BUS 6120 Module 4: Resistance Transformation Proposal Worksheet
PART 1: CASE STUDY ANALYSIS
Case Study Background:
● What is the case study?
● What is the company and what does it do?
● What is the main innovation idea the case study addresses?
Case study
Driven by Q, a new company located in New York, offers a centralized platform for handling
administrative responsibilities. Saman Rahmanian and Dan Teran founded the company in
2014, and since then, it has grown to serve over 10,000 clients in a variety of industries (Ton,
2016). Organizing administrative duties is Q's primary creative notion.
Office supplies stocks can be managed by Q, together with the scheduling and dispatching of
maintenance, upkeep, and other operations. As a result, businesses can delegate these
responsibilities to Controlled by Q and concentrate on their strong points (Ton, 2016).
About the Company: Q-Managed provides office supply, architectural and administrator
repair, IT support, asset management, sanitation, and administrative organization. They also
plan and organize administrative support for businesses.
The objective of the business is to simplify administrative duties so businesses may
concentrate on their core competencies. Led by Q had to gain the trust of clients who were
reluctant to delegate administrative duties. As a result, it has carefully chosen and equipped its
service providers and created a customized software platform that allows for management and
continuous monitoring of clients' working actions (Ton, 2016).
The main innovation idea the case study addresses
One of the company's products, "Q insight," gives users access to data about how their
business is run, including how much time is spent on various maintenance and upkeep duties
around the office. The Q system, which is managed by the company, can schedule
conference rooms and track employees attendance as well as time. Potential advantages
include simpler conference scheduling, better management over workplace space, and
monitoring staff timing and attendance.
In summary, Run by Q's innovation is a full-featured platform for handling workplace
operations that optimizes and automates processes like office supply management, inventory
control, staff time and attendance tracking, and the planning and eliminating of cleaning and
maintenance services. This releases capital that can be used in other ways.
in the direction of enhancing the business's unique advantages and raising productivity.
SARIE Business Case:
● Use the SARIE approach to outline a short business case for the innovation. For any
SARIE components not readily evident in the case study, use your interpretation of it to
address all of the components.
The SARIE approach
Situation: Businesses may manage their office operations using an all-in-one platform from
Managed by Q, a New York-based company. The company was founded in 2014 and has since
grown to serve over 10,000 customers in various industries.
Approach: A comprehensive platform that streamlines office procedures is the case study's
main innovation. Office supply inventories are managed by Q's platform, which also plans and
dispatches cleaning, maintenance, and other services. By vetting and training its service
providers and creating a special software platform that allows it to monitor and control office
operations in real-time, the company gained the trust of its clients.
Results: Because of the concept, companies can assign Managed by Q the management of
their office operations and concentrate on their areas of expertise. The platform provided by
the business also features an employee time and attendance platform and a boardroom
reservation system to help firms with meeting scheduling, tracking employee hours, and
managing office space.
Consequences: Q platform management utilizes the resources at its disposal, lowers costs, and
improves productivity. Office management is handled by Led by Q, which opens up resources
and time for other important duties.
Evaluation: Companies looking for ways to streamline and automate procedures such as
monitoring workers hours and attendance, monitoring office supply inventories, organizing
schedules and assigning maintenance and sanitation services will find A great option for
managing office activities is the all-inclusive platform that Q innovated (Aschenbrenner,
2022).
Investigating Resistance:
● What were the presenting causes or sources of resistance to change?
● Which internal and external stakeholders would be most important to convert to
advocates for the business case?
Causes of Resistance to Change
• Businesses can be reluctant to switch because they are concerned about how much it will cost
to use Managed by Q's platform. This is among the factors contributing to Managed by Q's
success.
• Companies may be reluctant to adapt because they don't want to cede control of their internal
operations to a third party.
• Some organizations might be reluctant to use Managed by Q for their outsourcing needs since
they don't know if the service providers will be able to produce work of the same caliber as
their own staff.
• People who are comfortable with the status quo and are hesitant to try anything new may be
resistant to change.
Internal Stakeholders
• Those in charge at the highest levels of the business are able to make decisions and
understand the larger picture.
• Since they are responsible for maintaining the seamless operation of the company, executives
in charge of daily operations stand to gain the greatest benefit from this software. They can
help determine how the platform can be used to increase productivity and integrated into the
company as a whole.
• Employees: Since they will be impacted by the change, you will need their support and buy-
in. Additionally, they might provide recommendations for improving the platform.
External Stakeholders
• Users of the product or service may encourage others to sign up by providing beneficial
observations and feedback in the manner of comments and testimonials.
• Given their potential to offer the platform's management financial backing and strategic
direction, investors are an important class of external stakeholders.
• The system's target demographic is its potential users, whose approval is essential to the
endeavor's success.
PART 2: RESISTANCE TRANSFORMATION PROPOSAL
● What steps would you take to transform the presenting causes or sources of the
resistance?
● What model(s) would be most appropriate to counteract the change opposition?
● What communication strategies would be most appropriate to increase stakeholder
support for the adoption and implementation of the business case?
To address the underlying causes of the current change-resistance in reaction to Led by Q's
innovation, a number of steps could be taken:
• Highlight the platform's benefits to your audience by describing how it could enable them to
make better use of the resources at their disposal while saving time and money.
• Managed by Q might develop a special software solution that enables them to track and
oversee their company's activities in real time.
• To address quality concerns, offer testimonials and endorsements from current customers
who have utilized Led by Q's service providers and are happy with the outcome.
• You may help your employees manage their aversion to change by reassuring them of the
benefits of the shift and offering them the assistance they require while they
Appropriate models to counteract the change opposition
• Lewin's Change Management Model: This model divides the process into three phases,
Unfreeze, Change, and Refreeze, and provides a methodical approach to change management.
You must address any opposition to change and instill a sense of urgency throughout the
unfreezing phase. While the freeze step involves stabilizing the new situation and increasing
the force behind the change, the change stage involves actually implementing the change. The
model cultivates an awareness of the need for change (GreggU, 2019).
• Kotter's 8-Step Change Model: This model outlines 8 phases that offer an organized method
to managing change. These steps include raising awareness of the need for change, building a
strong coalition, developing a vision and strategy, interacting the change vision, enabling
others to carry it out, achieving quick wins, securing progress and bringing about more change,
and ingraining new methods into the company's culture.
The aforementioned change models are suitable since they promote involvement in the
evolution process from all pertinent parties (Mind Tools Content Team, 2022).
Appropriate communication strategies
• Encouraging open, honest, and continuous communication between all stakeholders engaged
in the implementation process. Stakeholders will have the opportunity to express their thoughts
and worries, and they will be promptly addressed.
• Maintaining openness regarding the business case, any prospective benefits, and any
roadblocks or problems that might arise while the strategy is being carried out.
References
Aschenbrenner, J. (2022, March 10). How to Create A Business Case with the SARIE Method.
The BA Guide. [Link]
method
GreggU. (2019). Lewin’s Process Model of Organizational Change [YouTube Video]. In
YouTube. [Link]
Johnson, E. (2017, June 13). How to Communicate Clearly During Organizational Change.
Harvard Business Review. [Link]
organizational-change
Juneja, P. (2015). Techniques for Overcoming Resistance to Change and Selection of
Appropriate Technique. [Link].
[Link]
[Link]
Mind Tools Content Team. (2022). MindTools | Home. [Link].
[Link]
Ton, Z. (2016, May 24). Managed by Q. MIT Sloan. [Link]
library/managed-q
