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Social Media Design for Health App

We need social media assets including: 1) Six app store images pairing text ("Connect with your healthcare providers", etc.) with relevant screenshots. Be creative in the design while aligning with our branding and existing designs. 2) Instagram template images for question/answer, fact/myth, and testimonial posts. 3) Additional one-off images including a timeline graphic. All files should be in editable formats like Adobe XD or Canva. The assets should have a professional yet fun style inspired by examples like Babylon Health and FloTracker on Instagram.
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0% found this document useful (0 votes)
93 views2 pages

Social Media Design for Health App

We need social media assets including: 1) Six app store images pairing text ("Connect with your healthcare providers", etc.) with relevant screenshots. Be creative in the design while aligning with our branding and existing designs. 2) Instagram template images for question/answer, fact/myth, and testimonial posts. 3) Additional one-off images including a timeline graphic. All files should be in editable formats like Adobe XD or Canva. The assets should have a professional yet fun style inspired by examples like Babylon Health and FloTracker on Instagram.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Social Media Asset brief

We are looking to start our social media campaigns and require a uniform style for images and hence want some
post images created including some “templates” we can just alter the text in.

We need the files in editable format - Adobe XD or Canva.

1. Branding Guide
1.1. Colours and Fonts

- Primary colours and fonts – See “Aria_Brand_Guideline” pdf


- Secondary colour scheme:

1.2. Style/Design

We are looking for something professional yet bright and fun. Examples of brands we like are:
https://www.instagram.com/flotracker/?hl=en and https://www.instagram.com/babylonhealth/?hl=en

The style/design should align with/be inspired by our current product and website design:

- Product overview: https://www.youtube.com/watch?v=iQM1r_7_akM


- Website: https://myaria.health/

2. Assets Needed
2.1. App Store Images
 Six images with the following text and supported by an app image:
o Connect with your healthcare providers
 Screenshot: 1.1. Connect (option to add 1.2. Connect Success as well)
o Manage your records in one place
 Screenshot: 2.1 List of Records (Suggest to have names of the tests stand out)
o Retain your privacy
 Screenshot: 3.1. Test Result (Overlay the “Shared with 3 doctors” with “Private”
text like shown under the record names in Screenshot 2.1. and have the Private
“Stand out”)
o Understand your health
 Screenshot 4.1. Trend Analysis
o Share your records securely
 Screenshot 5.1
o Be in control of your well-being
 Screenshot
o Own your data at all times
 We would like you to be creative in how the design looks, some examples we like:
o https://play.google.com/store/apps/details?
id=org.iggymedia.periodtracker&hl=en&gl=US
o https://play.google.com/store/apps/details?id=com.babylon.us&hl=en&gl=US
o https://play.google.com/store/apps/details?id=com.airbnb.android&hl=en&gl=US
o
2.2. Instagram template images
2.2.1. Question and Answer (2 Images)
2.2.2. Fact and Myth
2.2.3. Let’s talk about

Example: https://www.instagram.com/p/CVKtSydM9YA/

2.2.4. Testimonial
2.3. One-off Images
2.3.1. Timeline

We focus at a consumer level

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