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Business Administration
BUS 1103 Microeconomics
BUS 1103 MICROECONOMICS
Syllabus
Prerequisites: BUS 1101 Principles of Business Management
Course Description:
Microeconomics focuses on the behavior of individual economic units such as households, firms, and markets. In this course, you will
learn how microeconomic principles apply to real-world business decisions. You will learn about the economic concepts, models and
theories that will facilitate comprehension of supply and demand dynamics, pricing strategies, cost analysis, market structures,
consumer choices, production theory, and optimal resource allocation. Understanding microeconomics is essential for comprehending
the underlying principles guiding informed decisions related to production, pricing, and revenue management. The course will examine
the broader economic environment to refine your ability to analyze economics factors that impact producers’ choices and investment
decisions. Each week will provide valuable insights and real-world examples that illustrate the relevance of microeconomics in your daily
personal and professional lives.
Required Textbook and Materials:
UoPeople courses use open educational resources (OER) and other materials specifically donated to the University with free
permissions for educational use. Therefore, students are not required to purchase any textbooks or sign up for any websites that have a
cost associated with them. The main required textbooks for this course are listed below and can be readily accessed using the provided
links. There may be additional required/recommended readings, supplemental materials, or other resources and websites necessary for
lessons; these will be provided for you in the course's General Information and Forums area, and throughout the term via the weekly
course Unit areas and the Learning Guides.
Shapiro, D., MacDonald, D., Greenlaw, S. A., Dodge, E., Gamez, C., Jauregui, Andres., Keenan, D., Moledina, A., Richardson, C., &
Sonenshine, R. (2023). Principles of microeconomics (3rd ed.). OpenStax. https://openstax.org/details/books/principles-
microeconomics-3e licensed under CC 2.0
Learning Objectives and Outcomes:
1. Apply critical thinking skills and relevant decision-making models to address economic problems
2. Recognize changes in the market environment and determine the direction of price movements.
3. Identify the potentially negative consequences of well-meaning government intervention in markets
4. Identify market structures and their effect on market efficiency
5. Explain the distinction between equity and efficiency related to economic markets
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6. Examine the active role of the government in situations of market failures
Course Schedule and Topics
This course will cover the following topics in eight learning sessions, with one Unit per week. The Final Exam will take place during
Week/Unit 9 (UoPeople time).
Week 1: Unit 1: Introduction to Economic Principles
Week 2: Unit 2: Demand and Supply Analysis: The Economic Model of Price Determination
Week 3: Unit 3: Elasticity
Week 4: Unit 4: Consumer Choices
Week 5: Unit 5: Producers' Analysis and Investment Decisions
Week 6: Unit 6: Perfect Competition Vs Monoploy
Week 7: Unit 7: Imperfect Markets
Week 8: Unit 8: Externalities
Week 9: Unit 9: Course Review and Final Exam
Learning Guide
The following is an outline of how this course will be conducted, with suggested best practices for students.
Unit 1: Introduction to Economic Principles
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Unit 2: Demand and Supply Analysis: The Economic Model of Price Determination
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Unit 3: Elasticity
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Take and submit the Graded Quiz
Unit 4: Consumer Choices
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
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Unit 5: Producers' Analysis and Investment Decisions
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Respond to three of your fellow classmates’ posts in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Unit 6: Perfect Competition Vs Monoploy
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Respond to three of your fellow classmates’ posts in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Take and submit the Graded Quiz
Unit 7: Imperfect Markets
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Respond to three of your fellow classmates’ posts in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Unit 8: Externalities
Read the Learning Guide and the Reading Assignment
Complete the Discussion Assignment by posting in the Discussion Forum
Respond to three of your fellow classmates’ posts in the Discussion Forum
Complete and submit the Assignment Activity
Take and submit the Self-Quiz
Unit 9: Course Review and Final Exam
Review the course and take the Review Quiz; it will not be included in the final grade
Prepare for, take, and submit the Final Exam
The Final Exam will take place during Week/Unit 9 (UoPeople time); exact dates, times, and other details will be provided
accordingly by your instructor
Course Requirements
Discussion Assignments & Response Posts/Ratings
Some units in this course require that you complete a Discussion Assignment. You are required to develop and post a substantive
response to the Discussion Assignment in the Discussion Forum. A substantive response is one that fully answers the question that has
been posted by the instructor. In addition, you must extend the discussion by responding to at least three (3) of your peers’ postings in
the Discussion Forum. In Unit 1 through Unit 4, your discussion posts will be assessed by your instructor. In Unit 5, you will assess three
of your peers' discussion posts. Instructions for proper posting and rating (out of a 10-point scale) are provided inside the Discussion
Forum for each week. Discussion Forums are only active for each current and relevant learning week, so it is not possible to contribute
to the forum once the learning week has come to an end. Failure to participate in the Discussion Assignment by posting in the
Discussion Forum and responding to peers as required may result in failure of the course.
Assignment Activity
Assignment Activity is graded by your instructor. The grading rubric is listed under the assignment instructions. The grading rubric is a
document that outlines the criteria that your instructor will use to grade your work.
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Class Introductions
This section is your opportunity to introduce yourself to your classmates and create a vibrant learning community. By sharing your
background, interests, and goals, you can create meaningful connections and discover commonalities with your peers.
Quizzes
This course will contain three types of quizzes – the Self-Quiz, the Graded Quiz, and the Review Quiz. These quizzes may contain
multiple choice, true/false, or short answer questions. The results of the Self-Quiz will not count towards your final grade. However, it is
highly recommended that you complete the Self-Quiz to ensure that you have adequately understood the course materials. Along with
the Reading Assignments, the results of the Self-Quiz should be used as part of an iterative learning process, to thoroughly cover and
test your understanding of course material. You should use the results of your Self-Quiz as a guide to go back and review relevant
sections of the Reading Assignments. Likewise, the Review Quiz will not count towards your final grade, but should also be used to assist
you in a comprehensive review and full understanding of all course material, in preparation for your Final Exam. Lastly, the results of
the Graded Quiz will count towards your final grade.
Final Exam
The Final Exam will take place during the Thursday and Sunday of Week/Unit 9, following the completion of eight units of work. The
format of the Final Exam is similar to that of the quizzes, and may contain a combination of different question types. You will have one
attempt to take the exam, and it will be graded electronically. Specific instructions on how to prepare for and take the Final Exam will be
provided during Week 8 (located inside the Unit 9 Learning Guide). Final Exams must be taken without the use of course learning
materials (both those inside and outside the course). If particular materials are allowed for use during the exam, these will be noted in
the exam’s instructions.
Course Forum
The Course Forum is the place to raise issues and questions relating to the course. It is monitored by the instructors. It is a good place to
meet fellow students taking the same course. While it is not required to participate in this forum, it is highly recommended.
Course Policies
Grading Components and Weights
Each graded component of the course will contribute some percentage to the final grading scale, as indicated here:
Grade Components
Course Requirements Number of Items Percentage
Discussion Forum Units 1-4 4 20%
Discussion Forum Units 5-8 4 10%
Assignment Activity 8 50%
Graded Quizzes 2 10%
Final Exam 1 10%
Total 100%
Grading Scale
This course will follow the standard 100-point grading scale defined by the University of the People, as indicated here:
Letter Grade Grade Scale Grade Points
A+ 98-100 4.00
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A 93-97 4.00
A- 90-92 3.67
B+ 88-89 3.33
B 83-87 3.00
B- 80-82 2.67
C+ 78-79 2.33
C 73-77 2.00
C- 70-72 1.67
D+ 68-69 1.33
D 63-67 1.00
D- 60-62 0.67
F Under 60 0.00
Grade Appeal
If you believe that the final grade you received for a course is erroneous, unjust, or unfair, please contact your course instructor. This
must be done within seven days of the posted final grade. For more information on this topic, please review the Grade Appeal
Procedure in the University Catalog.
Participation
Non-participation is characterized by a lack of any assignment submissions, inadequate contributions to the Discussion Forums, and/or
lack of peer feedback to Discussion/Written Assignments. Also, please note the following important points about course participation:
Assignments must be submitted on or before the specified deadline. A course timeline is provided in the course schedule,
and the instructor will specify deadlines for each assignment.
Occasionally there may be a legitimate reason for submitting an assignment late. Most of the time, late assignments will not
be accepted and there will be no make-up assignments.
All students are obligated to inform their instructor in advance of any known absences which may result in their non-
participation.
Academic Honesty and Integrity
If and when you submit any work that requires research and writing, it is essential to cite and reference all source material. Failure to
properly acknowledge your sources is known as “plagiarism” – which is effectively passing off an individual’s words or ideas as your own.
University of the People adheres to a strict policy of academic honesty and integrity. Failure to comply with these guidelines may result
in sanctions by the University, including dismissal from the University or course failure. For more information on this topic, please
review the Academic Integrity Policy in the University Catalog.
Any materials cited in this course should be referenced using the style guidelines established by the American Psychological Association
(APA). The APA format is widely used in colleges and universities across the world and is one of several styles and citation formats
required for publication in professional and academic journals. Refer to the UoPeople APA Tutorials in the LRC for help with APA
citations. For help with using library, kindly refer to UoPeople Library.
Code of Conduct
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University of the People expects that students conduct themselves in a respectful, collaborative, and honest manner at all times.
Harassment, threatening behavior, or deliberate embarrassment of others will not be permitted.
Any conduct that interferes with the quality of the educational experience is not allowed and may result in disciplinary action, such as
course failure, probation, suspension, or dismissal. For more information on this topic, please review the Code of Conduct Policy in the
University Catalog.
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