Summer Internship Report

Submitted to Jawaharlal Nehru Technological University, Hyderabad

In partial fulfillment of Summer Internship for the award of the degree of

MASTER OF BUSINESS ADMINISTRATION

(MBA)

Submitted by
[Link]
[Link]: 16B41E0032
Under the guidance of
[Link]
[Link]

DEPARTMENT OF BUSINESS MANAGEMENT

KSHATRIYA COLLEGE OF ENGINEERING
(Approved by AICTE, New Delhi and Affiliated to JNTU Hyderabad)
2017
(An ISO 9001:2008 CERTIFIED INSTITUTION)
(Approved by AICTE NewDelhi and Affiliated to JNTUH, Hyderabad)NH-63, Chepur-
Armoor, Dist. Nizamabad 503224 (T.S.) India.
[Link] email:kceamba@[Link]
_________________________________________________________________

CERTIFICATE

Certified that the summer internship project report BUSINESS MODELTitle of the
projectUAE-EXCHANGE is the bonafide work of [Link], Roll No.16B41E0032 1st
Year MBA of Kshatriya College of Engineering,Chepur-Armoor, carried out under supervision
of [Link] , [Link] of Department of Business Management during 2016 to 2017

Signature of Head of the Department Name of Guide

[Link] [Link]([Link])

Department of Business Management

__________________________________________________________________
Admin Office: NH-63, Chepur Armoor, Nizamabad, (Telangana)-[Link]
 DECLARATION

I hereby declare that the work described in this summer internship report entitled BUSINESS
MODELStudy on UAE EXCHANGE which is being submitted by me in partial fulfillment
for the award of degree of Master of Business Administration in the Dept. of Business
Management ,Kshatriya College of Engineering, Chepur-Armoor to the Jawaharlal Nehru
Technological University Hyderabad, Kukatpally, Hyderabad (T.S.) -500 085, is the result of
investigations carried out by me under the Guidance of [Link],[Link]., [Link]
Business Management.
The work is original and has not been submitted in full /partial for any Degree/Diploma of this or
any other university or institution.

Place:KCEA,CHEPUR Signature:
Date:
Name of the Candidate
[Link]
Hall Ticket No.:16B41E0032
 ACKNOWLEDGEMENT

I wish to take this opportunity to express my deep sense of gratitude to all the people who have
extended their co operation in various ways during my project work. It is my pleasure to
acknowledge the help of all those individuals.

I am very grateful to [Link], guide in BUSINESS MODEL Study on UAE

EXCHANGE METPALLY for her timely guidance ,support and encouragement in
completing my project work.

I express my profound gratitude to my internal guide [Link] ,[Link], Dept. of

Business Management in Kshatriya College of Engineering, for her sagacious guidance ,
scholarly advice and the inspirations offered in an amiable and pleasant manner helping me in
completing this project successfully.

I render my whole hearted thanks to [Link], Director,Kshatriya College of

Engineeringfor his support and assistance in completion of my project

I am deeply indebted to express my thanks toDr. [Link], Principal,Kshatriya

College of Engineering for his kind co operation in completion of this project.

I render my whole hearted thanks to Prof. B. Ram Prasad, Dean, Kshatriya College of
Engineeringfor his support in completion of my project.

I express my profound gratitude to [Link], Head of the Department of Business

Management,Kshatriya College of Engineering, for her support and encouragement in
completing my project work.

I avail this opportunity to express my gratitude to Management, all faculty members of

Department of Business Management and librarian of Kshatriya College of Engineering

I would like to express my sincere thanks to my parents my friends for there and moral support
in finishing my project and all those who helped me directly and indirectly in completing my
project work.
(Name of the student)
[Link]
 CHAPTER-I
INTRODUCTION

Study on sales operations at Jersey creamline:-

The purpose of study is to know how the company does sales in [Link] component of
companies sales
so this title is useful to know the sales procedure in market
The milk product must be sold within one day from manufactured day
where the product is manufactured and how the product is transfored to branches and finally
the product how reaches to customer
In market no of dairy companies are their every company fallow different strategies for sales
It is a big process from manufacture place to customer
This study also indicates which technology is used by the companies especially in dairy
industry
It is not a easy process it includes more risk
A person or organization expressing an interest in acquiring the offered item of value is
referred to as a potential buyer, prospective customer or prospect. Buying and selling are
understood to be two sides of the same "coin" or transaction. Both seller and buyer engage in
a process of negotiation to consummate the exchange of values. The exchange, or selling,
process has implied rules and identifiable stages. It is implied that the selling process will
proceed fairly and ethically so that the parties end up nearly equally rewarded. The stages of
selling, and buying, involve getting acquainted, assessing each party's need for the other's
item of value, and determining if the values to be exchanged are equivalent or nearly so, or,
in buyer's terms, "worth the price". Sometimes, sellers have to use their own experiences
when selling products with appropriate discounts.
From a management viewpoint it is thought of as a part of marketing, although the skills
required are different. Sales often forms a separate grouping in a corporate structure,
employing separate specialist operatives known as salespersons (singular: salesperson).
Selling is considered by many to be a sort of persuading "art". Contrary to popular belief, the
methodological approach of selling refers to a systematic process of repetitive and
measurable milestones, by which a salesman relates his or her offering of a product or
service in return enabling the buyer to achieve their goal in an economic way. While the
sales process refers to a systematic process of repetitive and measurable milestones, the
 definition of the selling is somewhat ambiguous due to the close nature of advertising,
promotion, public relations, and direct marketing.
Selling is the profession-wide term, much like marketing defines a profession. Recently,
attempts have been made to clearly understand who is in the sales profession, and who is not.
There are many articles looking at marketing, advertising, promotions, and even public
relations as ways to create a unique transaction.
The Exchange of a commodity for money the action of selling somethimg
A period during which a shop or dealer sells goods at reduced prices
There is a passing of title (property or ownership) of the item and the settlement of a price, in
which agreement is reached on a price for which transfer of ownership of the item will occur.
The seller, not the purchaser generally executes the sale and it may be completed prior to the
obligation of payment.
In common law countries, sales are governed generally by the common law and commercial
codes. In the United States, the laws governing sales of goods are somewhat uniform to the
extent that most jurisdictions have adopted Article 2 of the Uniform Commercial Code, albeit
with some non-uniform variations.

Need of the study:-

To know how the company does sales in market

To know which techonology and tools used by the company
To know market share of the company
To know the how increasing sales

Objectives of the study:-

Increasing the sales in market

Find out loop holes in company
Provide information to customers about company

Scope of the study:-

Improve the Technology in sales

Encourage the salesmans
Increase the awarence to customers on milk products
Data collection:

Data collections are 2 types

Primary Data
Secondary Data

Primary data:

I can collect the data from work with the organization

Ask the Questionaries to Employes and get the information from them
The primary data has been collected directly from the executives and employes of
Agent by personal interaction

Secondary Data

Am get the information with the help of internet

And also get the information from outside customers
Annual reports of the company
From Dairy official web sites

Limitations of the study:-

Some times leakages and damages are done

Some times products expiers quickly
 CHAPTER-II

COMPANY PROFILE:-

Creamline Dairy Products Limited (CDPL) is a leading Private Dairy player in Southern India
with its operations spanning across Telangana, Andhra Pradesh, Tamilnadu, Karnataka and
Nagpur in Maharashtra. Its products are sold under the brand name `Jersey. Since inception in
1986, the company has been growing consistently under the visionary leadership of Promoter
Directors, an efficient Operating team and the unrelenting efforts of committed workforce.

The company has excellent infrastructure at strategic locations comprising of 34 Milk Chilling
Centers, 8 Associate Milk Chilling Centers. 84 Bulk Milk Cooling units, 6 Composite Dairy
Plants and one state of the art milk powder plant at Ongole. While all the dairies are ISO 22000
certified, the powder plant also has a certification from Export Inspection Agency qualifying the
`Jersey products for exports. The combined processing capacity of milk & milk products is 9.76
LLPD which includes 1.50 LLPD of drying facility at Ongole, A.P. The company markets its
products through a well laid distribution network comprising of distributors, agents, parlors and
exclusive franchise outlets. More than 5000 agents currently sell the milk and milk products of
Creamline. Its cultured milk products consisting of Curd, Lassi and Butter Milk has, within a
short span of time, captured a significant market share and enjoys a high brand equity amongst
the consumers. CDPL constantly endeavors to delight its customer ranging from household to
HORECA and prestigious institutions with its quality of products and continuous innovation.
The company achieved a turnover of 1000 plus crore in the FY 2016-2017.

CDPL became a subsidiary of M/s Godrej Agrovet Limited, the largest manufacturer of animal
feed in the country, after having acquired a majority stake of more than 51% equity in December
2015. CDPL is now strategically positioned to fully leverage the potential and function as an end
to end provider in the entire agri value chain. The company has chalked out ambitious growth
plans both organic and inorganic, while also expanding its product portfolio with more value
added products.
Vision:

" To emerge as a Leader in Dairy Foods with Global Presence through Business Excellence and
Consumer Delight"

Mission:

"To grow continuously, offering value added Dairy Products and gain customers confidence
through Innovative Practices"

Values:

"We act with sense of pride adopting ethical practices and compassionate approach"

250 crores of investment

Hyderabad-based Creamline Dairy Products, popularly known by its Jersey brand milk, is
targeting a business turnover of Rs 1,500 crore by 2015, said a top company official today.

"The turnover of the company is expected to touch Rs 600 crore during 2011 and we aim to
achieve turnover of Rs 1,500 crore in the next five years," Creamline Dairy Products (CDPL)
Managing Director K Bhasker Reddy told reporters here.

"Starting from 1,500 litres of milk per day, CDPL, set up in 1986, has grown to process 10 lakh
litres per day and is presently handling 6 lakh litres every day. The turnover of the company
reached close to Rs 450 crore last year," he said.
The company is eyeing an investment of Rs 120 crore in the next three years towards achieving
the Rs 1,500 crore turnover by strengthening milk procurement infrastructure, creating mini-
dairy farms as well as acquisitions in the Southern states.

CDPL, which has presence in Southern states is now planning to expand its geographical reach
across the country and introduce milk and dairy products in aseptic and Tetra packs, he said.

The company, a diversified manufacturer of dairy products deals in milk and milk products
under 'Jersey' brand and has six packing stations across South India and a network of over 1.3
lakh farmers covering 5,000 villages, Reddy said.

Its products portfolio includes Toned Milk, Full Cream milk, Double Toned Milk, Cow Milk,
Curd, Butter Milk, Paneer and Ice creams among others.

The company now plans to launch 6-7 new products in the next three years, the managing
director added.

CDPL, which is celebrating Silver Jubilee of their incorporation this year, is planning year-long
celebrations and will kick off a 45-day consumer engagement programmes from February 25 in
Hyderabad.

This will also be taken up in other Southern cities, Reddy said.

Dairy Industry:

Industry Description and Practices The dairy industry involves processing raw milk into products
such as consumer milk, butter, cheese, yogurt, condensed milk, dried milk (milk powder), and
ice cream, using processes such as chilling, pasteurization, and homogenization. Typical by-
products include buttermilk, whey, and their derivatives. Waste Characteristics Dairy effluents
contain dissolved sugars and pro- teins, fats, and possibly residues of additives. The key
parameters are biochemical oxygen demand (BOD), with an average ranging from 0.8 to 2.5
kilograms per metric ton (kg/t) of milk in the untreated effluent; chemical oxygen demand
(COD), which is normally about 1.5 times the BOD level; total suspended solids, at 1001,000
milligrams per liter (mg/l); total dissolved sol- ids: phosphorus (10100 mg/l), and nitrogen
(about 6% of the BOD level). Cream, butter, cheese, and whey production are major sources of
BOD in wastewater. The waste load equiva- lents of specific milk constituents are: 1 kg of milk
fat = 3 kg COD; 1 kg of lactose = 1.13 kg COD; and 1 kg protein = 1.36 kg COD. The
wastewater may contain pathogens from contaminated ma- terials or production processes. A
dairy often generates odors and, in some cases, dust, which need to be controlled. Most of the
solid wastes can be processed into other products and by- products. Pollution Prevention and
Control Good pollution prevention practices in the dairy
Reduction of product losses by better produc- tion control.
Use of disposable packaging (or bulk dispens- ing of milk) instead of bottles where feasible.
Collection of waste product for use in lower- grade products such as animal feed where this is
feasible without exceeding cattle feed qual- ity limits.
Optimization of use of water and cleaning chemicals; recirculation of cooling waters.
Segregation of effluents from sanitary instal- lations, processing, and cooling (including con-
densation) systems; this facilitates recycling of wastewater.
Use of condensates instead of fresh water for cleaning.
Recovery of energy by using heat exchangers for cooling and condensing.
Use of high-pressure nozzles to minimize wa-ter usage.
Avoidance of the use of phosphorus-based cleaning agents. Continuous sampling and
measuring of key production parameters allow production losses to be identified and reduced,
thus reducing the waste load. Table 1 presents product losses for a well-run dairy. Odor
problems can usually be prevented with good hygiene and storage practices. Chlorinated
fluorocarbons should not be used in the refrig-eration system

Target Pollution Loads

Since the pollutants generated by the industry are very largely losses in production, improve-
ments in production efficiency (as described in the previous section) are recommended to reduce
pollutant loads.
Table 1. Product Losses in the Dairy Industry

Operation product losses

_______________________________MILK______FAT____WHEY_____________________

Butter/transport
of skimmed milk 0.17 0.14 n.a.
Butter and skimmed
milk powder 0.60 0.20 n.a.
Cheese 0.20 0.10 1.6
Cheese and whey
Evaporation 0.20 0.10 2.2
Cheese and whey powder 0.20 0.10 2.3
Consumer milk 1.9 0.7 n.a.
Full-cream milk powder 0.64 0.22 na.

BOARD OF DIRECTORS:

Mr. Nadir Godrej is the Managing Director of Godrej Industries and Chairman of Godrej
Agrovet. He is also a Director of numerous firms including Godrej & Boyce Co Ltd, Godrej
Consumer Products Ltd, Indian Hotels Co Ltd and Mahindra & Mahindra Ltd.

A veteran of the Indian industry, Nadir has played an important role in developing the animal
feed, agricultural input and chemicals businesses owned by Godrej. His active interest in
research related to these areas has resulted in several patents in the field of agricultural chemicals
and surfactants.

With his tremendous experience and expertise, Nadir has also contributed to the development of
a variety of industries by participating keenly in industry bodies such as the Compound
Livestock Feed Manufacturers Association of India, Indian Chemical Manufacturers
Association, and Oil Technologists' Association of India.

Currently, Nadir is the President of Alliance Franaise de Bombay. For his contribution to Indo-
French relations, the French Government has honoured him with the awards of "Chevalier de
l'Ordre National du Mrite" and "Chevalier de la Lgiond'Honneur".

A Bachelor of Chemical Engineering from the Massachusetts Institute of Technology and a

Master of Chemical Engineering from Stanford University, Nadir completed his MBA from the
Harvard Business School. He lives in Mumbai, India with his wife and three children.

Mr. K. Bhasker Reddy graduated in Dairy Technology from Osmania University in 1983 and
completed his Executive MBA programme from Indian School of Business ( ISB ) Hyderabad
in the year, 2013. Being a first generation entrepreneur and with hardly any funds at his disposal,
he toiled a lot initially in establishing first private dairy in the state of Andhra Pradesh in 1986
along with his peers.

In the later years, he successfully lead the team in establishing Milk Chilling Centers &
Processing Centers across Southern India and steered the organization in achieving Rs. 7000
millions annual sales as on March, 2013. Round the Clock Milk Parlors and Mobile Milk
Testing Centers, the first of their kind in the modern dairy industry in A.P., are his brainchild.
Mr. Reddy has got an in-depth knowledge of Dairy Industry in the country and broad trends
international. He is an active member of Indian Dairy Association ( IDA ) and working with
various trade bodies and chambers of commerce in different capacities. He attended various
business seminars, national & international trade fairs and completed short term management
programme which includes:

Food & Agri Business Management programme from Cornell Ithaca, New York.
Marketing Management from Kellogg School of Management, North Western
University, Chicago
Organization Growth Strategies from Wharton Business School, Philadelphia, USA
He is conferred with the Entrepreneur of the Year 2001 awarded by Hyderabad
Management Association,Hyderabad
Chairman of Indian Dairy Association, A.P Chapter, Hyderabad & Managing Committee
Member,Indian Dairy Association, South Zone
Chairman of Agricultural and Agro Based Industries Committee at Federation of
Telangana and Andhra Pradesh Chamber of Commerce and Industry ( FTAPCCI )
District Chairman for Literacy, Rotary International Dist.3150.

He had been Chairman of Andhra Pradesh Association of Deaf & Dumb during the year1995-
2005.

Plants:

Hyderabad Division (Uppal Plant)

Address: Survey No 547, IDA,
Uppal Kalan, Uppal,
Hyderabad - 500039
Phone: 040 - 2720014/ 113
Bengaluru Division (Malavalli Plant)
Address: Survey No. 180, Gowdagere Village
Malavalli Taluq, Mandya District
Karnataka Dist- 571 430
Phone:09739981863
Nagpur (Saoli Plant)
Address: 18 KM Mile Stone, Saoli Village,
Dighori Post, Kamptee Tehsil,
Nagpur - 441202,Maharashra.

Chennai Division(Orakkadu Plant)

Address: Survey No 9/1, Orakkadu Village,
Sholavaram, Ponneri Thaluk
Thiruvallu dist., Chennai - 600067
Phone:044 - 26331429/26331430
Vijayawada
Division(HanumanJunction)
Address: Survey No-21, Epuru Village,
Padapadu Mandal,
Near Hanuman Junction - 521105
WG District
Phone:08656 - 242278/79
Bengaluru Division (Madanapally Plant)
Address: Survey No 795 & 797, Kothavaripalle,
CTM, Opp Madanapalle Spinning Mill,
Ramakrishnapuram Post,
Madanapalle - 517325, Chittoor Dist.
Phone:08571 28868884
(Hanuman Junction)
Address: Survey No-21, Epuru Village,
Padapadu Mandal,
Near Hanuman Junction - 521105
WG District
Phone:08656 - 242278/79
 CHAPTER-III

A bout the products:

MILK
MILK PRODUCTS
GHEE
ICECREAMS

Creamline Dairy Products Ltd. produces milk and milk products. It offers toned, full cream,
double toned, UHT sterilized toned, full cream, cow, standardized, and skimmed milk; toned
curd, butter milk, cooking butter, malai laddu, flavoured milk, milk cakes, mishti dohi, doodh
peda, and soan papdi; and cow ghee, buffalo ghee, full boiled ghee, and skimmed milk powders.
The company also provides ice creams and medium fat frozen desserts that include ice paper
packs, choco bars, ice lollies, paper cups, kulfies, cones, take-aways, and mango and strawberry
bars. It markets its products through distribution network comprising of distributors, agents,
parlors and exclusive franchise outlets in India. The company was incorporated in 1986 and is
based in Hyderabad, India. As of December 21, 2015, Creamline Dairy Products Ltd. operates as
a subsidiary of Godrej Agrovet Limited.

Sales office:
Main branch: sub branch Dealer/Agent:

Hyderabad karimnagar Metpally Agent

Jersey creamline dairy:

Establish year -1986
Board of director -[Link] Godres
CEO -[Link] Singh
Hyd Enterprenure -[Link] reddy

Jersey Parlour:

34 Milk chilling centers

8 Associated MILK Chiling centers
84 Bulk milk cooling dairys
 6 composite dairy plants
ISO 22000 certified
More than 5000 Agents
In 5000 agent sales one of them is Metpally Dairy Agent

PROCEDURE:
The company infrastructure is the order through the Managers
Daily order via indent
The dealers are tells the indent by the order
The routr manager noteing the order and passes the maqin branch team
The main branch team to ready the karimnagar route transport to orders loaded
And the transport loading the products delivery to the sub branch
In that sub branch shipping the products and dispatching the products by another routes
The Agents received the products and invoice
The agent pay the money to transport ar bank
And

The Metpally agents received the products and selling

Transport to other small villages
Whole sale and retail market
It is a big process from manufacture date to delivery date

Indent:
Indent means order
The product order is daily to daliy order

Transport:
Transport load the products and distributing the agents/dealers

Invoice:
Invoices means payment bill
In that invoice order details and order id we can use that id identify the product list
Customer opinion:
Customers satisfying the products very exlently
 Good opinion about the products and service
Turnover:
The creamline dairy company turnover is 8580million FY 2015-2016

Damages/leakage:
If the products are damages by the transport
We can return the products and again taking products by the next day

Milk processing:
Milk is valuable nutritious food that as a short self life and requires carefull handling
milk is highly perishable because it is excellent for the growth of microarganiuoms
particularly bacterial pathogens that can cause spoialage and spoiloage and diseases in
consumers milk processing allows the preservation of milk for days weeks or months and
helps to food bone illness
Processing of dairy product gives small scale dairy produces higher cash incomes than
selling raw milk and offeres better opportunites to reach region and urban markets.
Milk processing can also help to deal with seasonal fauctuations in milk [Link]
transformation of raw milk into prossed milk and product can benfits entire communitie
by generating of form jobs in milk collection,transportation,processing and marketing.
 CHAPTER-IV

Jersey creamline dairy company CSR policy introduced:

1. Preamble
At Creamline Dairy Products Limited (CDPL or the Company), we are committed to the
Godrej Groups Good & Green vision of creating a more inclusive and greener India. Our
strategic Corporate Social Responsibility (CSR) initiatives are planned to actively work
towards the Good & Green Goals and will help us maintain our reputation of being one of the
most socially and environmentally responsible companies in the industry.
2. Purpose

The key purpose of this policy is to:

Define what CSR means to us and the approach adopted to achieve our Good & Green goals
Identify broad areas of intervention in which we will undertake projects
Define the kind of projects that will come under the ambit of CSR
Serve as a guiding document to help execute and monitor CSR projects
Elucidate criteria for implementation agencies
Explain the manner in which the surpluses from CSR projects will be treated

3. Policy Statement

The CSR Policy emphases to lay down guidelines for CDPL to make CSR a key business
process for sustainable development of the society. Through this policy, we align our CSR
strategy with the Godrej groups Good & Green vision and goals. The policy focuses on holistic
approach towards economic, social, and environmental impacts as a whole.
This policy will be effective from April 01, 2016 and will remain in force until superseded or
amended by the Company.
4. Scope of CSR activities in CDPL

As a practice, we classify only those projects that are over and above our normal course of
business as CSR. This policy applies to all our CSR projects and it will be further reviewed and
updated. Furthermore, the policy also fulfills the requirements of the CSR rules as per Section
135 of the Companies Act, 2013.
4.1. Normal Course of Business

CDPL became a subsidiary of Godrej Agrovet Limited, one of the largest manufacturers of
animal feed in the country in December 2015 and Godrej Agrovet Limited now owns more than
51% equity stake in CDPL. CDPL is now strategically positioned to fully leverage the potential
and function as an end-to-end provider in the entire agri value chain. The Company has chalked
out ambitious growth plans both organic and inorganic, while also expanding its product
portfolio with more value added products.
CDPL is a leading Private Dairy player in Southern India with its operations spanning across
Telangana, Andhra Pradesh, Tamilnadu, Karnataka and Nagpur in Maharashtra. Its products are
sold under the brand name `Jersey. The Company has excellent infrastructure at strategic
locations comprising of 34 Milk Chilling Centers, 8 Associate Milk Chilling Centers, 84 Bulk
Milk Cooling units, 6 Composite Dairy Plants and one state of the art milk powder plant at
Ongole. While all the dairies are ISO 22000 certified, Jersey milk products especially Curd,
Lassi and Butter Milk have, within a short span of time, captured a significant market share and
enjoys a high brand equity amongst the consumers.
5. Focus Areas for CSR

Good & Green

By 2020, we aspire to create a more employable Indian workforce, build a greener India, and
innovate for good and green products. The Godrej groups Good & Green goals for 2020 are:
5.1. Employability

Train 1 million rural and urban youth in skills that enhance their earning potential through
employability projects
India has 600 million people below the age of 25 out of which only 80 million (13%) are
employable. Recognising the seriousness of this problem, CDPL proposes to undertake projects
that focus on capacity and skill building of diverse target groups from rural youth to low income
women to make them employable and improve their earning potential and livelihoods.
5.2. Greener India

Achieve zero waste to landfill, carbon neutrality, a positive water balance, 30% reduction in
specific energy consumption and increase utilization of renewable energy sources through the
Greener India projects. Our endeavor is to prevent the further deterioration of the environment
and preserve it for the future generations. The Greener India initiative aims to do this through
innovative projects that contribute to achieving the Godrej Groups goals (as in Section 5.2)
linked to ensuring environmental sustainability.
5.3. Innovating for Good & Green

Generate a third of our portfolio revenues from good and/or green products and services
defined as products that are environmentally superior or addresses a critical social issue (e.g.,
health, sanitation, disease prevention) for consumers at the bottom of the income pyramid
We define a Good product/service as one that addresses a critical issue for marginalised
sections of the society. The issue addressed could be related to health, hygiene, water, sanitation,
housing, education, livelihoods etc. A Green product/service is that which reduces energy,
Greenhouse Gas emissions, water or material consumption, eliminates toxic materials or uses
recyclable, renewable and/or natural material. We believe in innovation and societal good,
which, at times, is supplemented by cause-related campaigns that aim at educating the
marginalised communities to adopt better habits.
5.4. Brighter Giving

We encourage our team members to be a part of our CSR projects. Through Brighter Giving, our
structured volunteering programme, we provide volunteering opportunities to our team members
to engage in skill-based, longer-term volunteering projects.
Our Good & Green CSR policy contributes to the Group-wide goals by adopting projects in the
areas of intervention defined in Schedule VII to the Companies Act, 2013. Over and above the
Good & Green goals, from time to time we undertake additional CSR activities under Schedule
VII, such as:
Education: Inclusive and equitable quality education for different age groups and promote life-
long learning opportunities for all

Environmental sustainability: Water conservation, clean and renewable energy, reduction of

waste to landfill, environmental sustainability, ecological balance, conservation of natural
resources and reduction of pollution

Relief funds: Contribute to government relief funds or any other fund for disaster relief and
rehabilitation

Rural development: Integrated rural development to improve education, health, livelihoods,

and environmental conditions in rural and marginalised geographies
 Poverty & hunger: Support poverty and malnutrition projects, promote preventive healthcare
and sanitation, safe drinking water

Research & technology: Support to research institutions and technology incubators in Central
Government approved academic and research institutions

Gender issues: Support empowerment programmes for girl children, adolescent girls, and
women, through education, health and livelihood projects, etc.

National heritage: Protection of national heritage, art and culture

Sports: Promote sports in all forms, geographies and for all groups including (but not limited
to) sports for persons with disabilities

Armed forces welfare: support armed forces veterans, war widows and their dependents.

6. Governance Structure
We have constituted a robust and transparent governing mechanism to oversee the
implementation of its CSR Policy, in compliance with the requirements of Section 135 of the
Companies Act, 2013.
6.1. CSR Committee

The governance structure of our CSR interventions is headed by the Board Level CSR committee
that will be accountable to the Board of the Company for undertaking the CSR projects.
6.1.1. Members of the Committee:

The following are the Members of the CSR Committee:

Mr. C. Balraj Goud - Chairman
Mr. Jude Julius John Fernandes - Member
Mr. M. Gangadhar - Member
Mr. S. Varadaraj - Member
6.1.2. Responsibilities of the Committee:

Formulate and recommend a Corporate Social Responsibility (CSR) Policy which shall indicate
the activities to be undertaken by the Company as approved by the Board of Directors of the
Company.
Recommend the amount of expenditure to be incurred on the CSR activities
Review and assess from time to time the adequacy of this Policy and make recommendations to
the Board concerning any amendments that the Committee deems appropriate.
Meet at least once a year to review the progress made.
6.2. Reporting by Programme managers

Programme managers and the business teams will report / give feedback to the CSR Committee
for all CSR projects undertaken.
6.2.1. Responsibilities
Evaluate projects as per the framework
Implement projects based on set targets and action plans
Regularly monitor the activities
Send quarterly reports to the CSR Committee and Good & Green team of Godrej
Find suitable implementation partners, conduct due diligence and obtain approval from the
CSR Committee, if required
Evaluate possible collaborations with other organizations on CSR projects

7. CSR Budget
The total budget for the CSR projects will be decided as a part of the Annual Operating Plans, in
accordance with the Good & Green goals and priorities identified for each of the key focus areas
by the CSR Committee onan annual basis.
8. Project Life-cycle
8.1. Project identification mechanism

All projects are assessed under the agreed strategy, and are monitored every quarter, measured
against targets and budgets. Wherever necessary, midcourse corrections are taken up.
8.2. Implementation

Implementation is the responsibility of the CSR Committee and team. The activities which are
identified and mentioned in CSR policy will be undertaken by various work centers of CDPL to
the best possible extent. The time period of each activity will depend upon its sector, the extent
of its coverage and the allocated budget on the activity. Depending on the time period of each
activity, required significance will be given to the activities.
8.3. Powers of approval

CSR activities as identified by each division/corporate office will be required to be put up to the
CSR Committee with due recommendations of the CSR Team. Activities undertaken at any place
or area shall have the prior approval of the CSR Committee.
8.4. Execution Agency/Partner
CSR initiatives will be implemented either directly by the Company where the CDPL employees
will directly implement the CSR programs or outside Agencies/Partners may be engaged for
execution of CSR Projects. These Agencies/Partners may include NGOs/Registered
Trusts/Registered society or a company established by the company or its holding or subsidiary
or associate company under Section 8 of the Act or otherwise such NGO/Trust/Society or
company established under Section 8 of the Act. Basic criteria, as prescribed by Companies Act,
2013 will be ensured for programme execution.
8.5. Monitoring
Monitoring entails physical verification of the progress and the actual output of the project.

A separate chapter needs to be included in Annual Report on implementation of CSR activities

including the facts relating to physical and financial progress.

A Project Appraisal may be carried out by external agencies.

8.6. Reporting
The Board-level CSR committee, based on reports presented by the Programme managers, will
annually publish report on the CSR projects as a part of the Directors report. The report
will disclose information in the format as prescribed under the Section 135 of the Companies
Act, 2013.
9. Partner Qualifications
If a third party is employed to carry out the implementation of our CSR projects, it will be
ensured that they have a clearly explained mission/vision and an established track record of 3
(three) years in undertaking similar projects or programmes. The implementation agencies
should be able to produce their latest audited annual reports and in case of an NGO, they should
also be able to produce their Registration Forms according to 80G/12A of the Income Tax Act,
1961.
10. Treatment of Surpluses
Any surplus generated from CSR projects undertaken by us will be tracked and channelised into
our CSR corpus. These funds will be further used in development of the CSR projects and will
not be added to the normal business profits.
CONCLUSION:
The internship was indeed a great experience.I learnt a lot in this internship.I got an idea of
research accours in sales office.
Over all I had a fantastic experience.I feel Exttremely fortunate that I had opportinuty to
experience being of a summer,especially during thisparticular moment in time.