GLOSSARY
Product Management Foundations
With Doug Winnie
Use these terms and definitions below to understand concepts taught in the course.
Transcript Search: note that you can search for terms directly within the course. To search video text, switch to
the Transcripts tab, then press Cmd/Ctrl + F on your keyboard to run a search within the active transcript.
Term Definition
Who is going to use your product; important part of the release phase in
go-to market
product development
Circular procedure to plan out a project; not a linear plan with a clear
lifecycle
start and end point
Define timeline for a project and translate the research into features to be
plan phase
developed
product Everything around you; a product does not have to be an object
When a product is shown to users; a release can be public or private
release
(small select group of users)
release phase Take a product to customers using a marketing plan
research phase Research all the aspects of a project
sprint Tool that provides a picture of how your product development will work
LinkedIn Learning and Lynda.com are registered trademarks of LinkedIn Corporation. All rights reserved, 2018.