Profit
Maximization
ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Profits Profits
Consider a firm producing one where
output using two inputs. y amount of output
Production function: x1, x2 amounts of inputs
y f ( x1 , x2 ) Let
p output prices
1
w1, w2 input prices 2
Profits Short-run Profit Maximization
Profits: In the short run:
There are some fixed factors,
py ( w1 x1 w2 x2 )
and the firm cannot adjust
pf ( x1 , x2 ) w1 x1 w2 x2 the fixed factors in producing
output.
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Profit Maximization Page 1
ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Short-run Profit Maximization Short-run Profit Maximization
Suppose: Short-run profit maximization
Factor 2 is fixed at x2 . problem:
max pf ( x1, x2 ) w1x1 w2 x2
Short-run production function: x1
y f ( x1 , x2 ) F.O.C.
f ( x1 , x2 )
Short-run profits: p w1 0
x1
pf (x1, x2 ) w1x1 w2 x2 p MP1 ( x1, x2 ) w1
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Short-run Profit Maximization Short-run Profit Maximization
If x1 is the firm’s profit-maximizing Condition for Profit Maximization
choice of factor 1, then it must
The condition for the firm’s
satisfy the condition:
profit-maximizing choice of a
factor can be derived by using
p MP1 ( x1 , x2 ) w1
graphs.
The value of the marginal product
of factor 1 must equal its price.
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Profit Maximization Page 2
ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Short-run Profit Maximization Short-run Profit Maximization
Short-run production function: Short-run profits:
y f ( x1, x2 ) py w1 x1 w2 x2
The maximum output that the firm Rewrite:
can produce from a given amount w w
of factor 1 and a fixed amount of y 2 x2 1 x1
factor 2 p p p
f ( x1 , x2 ) intercept slope
Slope MP1
x1 9
The isoprofit lines 10
Short-run Profit Maximization Short-run Profit Maximization
Isoprofit lines: Short-run profit maximization
The set of all combinations of problem:
the input and the output that max py w1 x1 w2 x2
x1 , y
gives a constant level of s.t. y f ( x1 , x2 )
profit, . The problem is to find the point on
w1
Slope the production function that has the
p highest associated isoprofit line.
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Profit Maximization Page 3
ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Short-run Profit Maximization Short-run Profit Maximization
The firm’s profit is maximized at y
Isoprofit lines
the point where the isoprofit line
y f ( x1 , x2 )
is tangent to the production
y
function:
w1
w2 Profit-maximizing choice
MP1 = p p
x2
p
p MP1 w1 x1
x1
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Comparative Statics Comparative Statics
The firm’s profit-maximizing 1) Suppose: w1
choice of the two inputs can Isoprofit line gets steeper.
be affected by the change in:
x1
the input prices: w1 , w2
the output price: p
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ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Comparative Statics Comparative Statics
Thus: y
high w1 low w1
As w1 increases, the demand y f ( x1 , x2 )
for x1 decreases.
The factor demand curve
must slope downward.
x1
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Comparative Statics Comparative Statics
2) Suppose: p Thus:
Isoprofit line gets flatter. As p increases, the supply
x1 of y increases.
The supply curve must
y slope upward.
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Profit Maximization Page 5
ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Comparative Statics Comparative Statics
y 3) Suppose: w2
low p high p
y f ( x1 , x2 ) Isoprofit line is unchanged.
x1 , y are unchanged.
x2 is fixed at x2 .
Only π decreases.
x1
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Long-run Profit Maximization Long-run Profit Maximization
In the long-run: Long-run profits:
The firm is free to choose pf ( x1 , x2 ) w1 x1 w2 x2
all inputs to produce output.
Long-run profit maximization
Long-run production function:
problem:
y f ( x1 , x2 ) max pf ( x1 , x2 ) w1 x1 w2 x2
x1 , x2
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ECC 201 Intermediate Microeconomics Saree Worawisutsarakul
Long-run Profit Maximization Long-run Profit Maximization
F.O.C. Rewrite (1) and (2):
f ( x1, x2 )
p w1 0 (1) p MP1 ( x1 , x2 ) w1 (3)
x1
f ( x1 , x2 )
p MP2 ( x1 , x2 ) w2 (4)
p w2 0 (2)
x2
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Long-run Profit Maximization Long-run Profit Maximization
The profit-maximizing choices Solving (3) and (4) yields
( x1 , x2 ) must satisfy the condition:
x1 ( p, w1, w2 )
p MP1 ( x1 , x2 ) w1
p MP2 ( x1 , x2 ) w2 x2 ( p, w1, w2 )
The value of the marginal product of Factor demand functions
each factor must equal its price.
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