1. Thank … for giving useful information about the definition and characteristic of company culture.

Now, to help you have deeper understanding about the company culture in reality, I will talk about the
company culture in a startup company and how it impacts on the success of company

2. I want you guys to guess the name of company I talk today.

Do you know the region where it serves as global center for high technology, innovation and social
media In America ?

It is SILLICON VALLEY.

Can you give me some successful company that developed from sillicon valley

Apple, Google, Amazon, Ebay,…

And

How do you know about Airbnb ?

It seems that someone of class doesn’t know about airbnb. It is no problem. Lets watch the video to find
the answer.

Video 1

Airbnb is …….

Now, lets discuss about AIRBNB culture to gain insight into how AIRBNB do its mission : create a world
where you can belong together and become suceessful like today.

Airbnb is focused on bringing to life their mission of creating a world where you can belong anywhere,
by creating memorable workplace experiences which span all aspects of how AIRBNB relates to
employees, including how AIRBNB recruit them, develop them, the work environment AIRBNB create
with them, the type of volunteer experiences AIRBNB offers them.

Can you give me the main AIRBNB culture based on the document I have sent you before: Recruitment
and onboarding, Company activity and Working space in AIRBNB

1. Recruiting and onboarding

Recruitment: last year, in total, there are 900 open position. Can you guess the number of the applicants
? It is 180,000. It means that it is a task of challenge to become a part of AIRBNB culture. The reason is
that to become a part of AIRBNB, they have to go through 3 rounds. The first and second round is to test
your qualification and your ambition, it is like other tech company like google, apple,…. The difference
between airbnb and others lies in third round. In this round they have to go through 2 interviews related
to their core value

When recruiting, the company aims to ensure that new recruits fit with the values and can identify with
the Airbnb mission.

• Champion the Mission: We’re united with our community to create a world where anyone can
belong anywhere.
• Be a Host: We're caring, open, and encouraging to everyone we work with.

• Embrace the Adventure: We’re driven by curiosity, optimism, and the belief that every person
can grow.

• Be a Cereal Entrepreneur : We’re determined and creative in transforming our bold ambitions
into reality.

Onboarding : Once somebody has made it through both sets of interviews and gets an offer, they go
through a week long check-in process that focuses on the Airbnb values, business strategies, an
introduction to each function, and ways of working.

2. Company activity

3. Working space

Airbnb space has moved from an open space floor plan to a ‘belong anywhere working environment,’
where an employee can work from any number of workspaces, including what we call the kitchen
counter, the dining room table, or the living room. This allows employees to either work alone or
congregate with the folks they are working with to create the sense of belonging, rather than working
from a closed-in cube, office, or dedicated desk.

To help you image clearly about wworking space at airbnb and how it relates to AIRBNB mission, let’s
watch the video.

Like you can see from the video, the working space at airbnb is very open and familiar like a home. It
makes employees feel that AIRBNB is like their home.

Remember three main AIRBNB culture that clearly shows airbnb mission: Belong anywhere. How do
these culture impact on the success of company ? Lets find the answer now

1. Airbnb gain the best working environment award in 2016 from GLASSDOOR

Making employees feel welcome lies at the heart of the Airbnb culture. In a welcoming culture,
employess feel included and valued, they have a clear sense of belonging, and are eager to embrace
others. Let’s watch the video to understand why airbnb gain this award.

2. Airbnb can build trust with employees and guests

Employee

In a trust culture, employees feel that the employer believes in them, gives them freedom and entrusts
them with creating real value. Of the Airbnb employees surveyed, 90% stated that they would
recommend the company to others.
This trust in the individual was demonstrated at the One Airbnb conference. On the second day of the
conference, the employees provided feedback on what Airbnb does well and what it could improve on.
Listening to the employees is a central part of the Airbnb culture and is a great way of communicating
trust.

Moreover, Airbnb builds trust through teams. Teamwork is widely used throughout the company.
Typically, employees work in tight working groups of 10 people or less.

Guests

The number one reason people choose to travel on Airbnb is they want to live like a local. They don’t
want to be tourists stuck in long lines, fighting with the crowds to see the same thing as everyone else.
Our hosts offer more than just generic hospitality - they welcome travelers from around the world into
their communities.

With trust as the social glue to keep it all together, the relationships being formed on Airbnb provide
people an opportunity and challenge way bigger than anything we could have imagined: making the
world a more welcoming place. The trust from guest to AIRbnb can be seen through these number

Now, look at the these numbers.

The number of room/listing

The number of guest

3. Airbnb is a big threat to the hotel industry

It is the rapid growth of airbnb and its mission makes it become a big competitor with other hotel

Look at the number of listing and rooms between airbnb and othe hotels