R D M 2 .

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P r o d u c t &
S e a s o n a l i t y
2017, March
Product
 Product details

Model Material Color Size Drop

421627 C9D10 4071 37+

SAND. PELLE MALAGA BLU/BIANCO

S. CUOIO KID/MALAGA
KID

421627C9D10
Style LANGEL 95PLTF PMP MALK STD&TIG

Style Color 421627C9D104071

804615181
SKU SAND. PELLE S. CUOIO MALAGA KI
 Product hirearchy

Department Group
Category
Macro Department Group

Department

Material Primary
Type Material
SubDepartment Class Group
Material Iconic
Material Composition
Material
Family
SubClass
Class
Group
Color Family ALT Color Family
Material
Group SubClass
Material Color
Model
Group
Color SubFamily ALT Color SubFamily

Tentative Tentative Style

Markdown Markdown Mark Down
Next Season Color
Category Manager

Style Color
Size With Type

Yellow cubes are managed on source systems Sku

Orange cubes are managed on ProductDB
 Product hirearchy

Price Range Price Range

Group Department Group
SubDepartment Line Kpi Flash
1,2,3,4,5 Product Special Master Collection
Function Order
6,7,8,9 Segment Item

Price Range Price Range

Department SubDepartment

Style

Style Color

Yellow cubes are managed on source systems Sku

Orange cubes are managed on ProductDB
 Gucci example
Department hirearchy
Department
Category Group Department Macro Department
Group
HANDBAGS HANDBAGS NOT DEFINED
W & U LIFESTYLE NOT DEFINED
LUGGAGE MENS LG ACCESSORIES NOT DEFINED Dept. Group
TRAVEL NOT DEFINED
LEATHER
WOMENS SMLG NOT DEFINED Macro Dept
GOODS
SLG MENS SMLG NOT DEFINED Category Group
UNISEX SMLG NOT DEFINED
WOMENS BELTS NOT DEFINED
BELTS
MENS BELTS NOT DEFINED
WOMENS SHOES WOMENS SHOES NOT DEFINED Department
SHOES
MENS SHOES MENS SHOES NOT DEFINED
WOMENS RTW WOMENS RTW NOT DEFINED
RTW
MENS RTW MENS RTW NOT DEFINED
CHILDREN LEATHERGOODS NOT DEFINED
CHILDREN SHOES NOT DEFINED
CHILDREN CHILDREN CHILDREN RTW NOT DEFINED
CHILDREN SOFT
NOT DEFINED
ACCESSORIES
CHILDREN GIFT NOT DEFINED
SILVER & OTHER JEWELRY NOT DEFINED
JEWELRY JEWELRY
FINE JEWELRY NOT DEFINED
GUCCI PRINT NOT DEFINED
OTHER
MISCELLANEOUS NOT DEFINED
GIFTS GIFTS NOT DEFINED
WRITING
WRITING INSTRUMENTS NOT DEFINED
OTHERS INSTRUMENTS
SUNGLASSES SUNGLASSES NOT DEFINED
FRAGRANCES FRAGRANCES NOT DEFINED
WOMENS WATCHES NOT DEFINED
WATCHES
MENS WATCHES NOT DEFINED
MENS SILK ACC MENS SILK ACC NOT DEFINED
HATS & GLOVES HATS & GLOVES NOT DEFINED
SOFT ACC
WOMENS SILK
WOMENS SILK ACC NOT DEFINED
ACC
Gucci example
Price Range Department

Price range by department allow you to analyse performace of each department divided by
Current Price Range.
WW Merchandiser Team define Price Range.
Europe Price Range
Department Europe Price Range
Group
less than 600
ENTRY 601 - 650
651 - 750
751 - 850
MEDIUM LOW 851 - 1.000
Price Range
1.001 - 1.200
Group Dept.
1.201 - 1.400
MEDIUM HIGH 1.401 - 1.600
100 HANDBAGS
1.601 - 1.800
1.801 - 2.000
2.001 - 2.500
HIGH Price Range
2.501 - 3.000
3.001 - 3.500 Dept.
3.501 - 4.500
SUPER HIGH 4.501 - 6.000
over 6.000
ENTRY <=500
MEDIUM LOW 501-700
MEDIUM HIGH 701-900
110 W & U LIFESTYLE
901-1.100
HIGH
1.100-1.500
SUPER HIGH > 1.500
Gucci example
Price Range Subdepartment

Europe Price Range Group Europe Price Range

Department Subdepartment
Subdepartment Subdepartment

ENTRY <1400 Price Range

LOW 1400-1600 Group SubDept.
SUITS MEDIUM 1600-1800
HIGH 1800-2400
SUPERHIGH >2400
Price Range
ENTRY <1000
SubDept.
LOW 1000-1100
JACKETS MEDIUM 1100-1200
WOMENS RTW HIGH 1200-1500
Price range by department
SUPERHIGH >1500
allow you to analyse
ENTRY <400 performace of each
LOW 400-500 subdepartment divided by
PANTS MEDIUM 500-600 Current Price Range.
HIGH 600-900
WW Merchandiser Team
SUPERHIGH >900
define Price Range.
ENTRY <400
LOW 400-500 At the moment this attribute is
SKIRTS MEDIUM 500-600 used by RTW department in
HIGH 600-900 order to obtain price range
SUPERHIGH >900 divided by function.
 ProductDB – Line examples
9

Gucci example

Dep a rtment Sou rce Line- Exa mp les Dep a rtment Sou rce Line- Exa mp les
SOHO 410 MENS SILK ACC -- NOT DEFINED
100 HANDBAGS SubClass Group DIONYSUS INTERLOCKING G
PADLOCK 500 SILVER & OTHER JEWELRY Class GUCCI GHOST
JOY SILVER BRITT
110 LUGGAGE Style Color Group GUCCI EDEN LION HEAD MOTIF
GUCCI TIAN 502 COSTUME JEWELRY Class FLORAL MOTIF
LINEA A PEARLS
120 WOMENS SMLG SubClass Group GG BLOOMS ICON
WOMEN'S GUCCI TIAN 505 FINE JEWELRY Class GUCCI INFINITY
AVEL LINK TO LOVE
130 MENS SMLG SubClass Group MEN BAR EQUESTRIAN GUCCI
GG CALEIDO 510 GIFTS SubClass Group GIFT PET
INTERLOCKING PS 3,7 BOOK
150 WOMENS BELTS Excel Import GG MARMONT PS 4 G-TIMELESS
GG SWAROVSKI 520 WATCHES Class INTERLOCKING
INTERLOCKING PS 4 NEW HORSEBIT
154 MENS BELTS Excel Import INTERLOCKING PS 3,7 AUGUST 2015
FRAME 530 SUNGLASSES Style Color Excel Import JANUARY 2016
160 HATS & GLOVES -- NOT DEFINED JANUARY 2014
PRINCETOWN GUCCI BAMBOO
200 WOMENS SHOES Style Group MARMONT 540 BEAUTY Class LIPSTICK
ARIELLE FLORA GARDEN R1
COMMON 610 CHILDREN LEATHERGOODS -- NOT DEFINED
210 MENS SHOES Style Group PURSUIT '72 BAMBI V.L.
SL73 620 CHILDREN SHOES SubClass Group JACKSON
300 WOMENS RTW -- NOT DEFINED LILLIAN
305 FURS -- NOT DEFINED 630 CHILDREN RTW -- NOT DEFINED
310 MENS RTW -- NOT DEFINED 640 CHILDREN SOFT ACC -- NOT DEFINED
400 WOMENS SILK ACC -- NOT DEFINED
 ProductDB – Function examples
10

Gucci example

Dep a rtment Sou rce Fu nction- Exa mp les Dep a rtment Sou rce Fu nction- Exa mp les
SHOULDER BAG TIES
100 HANDBAGS Subdepartment 410 MENS SILK ACC Subdepartment
TOTE BAG SCARVES
MESSENGER BAGS NECKLACE
110 LUGGAGE Subdepartment 500 SILVER & OTHER JEWELRY SubClass Group
TOTES BRACELET
WALLET RING
120 WOMENS SMLG Subdepartment 502 COSTUME JEWELRY SubClass Group
CARD CASE EARRINGS
WALLET RING
130 MENS SMLG Subdepartment 505 FINE JEWELRY SubClass Group
CARD CASE NECKLACE
G CAP
150 WOMENS BELTS Subdepartment 510 GIFTS Class
NON G DOG CARRIER
G LIFESTYLE
154 MENS BELTS Subdepartment 520 WATCHES Subdepartment
NON G CLASSIC X
BASEBALL WOMAN
160 HATS & GLOVES Class 530 SUNGLASSES Subdepartment
KNITTED MAN
SNEAKER FRAGRANCES
200 WOMENS SHOES Subdepartment 540 BEAUTY Grouping of Subdepartment
PUMP MAKE-UP
SNEAKER BELT
210 MENS SHOES Subdepartment 610 CHILDREN LEATHERGOODS Class
DRIVER HANDBAG
TOPS SNEAKER
300 WOMENS RTW Subdepartment 620 CHILDREN SHOES Class
KNITWEAR BALLERINA
OUTERWEAR T-SHIRT & POLO
305 FURS Subdepartment 630 CHILDREN RTW Class
JACKETS DRESS
CUT AND SEWN HAT
310 MENS RTW Subdepartment 640 CHILDREN SOFT ACC Class
TSHIRTS BLANKET
OBLONG
400 WOMENS SILK ACC Subdepartment
FOULARD
 ProductDB – KPIs examples
11

Gucci example

Department Line Function Sales (Qty)

BAMBOO SHOPPER TOTE BAG 3.837
TOP HANDLE BAG 1.170
BREE
TOTE BAG 1.530
EMILY SHOULDER BAG 1.290
TOP HANDLE BAG 3.286
GUCCI NICE
TOTE BAG 1.690
HANDBAGS
MISS GG HOBO 1.356
SHOULDER BAG 8.436
SOHO
TOTE BAG 5.132
TOP HANDLE BAG 1.455
SUKEY
TOTE BAG 1.243
VINTAGE WEB TOP HANDLE BAG 3.263
Brooklyn SNEAKER 1.162
WOMENS SHOES Coda SNEAKER 1.214
GG Thong THONG 1.003
CUT AND SEWN 2.497
DENIM 1.380
MENS RTW NOT DEFINED KNITWEAR 1.533
OUTERWEAR 1.383
SPA 1.127
FOULARD 1.792
OBLONG 7.501
WOMENS SILK ACC NOT DEFINED SMALL SCARF 1.397
CUT & SEW 3.417
EVENING 1.603
 ProductDB – KPIs examples
12

Gucci example

Dep a rtment Sou rce KP I 1- Exa mp les Dep a rtment Sou rce KP I 1- Exa mp les
LEATHER 305 FURS Subdept. Grouping LEATHER
100 HANDBAGS Material Composition
FABRIC OBLONG
400 WOMENS SILK ACC Class
FABRIC SHAWLS
110 LUGGAGE Material Composition
LEATHER WOVEN
410 MENS SILK ACC Class
LEATHER SCARF
120 WOMENS SMLG Material Composition
FABRIC 500 SILVER & OTHER JEWELRY -- NOT DEFINED
LEATHER 502 COSTUME JEWELRY -- NOT DEFINED
130 MENS SMLG Material Composition
FABRIC GOLD
505 FINE JEWELRY Subdepartment
LEATHER DIAMONDS
150 WOMENS BELTS Material Composition
FABRIC 510 GIFTS -- NOT DEFINED
LEATHER 520 WATCHES -- NOT DEFINED
154 MENS BELTS Material Composition
FABRIC 530 SUNGLASSES -- NOT DEFINED
BASEBALL WOMENS FRAGRANCE
160 HATS & GLOVES Class 540 BEAUTY Subdepartment
KNITTED MENS FRAGRANCE
DAY WEAR JUNIOR
200 WOMENS SHOES Subclass Group 610 CHILDREN LEATHERGOODS Subdepartment
SPORT JUNIOR
SNEAKERS TODDLER
210 MENS SHOES Subclass Group & Subdept 620 CHILDREN SHOES Subdepartment
CASUAL JUNIOR
DRESSY BABY
300 WOMENS RTW Subdept. Grouping 630 CHILDREN RTW Subdepartment
CASUAL JUNIOR
CASUAL BABY
310 MENS RTW Subdept. Grouping 640 CHILDREN SOFT ACC Subdepartment
FORMAL JUNIOR
Seasonality
Status Definition
 S t a t u s : t h e S t y l e C o l o r ’s l i f e c y c l e

Catalogue … 20161 20163 … 20171 … … 20173

Carry Over …

Pre sales …
Carry Over Still Valid

Mark Down

Future Born
Carry Over …

Still Valid Still Valid …

Mark Down
Mark Down
Status Usage

In prompt
select one or more Status
(or Status Event)
you have also to
select one (only one!)
Season to analyse

In Report
Status, Status Event or any level
of status hierarchy are referred
to the select Season to analyze
 Born Event Saint Lauren example

Style Color Style Color Born Event

Style Color Born Year Style Color Born Event
Born Season Type

F/W Men Fashion Show

20
YSL
F/W Women Fashion
22
Style Color Show YSL
Born Year 2015 Fall Winter Show Room
Style Color F/W Women Pre-Fall YSL 21
Born Event PERMANENT YSL YA
Type
YSL REORDER 2R
2015 Outlet Produzione Outlet Y.S.L. 2A
Others YSL 92
S/S Men Fashion Show
24
Style Color Style Color 2015 Spring YSL
Born Season Born Event Summer Show Room S/S Women Cruise YSL 23
S/S Women Fashion
25
Show YSL
YSL REORDER 2R
2016 Fall Winter Show Room F/W Women Pre-Fall YSL 21
Others YSL 92
Style Color S/S Men Fashion Show
24
YSL
2016 2016 Spring S/S Women Cruise YSL 23
Show Room
Summer S/S Women Fashion
All above attributes are 25
Show YSL
available also at Style Special Projects Y.S.L. 69
level, based on related YSL REORDER 2R
first style color
information.
 Status Hierarchy
Status FP/MD Status Group Status Status Event
Recolored
Carry Over Carry Over Carry Over
Cruise (future)
FW Main (future) Pure Seasonal
FW Fashion (future)
Future Future SS Main (future)
Recolored
SS Fashion (future)
SS Flash (future) Gucci
FW Flash (future) Pure Seasonal Next Season
Full Price Cruise
Gucci FW Main
FW Fashion Recolored Next Season
SS Main
Newness Born
SS Fashion
Pure Seasonal
SS Flash
FW Flash
Others Recolored
Still Valid Still Valid Still Valid Bottega
Markdown Mark Down Mark Down Mark Down Veneta
Pure Seasonal Next Season
Carry Over Carry Over
Carry Over + Permanent
Permanent Permanent
SS Women Cruise (future) Recolored Next Season
SS Men Fashion (future)
SS Women Main (future)
SS Women Fashion (future)
Other Other
FW Men Fashion (future) Recolored is reflecting the
FW Women Early Fall (future)
FW Women Fashion (future) definition of the specific brand:
SS Men Cruise (future)
FW Men Early Fall (future)
GG – If the model is already
Bottega Full Price Others available on catalogue, then
Veneta SS Women Cruise
SS Men Fashion all combinations are recolored
SS Women Main
SS Women Fashion
BV – If the model/material is
Seasonal Seasonal
FW Men Fashion already available on
FW Women Early Fall
FW Women Fashion catalogue, then all
SS Men Cruise
Fragrances
combinations are recolored
FW Men Early Fall Other brands – they are
Still Valid Still Valid Still Valid
Markdown Mark Down Mark Down Mark Down following BV rule.
18
 Status Hierarchy

Status Status
Status Status Event
FP/MD Group
Carry
Carry Over Carry Over Status FP/MD
Over
YSL, Full
Future Future Future
Balenciaga Price
Newness Born Born
SMC, AMQ
Still Valid Still Valid Still Valid
MCQ, TM
Markd Mark
Mark Down Mark Down Status Group
own Down

Recolored Status

Pure Seasonal
YSL,
Balenciaga Recolored
SMC, AMQ Pure Seasonal Next Season Season To Status
Recolored Event
MCQ, TM Analyze
Recolored Next Season

Style Color

19
 Status Local Hierarchy

Status FP/MD Status Group

Status Local Status Event Local
Local Local
Carry Over Carry Over Carry Over
Future Future Future Recolored Local
Cruise
FW Main Mark Down
FW Fashion
SS Main Pure Seasonal
Full Price Seasonal Newness
Gucci SS Fashion
SS Flash Gucci Recolored
FW Flash
Others Pure Seasonal Next Season
Still Valid + Previous Season
Still Valid Recolored Next Season
Previuos Season Still Valid
Markdown Mark Down Mark Down Mark Down Mark Down
Carry Over + Carry Over Carry Over
Permanent Permanent Permanent Pure Seasonal
Next Season Next Season Next Season
Bottega
Previous Season Previous Season Previous Season Recolored
Veneta
SS Women Cruise
Pure Seasonal Next Season
SS Men Fashion
SS Women Main
Full Price Recolored Next Season
Bottega Veneta SS Women Fashion
FW Men Fashion
Seasonal Seasonal
FW Women Early Fall
FW Women Fashion
SS Men Cruise
Fragrances
FW Men Early Fall
Still Valid Still Valid 20 Still Valid
Markdown Mark Down Mark Down Mark Down

Same as Status, taking into account also regional exceptions

 Status Local Hierarchy
Status Status Status
Status
Brand FP/MD Group Event Status FP/MD
Local
Local Local Local Local
Carry Carry
Carry Over
Over Over
YSL, Future Future Future
Balenciaga, Full Price Seasonal Newness Newness Status Group
SMC, Previous Local
AMQ,MCQ, Still Valid Still Valid Season
TM Still Valid
Mark Mark
Markdown Mark Down Status Local
Down Down

Recolored Local Season To Recolored Status

Analyze Local Event Local
Mark Down

YSL, Pure Seasonal

Balenciaga
Recolored
SMC, AMQ Mark Down
MCQ, TM Pure Seasonal Next Season
Style Color
Recolored Next Season
21 SALES,
ON HAND,
etc