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Business Analysis Quick Guide Part I

This document provides summaries of several business analysis frameworks and models including: diffusion of innovation and the s-curve of innovation model for understanding product adoption; blue ocean strategy for creating new, uncontested markets; the business model canvas for mapping all aspects of a business; VMOST for aligning tactics and strategies with objectives, mission, and vision; and PESTLE analysis for assessing the external business environment. Tips are provided for applying each framework or model.

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Văn Thắng Mai
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2K views1 page

Business Analysis Quick Guide Part I

This document provides summaries of several business analysis frameworks and models including: diffusion of innovation and the s-curve of innovation model for understanding product adoption; blue ocean strategy for creating new, uncontested markets; the business model canvas for mapping all aspects of a business; VMOST for aligning tactics and strategies with objectives, mission, and vision; and PESTLE analysis for assessing the external business environment. Tips are provided for applying each framework or model.

Uploaded by

Văn Thắng Mai
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

BUSINESS ANALYSIS QUICK GUIDE PART I

DIFFUSION OF INNOVATION S-CURVE OF INNOVATION


APPLICATION: Understand where your product is in the adoption curve and APPLICATION: Are we scaling an existing model or introducing a new one?
nudge accordingly.

TIP: For new


innovations,
know that
performance
may not be the
same as what’s
existing - pay
attention to
handling
objections and
enroll customers
into a vision of
the future.

Source: https://hbr.org/2013/11/what-makes-strategic-decisions-different

BLUE OCEAN STRATEGY BUSINESS MODEL CANVAS


APPLICATION: The idea is to upend the market structure by creating APPLICATION: Get a complete overview of the business mapped on a page.
something totally new.

Red Ocean Blue Ocean


Compete in existing market Create uncontested market
space space
Overcome the competition Make the competition
Exploit existing demand irrelevant
Make the value-cost trade-off Create and capture demand
Align the whole system of a Break the value-cost trade-off
firm’s activities with its Align the whole system of a
strategy of differentiation or firm’s activities in pursuit of
low cost differentiation and low cost

VMOST PESTLE ANALYSIS


APPLICATION: A simple and high-level analysis to access whether the APPLICATION: This framework is used by companies to track the environment
company tactics and strategies line up to its objectives, mission, and vision. they’re operating in or are planning to launch a new project/product/service, etc.

TIP: This
framework can
quickly give an
assessment of the
business and
highlight any
problem areas to
address.
Additionally, it
helps create and
evaluate future
plans.

HOWIE CHAN

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