$T789 >R8:; $ 1) '$S5 ST:D?2 1C#4#14
th
;!2 !usiness Research meaning@ ty4es@ managerial /alue o< research ;'2 Research 4ro4osal2 4ur4ose@ ty4es and ingredients ;D2 Research Design meaning@ classi<ication and elements ;$2 Sam4le design@ techniEues
4(ternal /arks0 90 6nternal /arks0 &0 Ti"e0 , hrs.
!:S795SS R5S5$R'+ M5T+8DS
;$;5R '8D5( M!$203
'8:RS5 8!J5'T765( The o %e$ti'e of this !a!er is to i"!art kno#ledge a out 'arious stages of the resear$h !ro$esses and their a!!li$ation in de$ision "aking.
:nit27 :usiness resear$h; its $on$e!t< nature< s$o!e< need and "anagerial 'alue of usiness resear$h; $o"!onents of theory = definitions< $on$e!ts< $onstru$ts< 'aria les< hy!othesis< !ro$ess of resear$h and stru$ture of resear$h !ro!osal :nit277 8esear$h design = $on$e!t and ty!es = e(!loratory< des$ri!ti'e< diagnosti$ and e(!eri"ental; sa"!ling design; te$hni>ues< fa$tors influen$ing sa"!le si?e< "easure"ent = $on$e!t< "easure"ent s$ales = ty!es and $onstru$tion of s$ales and relia ility and 'alidity as!e$ts in "easure"ent :nit2777 /ethods of data $olle$tion = >uestionnaire2s$hedule; >uestionnaire designing< inter'ie# and o ser'ational "ethods; data analysis and inter!retation< editing< $oding< $ontent analysis and ta ulation; hy!othesis testing = an o'er'ie# of !ara"etri$ and non@ !ara"etri$ tests Aanalysis of 'arian$e< B test< Wil$o(on /at$hed = !airs signed = rank test< /ann = Whitney test< Cruskal = Wallis H@testD :nit276 An o'er'ie# of de!endent and interde!endent "ethods A"ulti!le regression< dis$ri"inant analysis< $on%oint analysis< fa$tor analysis< $luster analysisD; ingredients and $onstru$tions of resear$h re!ort; !ro$edure of !re!aration of referen$e and i liogra!hy Suggested Readings( 1. Eik"und< /illian 3.< !usiness Research Methods@ Tho"son 7earning< :o" ay &. 5oo!er< Donald 8@ and 1a"els +$hindler< !usiness Research Methods@ Tata /$3ra# Hills< Ne# Delhi ,. 3eode< /illian F. G 1aul C. Hatl< Methods in Research< /$3ra# Hills< Ne# Delhi 4. +ekran< H"a< !usiness Research Method< /iley 4du$ation< +inga!ore
3" Cothari< 5.8.< Research Methodology
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6N+T8H5T6INA7 17AN
R5'8RD 98"( B-#$'D#00D Re/ision 9o"( 00
Na"e of -a$ulty0 D441T6 +4H3A7 5ourse Title0 :8/ +e"ester2+e$tion0 /:A @&nd
De!art"ent0 /:A 5ourse Nu" er0 /:A&05 +ession0 FAN =/AJ &014
Remarks
7nstruction ;lan Details Lecture To4ics to .e co/ered Re<erences 9o" ;lan <or course@ to .e co/ered .e<ore 1st sessional 50am 1 :usiness 8esear$h "eaning< s$o!e< "anagerial Cothari< 5. 8.< 'alue of resear$h 8esear$h /ethodology & Theory and resear$h $o"!onents , 5on$e!t< 'aria les 4 5onstru$ts and Hy!othesis 5 Dedu$ti'e and indu$ti'e theory 6<) 1ro$ess of 8esear$h 9 +tru$ture of 8esear$h !ro!osal 9 +ur'eys 10@11 8esear$h Design 1& $lassifi$ation of resear$h design 1,<14 +a"!le design and ty!es 15 +a"!ling !ro$edure 16@1) 5on$e!t and their "easure"ent ;lan <or course@ to .e co/ered .e<ore 2nd Sessional 50am 19 /easure"ent +$ales Cothari< 5. 8.< 8esear$h 19 8elia ility G 'alidity as!e$ts /ethodology &0 /ethods of Data 5olle$tion@ o ser'ation <inter'ie#
&1 && &, &4 &5 &6 &) &9 &9<,1 ,&<,, ,4<,5 ,6< ,) ,9 :ooks0
Kuestionnaire and s$hedules Data analysis and inter!retation 4diting< 5oding and 5ontent analysis Hy!othesis testing Dis$ussion of Assign"ent Wil$o(on test< Whitney test Cruskal Wallis test /ulti!le regression Dis$ri"inant Analysis< 5on%oint analysis -a$tor analysis< 5luster analysis /eaning of resear$h re!ort Ty!es of resear$h re!ort 1re!aration of :i liogra!hy
Eik"und< /illian Cothari< 5. 8.< 8esear$h /ethodology
Cothari< 5. 8.< 8esear$h /ethodology 8eferen$e :ooks2We sites0 1. Eik"und< /illian 3.< :usiness 8esear$h /ethods< Tho"son 7earning &. 5oo!er< Donald 8@ and 1a"els +$hindler< !usiness Research Methods@ Tata /$3ra# Hills< Ne# Delhi
Signature o< -aculty [Link] 'oordinator Date(
+8D#;rinci4al#$cademic
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A++63N/4NT 17AN
R5'8RD 98"( B-#$'D#010
Re/ision 9o"( 00
Na"e of -a$ulty0 Dee!ti +ehgal +ession0 FAN =/AJ &014 +e"ester0 /:A @&nd
De!art"ent0 /:A 5ourse Title0 :8/
$ssignment ;lan Details(
$ssignment [Link] To4ics to .e co/ered 8esear$h< 'aria les< resear$h design< sa"!le design< +$aling< Hy!othesis test< resear$h re!ort< >uestionnaire Date o< $ssignment ,2,2&014 )242&014 Date o< [Link] )2,2&014 14242&014 9ature o< $ssignment Theoreti$al Theoreti$al L Nu"eri$al
1 &
Signature o< -aculty [Link] coordinator
+8D#;rinci4al#$cademic
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A++63N/4NT +H44T
01
R5'8RD 98"( B-#$'D#03 Re/ision 9o"( 00
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+4/4+T480 Second +H:F45T 5ID40 203
:8AN5H0 M!$
Note26nstru$tions Aif anyD0 ST:D59TS $R5 R5B:7R5D T8 S:!M7T T+57R $SS7>9M59T $S ;5R T7M5 >7659 T8 T+5M -$7L79> T8 A+7'+ 98 $SS79>9M59T A7LL !5 T$=59"
1" What is the signifi$an$e of a resear$h !ro!osalM 4(!lain the !oints $onsidered in !re!aring a resear$h !ro!osal #ith an e(a"!le. A/DH< &010D 2" Des$ri e #hat resear$h is and ho# it is definedM Des$ri e eight situations #here resear$h #ill hel! to "ake a good de$ision. A/DH< &009DA/DH< &011D )" What are 'aria leM Des$ri e different ty!es of 'aria les. 4(!lain the relationshi! a"ong 'aria le. A/DH< &011D 4. NA sa"!le "ay e large yet #orthless e$ause it is not rando" or it "ay e rando" ut unrelia le e$ause it is s"all.O 5o""ent u!on the a o'e state"ent and e(!lain the i"!ortan$e of sa"!ling in daily life. A/DH< &011D
5. Des$ri e the essentials of resear$h design and also illustrate their nature and $ontri ution to resear$h. A/DH< &009D 6. What is a se"anti$ differential s$aleM What does this "easureM 4(!lain the ste!s in $onstru$tion of the s$ale. A/DH< &009D< A/DH< &010D
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1. What is the distin$tion et#een de!enden$e "ethods and interde!enden$e "ethodsM A/DH< &009D &. Write a for"at of good re!ort indi$ating different !arts and their !ositioning in re!ort. A/DH< &011D , What is the !ur!ose of uilding a regression "odelM 4(!lain #ith the hel! of an e(a"!le of a "arketing a!!li$ation.
A/DH< &011D 4. A "anager #ishes to kno# if a training !rogra" #ill ha'e a !ositi'e i"!a$t on attitude to#ards ad'an$e"ent #ithin the organi?ation. Attitude rating efore and after training for 11 "anagers is gi'en elo#0
/anager 1 & , 4 5 6 ) 9 9 10 11
P:efore +$ore. 56 46 )4 66 59 45 95 6, 6) )9 )0
PAfter +$ore. )1 49 ), )& 55 40 9) 6) 64 )9 )9
1erfor" and inter!ret Wil$o(on "at$hed !airs signed ranks test. A/DH< &009D 5. Design a $o"!lete >uestionnaire to e'aluate %o satisfa$tion of e"!loyees. A/DH< &009D 6. 4(!lain !ro$edure of hy!othesis testing in detail. ). 4(!lain the !rin$i!les of #ording< stating ho# these are i"!ortant in >uestionnaire design. What are the 'arious issues in'ol'ed in >uestionnaire designingM A/DH< &010D