Capacity of flight
250
No. of tickets sold
300
Price of Ticket
3000
Variable cost per passenger
300
Fixed cost
1000
Total cost of flying per passenger
1300
Cost of flying
325000
Revenue
750000
Overbooked
Overbooking compensation
Compensation amount
Profit
50
3500
175000
250000
= variable values
Current Year
Sales expectation in current year
Growth rate
Entry Year
Competitor-1
Competitor-2
1
2
3
4
5
6
7
8
9
2012
10000
10%
2013
2015
Year
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021
Market size
10000
11000.00
12100.00
13310.00
14641.00
16105.10
17715.61
19487.17
21435.89
23579.48
Years after current year
Years after current year
1.00
3.00
Decrease in sales due to comp-1
0.00
3300.00
3630.00
3993.00
4392.30
4831.53
5314.68
5846.15
6430.77
7073.84
Decrease in sales due to comp-2
0.00
0.00
0.00
1397.55
1537.31
1691.04
1860.14
2046.15
2250.77
2475.85
Net sales
10000.00
7700.00
8470.00
7919.45
8711.40
9582.53
10540.79
11594.87
12754.35
14029.79
Loss in market share
Loss in market share
30%
15%
Material
Unit cost
Annual increase
Teak
30
450
2.40%
Mahagony
30
325
1.70%
Labour
Unit cost
Annual increase
16
1175
1.50%
16
1175
1.50%
Year
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
Unit cost
13500.00
13824.00
14155.78
14495.51
14843.41
15199.65
15564.44
15937.99
16320.50
16712.19
17113.28
17524.00
17944.58
18375.25
18816.25
19267.84
19730.27
20203.80
20688.69
21185.22
teak
Labour cost
18800.00
19082.00
19368.23
19658.75
19953.63
20252.94
20556.73
20865.08
21178.06
21495.73
21818.17
22145.44
22477.62
22814.79
23157.01
23504.36
23856.93
24214.78
24578.00
24946.67
Total Cost
32300.00
32906.00
33524.01
34154.27
34797.04
35452.59
36121.17
36803.07
37498.56
38207.92
38931.45
39669.44
40422.20
41190.03
41973.26
42772.21
43587.20
44418.58
45266.69
46131.89
Teak
Mahagony
32300.00 28550.00
32906.00 28997.75
33524.01 29452.55
34154.27 29914.50
34797.04 30383.73
35452.59 30860.35
36121.17 31344.47
36803.07 31836.21
37498.56 32335.70
38207.92
38931.45
39669.44
40422.20
41190.03
41973.26
42772.21
43587.20
44418.58
45266.69
46131.89
32843.05
33358.39
33881.85
34413.55
34953.62
35502.20
36059.43
36625.43
37200.35
37784.32
38377.50
Year
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
Mahagony
Unit cost
Labour cost
9750.00
18800.00
9915.75
19082.00
10084.32
19368.23
10255.75
19658.75
10430.10
19953.63
10607.41
20252.94
10787.74
20556.73
10971.13
20865.08
11157.64
21178.06
11347.32
21495.73
11540.22
21818.17
11736.41
22145.44
11935.92
22477.62
12138.83
22814.79
12345.20
23157.01
12555.06
23504.36
12768.50
23856.93
12985.56
24214.78
13206.32
24578.00
13430.83
24946.67
Total Cost
28550.00
28997.75
29452.55
29914.50
30383.73
30860.35
31344.47
31836.21
32335.70
32843.05
33358.39
33881.85
34413.55
34953.62
35502.20
36059.43
36625.43
37200.35
37784.32
38377.50
Chart Title
48000.00
43000.00
38000.00
33000.00
28000.00
8
Teak
10
11
12
Mahagony
13
14
15
16
17
18
19
33000.00
28000.00
8
Teak
10
11
12
Mahagony
13
14
15
16
17
18
19
2
y
13
14
15
16
17
18
19
20
2
y
13
14
15
16
17
18
19
20
Cost of catalog
Number of catalogs
Cost per catalog
Mailing cost
Total cost per envelope
Cost for reply envelopes
No. of respondent
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
20000
100000
0.1
0.15
0.25
0.2
Cost of catalog
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
20000
Cost of envelope
0.45
0.65
0.85
1.05
1.25
1.45
1.65
1.85
2.05
2.25
2.45
2.65
2.85
3.05
3.25
3.45
3.65
3.85
4.05
4.25
4.45
No. of sweaters
Cost to company
Customer order
Total cost for mailing
65000
85000
105000
125000
145000
165000
185000
205000
225000
245000
265000
285000
305000
325000
345000
365000
385000
405000
425000
445000
465000
32
40
No. of buyers
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
Cost to company
32
64
96
128
160
192
224
256
288
320
352
384
416
448
480
512
544
576
608
640
672
Sales
40
80
120
160
200
240
280
320
360
400
440
480
520
560
600
640
680
720
760
800
840
Fixed cost oforders
Variable cost per t-shirt
Selling price till 1 week
Selling price after 1 week
Order size
1200
1204
1208
1212
1216
1220
1224
1228
1232
1236
1240
1244
1248
1252
1256
1260
1264
1268
1272
1276
1280
1284
1288
1292
1296
1300
10000
200
500
150
Cost per order
250000
250800
251600
252400
253200
254000
254800
255600
256400
257200
258000
258800
259600
260400
261200
262000
262800
263600
264400
265200
266000
266800
267600
268400
269200
270000
Within week sales
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
360000
Order
1200
60%
no. of sales within 1 week
Balance stock
profits
After week sales
72000
72600
73200
73800
74400
75000
75600
76200
76800
77400
78000
78600
79200
79800
80400
81000
81600
82200
82800
83400
84000
84600
85200
85800
86400
87000
Total sales
432000
432600
433200
433800
434400
435000
435600
436200
436800
437400
438000
438600
439200
439800
440400
441000
441600
442200
442800
443400
444000
444600
445200
445800
446400
447000
Profit
182000
181800
181600
181400
181200
181000
180800
180600
180400
180200
180000
179800
179600
179400
179200
179000
178800
178600
178400
178200
178000
177800
177600
177400
177200
177000
720
480
182000
Order size
200
300
400
500
600
700
800
900
1000
1100
1200
1300
1400
1500
1600
1700
1800
1900
2000
2100
2200
2300
2400
2500
2600
2700
2800
2900
3000
3100
3200
3300
3400
3500
3600
3700
182000
% sale 1st
0%
5.00%
10.00%
15.00%
20.00%
25.00%
30.00%
35.00%
40.00%
45.00%
50.00%
55.00%
60.00%
65.00%
70.00%
75.00%
80.00%
85.00%
90.00%
95.00%
100.00%
182000
14
Flight Capacity
Enter tickets bought
Ticket selling price
Variable cost
Overbooking comp
Profit
250
270
Individual
Total (Calculated)
3000
750000
300
3500
605000
75000
70000
Tickets bought
10
30
50
70
90
110
130
150
170
190
210
230
250
270
290
310
330
350
370
390
410
430
605000
Ticket bought
10
30
50
70
90
110
130
150
170
190
210
230
250
270
290
310
330
350
370
390
410
430
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
605000
