Chapter 6,7
Chapter 6,7
9
Block 5 & 6: The Firm I & II PART A
“same” Quantity (of output)
Isoquant
Capital Input
(Good Y)
Increasing
8 Output
C
6
B
4
Q2 = 150
A
2
Q1 = 100
Q0 = 50
Labour input
0 2 4 6 8 (Good X)
• Isoquant curve: represents all the combinations of inputs (capital & labour) that provide
the same level of output for a firm.
• Marginal rate of technical substitution (of labour): is the amount by which the quantity of
capital has to be reduced when one extra unit of labour input is used, so that output
remains constant. MRTS = slope of the isoquant
(e.g. Excavator) • Figure (a): limited opportunities
for input substitution. If L from 25
to 200, can only K a little from 40 to
35 to keep output unchanged.
• Figure (b): more abundant
opportunities for input substitution. If
L from 25 to 200, can K
– 5K substantially from 80 to 35 & yet keep
output unchanged.
+ 175L
• More L-shaped (linear) the
(e.g. Construction isoquant, more difficult (easy) to
workers) substitute inputs.
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
1|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
Now imagine that there is a machine that does exactly the same thing as a human in regard to the
production of a certain good. Labour and capital will be perfect substitutes in production in this case.
Draw the relevant isoquants for when the inputs are labour and this type of machine.
2 Q=2 2
Fixed proportions/Perfect complements perfect substitutes
→ perpendicular isoquants → linear isoquants
1 Q=1 1
Q=1 Q=2
1 1
L L
1 2 1 2
“same” Total cost (of inputs K & L)
Isocost Line
• Isocost line: shows the maximum combinations of inputs that the firm can afford, for a
given total cost (i.e. production budget) & the prevailing input prices.
Total Labour Cost Total Capital Cost Total cost of production
• Isocost equation: wL + rK =C
wage Qty. of capital
Qty. of labour rent
𝐶 𝑤
𝐾= − 𝐿
Vertical intercept 𝑟 𝑟 Slope; Gradient
Capital
• Vertical intercept (Pt. A): max. amount of
𝐶 A capital inputs firm can afford (L = 0).
max. capital = = 5
𝑟 o = 𝑻𝒐𝒕𝒂𝒍 𝒄𝒐𝒔𝒕⁄𝑷𝒄𝒂𝒑𝒊𝒕𝒂𝒍 = 𝑪⁄𝒓
4
• Horizontal intercept (Pt. F): max. amount
3
of labour inputs firm can afford (K = 0).
2
C = C0 o = 𝑻𝒐𝒕𝒂𝒍 𝒄𝒐𝒔𝒕⁄𝑷𝒍𝒂𝒃𝒐𝒖𝒓 = 𝑪⁄𝒘
𝒘
1 −
𝒓 F • Slope: opportunity cost of an additional
Labour unit of labour; how much capital must be
0 2 4 6 8 10
𝐶 given up for an additional unit of labour
= = max. labour (to keep total cost unchanged).
𝑤 ∆𝑲
o 𝑺𝒍𝒐𝒑𝒆 = = −𝒘⁄𝒓
∆𝑳
o Below the isocost line: affordable combinations of inputs that cost less than total
cost C0. (i.e. not fully utilise production budget C0).
o On the isocost line: affordable combinations of inputs that cost exactly total cost
C0. (i.e. fully utilise production budget C0).
o Above the isocost line: unaffordable combinations of inputs that cost more than
total cost C0 (i.e. exceed production budget C0).
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
2|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
• A profit-maximising firm will choose the least cost combination of inputs for a given
desired output level or the input combination that results in the highest output level for a
given total cost.
o i.e. firm selects an input combination where the isoquant and isocost are tangent.
At B, |slope| I.Q. > |slope| I.C. Capital At C, |slope| I.Q. < |slope| I.C.
𝑀𝑃𝐿 𝑤 𝑀𝑃𝐿 𝑤
> 𝐶2 Profit maximising choice <
𝑀𝑃𝐾 𝑟 𝑀𝑃𝐾 𝑟
𝑴𝑷𝑳 𝑴𝑷𝑲 𝑟 𝑴𝑷𝑳 𝑴𝑷𝑲
> 𝐶1 E <
𝒘 𝒓 D 𝒘 𝒓
→ additional output from last 𝑟 B → additional output from last
dollar spent on labour > dollar spent on labour <
additional output from last K A additional output from last
dollar spent on capital dollar spent on capital
→ to output, L & K Q2 = 10
K → to output, L & K
Q1 = 5 C = C2
C = C1 F − 𝑤
𝑟 𝐶 Labour
L 𝐶1 2
L
𝑤 𝑤
• Input combination A gives the highest output given the isocost C1.
𝑷𝒓𝒐𝒇𝒊𝒕 𝑴𝒂𝒙𝒊𝒎𝒊𝒔𝒂𝒕𝒊𝒐𝒏 𝑪𝒐𝒏𝒅𝒊𝒕𝒊𝒐𝒏: 𝒔𝒍𝒐𝒑𝒆 𝒐𝒇 𝒊𝒔𝒐𝒒𝒖𝒂𝒏𝒕 𝒄𝒖𝒓𝒗𝒆 = 𝒔𝒍𝒐𝒑𝒆 𝒐𝒇 𝒊𝒔𝒐𝒄𝒐𝒔𝒕 𝒍𝒊𝒏𝒆
𝑴𝑷𝑳 𝒘
− = −
𝑴𝑷𝑲 𝒓
𝑴𝑷𝑳 𝒘
=
𝑴𝑷𝑲 𝒓
𝑴𝑷𝑳 𝑴𝑷𝑲
=
𝒘 𝒓
• MPL/w = MPK/r implies that the marginal product (i.e. output) from the last dollar spent on
labour must be equal to the marginal product of the last dollar spent on capital.
o If MPL/w > MPK/r: firm gets more output from the last dollar spent on labour than
the last dollar spent on capital → L & K to output.
o If MPL/w < MPK/r: firm gets more output from the last dollar spent on capital than
the last dollar spent on labour → L & K to output.
o Firm should continue to adjust their spending on inputs until MPL/w = MPK/r.
• Note that combination D of inputs gives the same output Q2 but it is not the least cost
combination of inputs to achieve output Q2. In fact, the cost of this combination will be C 2,
where C2 > C1. Hence combination D is not the profit maximising way to produce output Q2.
• At original output on isoquant Q0, in wage leads to a pure substitution effect from A to B;
the point on the old isoquant tangent to an isocost line with the new steeper slope.
→ firm substitutes the now relatively more expensive labour with capital.
• When wage , L surely as both substitution & output effects quantity of labour.
• However, the net impact on K is uncertain as SE K but OE K.
• Hence in when price of an input , QD of that input will surely (as SE & OE both QD of
that input). However, the QD of the other input (of which the price remains unchanged) can
//unchanged (as SE & OE oppose each other)
Short-Run vs Long-Run
(capital)
• Short-run: a period of time in which the quantity of at least one input of production is fixed.
• Long-run: a period of time sufficiently long such that all inputs can be varied.
(Both K & L)
Fixed factors vs Variable Factors (in the short-run)
• Fixed factors:
o inputs whose quantity cannot be changed in the short-run. E.g. capital
o costs of fixed factors are called fixed costs: costs that are independent of output;
borne even if output is zero. E.g. rent
• Variable factors:
o inputs whose quantity can be changed in the short-run. E.g. labour
o costs of variable factors are called variable costs: costs that are positively related
to output; equal to zero if output is zero. E.g. wages.
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
4|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
5|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
• The marginal product of labour curve is drawn for given level of capital. Hence it will be
higher (shift up) for a higher level of capital, vice-versa.
• Note: Marginal product is not ‘productivity’, which is average product, which is total output
divided by total labour input.
Short-run Total & Avg. Fixed Costs, Total & Avg. Variable Costs & Total & Avg. Costs
• Short-run total costs (STC)
= short-run total fixed cost (STFC) + short-run total variable cost (STVC)
Total Costs
STVC 𝑺𝑻𝑽𝑪
𝑺𝑨𝑽𝑪 = = 𝑺𝒍𝒐𝒑𝒆𝒓𝒂𝒚 𝒕𝒐 𝑺𝑻𝑽𝑪
𝑸
𝑺𝑻𝑪
𝑺𝑨𝑻𝑪 = = 𝑺𝒍𝒐𝒑𝒆𝒓𝒂𝒚 𝒕𝒐 𝑺𝑻𝑪
𝑸
∆𝑺𝑻𝑪
𝑺𝑴𝑪 = = 𝑺𝒍𝒐𝒑𝒆𝒕𝒂𝒏𝒈𝒆𝒏𝒕 𝒕𝒐 𝑺𝑻𝑪
∆𝑸
STFC = 𝑺𝒍𝒐𝒑𝒆
0 Output
Q1 Q2 Q3
SMC
Costs SATC = SAVC + SAFC
0 Output
Q1 Q2 Q3
o Even as SAVC is ing, SATC can still be ing if the in SAFC > in SAVC SATC = SAVC + SAFC
→ SATC reaches its minimum (at Q3) after SAVC reaches its minimum at (Q2).
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
6|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
Inverse Relationship between Marginal Product & Marginal Cost, Average Product & Avg. Cost
MPL, APL
MPmax A
APL
MPL
0 Labour inputs
L1 L3
Costs
Marginal < Average Marginal > Average
→ Average → Average
SMC SATC
Diminishing marginal returns sets in
o is the mirror image of the marginal product curve (so are ATC & AP)
▪ When MPL is increasing,
→ additional worker adds more to output than previous workers
→ cost of making extra output is falling
→ SMC
▪ Once diminishing returns to labour sets in, MPL
→ additional worker adds less to output than previous workers
→ takes successively more workers to make each extra unit of output
→ cost of making extra output is rising
→ SMC
STVC SAFC
SAFC
> STFC
STFC
> SMC = min. SATC
✓ b.
c.
12 & 2
50 & 10
STC = 50 + 2(5)
= 60
𝑀𝐶 =
𝑑(𝑆𝑇𝐶)
𝑑𝑄
=
𝑑(50+2𝑄)
𝑄
=2 When Q = 4, STC = 50 + 2(4) = 58
When Q = 5, STC = 50 + 2(5) = 60
d. 12 & 10. Hence marginal costs of the 5th T-shirt = 60 – 58 = 2
-----------------------------------------------------------------------------------------------------------------------------
(intersect) ----------
If short-run average total cost equals short run marginal cost, then:
Costs
Marginal < Average Marginal > Average
→ Average → Average
LATC
LMC
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
8|Page
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
Returns to Scale (Economics & Diseconomies of Scale) & their link to Long-run Average Cost
Long-run concept
• Returns to scale (RTS): relationship between long-run average cost & output produced
by a firm when all inputs are changed by the same factor (i.e. in the long-run).
𝑳𝑻𝑪 x 2
o ing RTS (Economies of Scale): LAC as output → downward sloping LAC 𝑳𝑨𝑪 =
𝑸 x4
▪ E.g. all inputs double; total cost double → output > double → LAC
𝑳𝑻𝑪 x 2
o Constant RTS: LAC constant as output → horizontal LAC 𝑳𝑨𝑪 =
▪ E.g. all inputs double; total cost double → output = double → same LAC 𝑸 x2
𝑳𝑻𝑪 x 2
o ing RTS (Diseconomies of Scale): LAC as output → upward sloping LAC 𝑳𝑨𝑪 =
𝑸 x 1.5
▪ E.g. all inputs double; total cost double → output < double → LAC
Reasons for Economies of Scale (EOS) Reasons for Diseconomies of Scale (DOS)
1) Indivisibilities in the production process 1) Geography
▪ Certain inputs come in large capacities ▪ E.g. If 1st factory is located at the best site
that a small output would underutilise. that minimises cost of transporting goods,
site of 2nd factory is less advantageous
▪ E.g. If a robot assembly line makes 5 cars a
week → enormous AC. However, at high → LAC
output levels, the machinery cost can be ▪ E.g. In extracting coal from a mine, firm will
spread over a large output → LAC extract the easiest coal first. To output,
▪ There are EOS because these costs can be deeper coal seams have to be accessed
spread over more units of output as → LAC
output → LAC
2) Specialization 2) Managerial diseconomies of scale
▪ A sole trader must undertake all the ▪ Large companies need many layers of
different tasks of the business. management
▪ But as the firm expands & takes on more
→ bureaucratic
workers, each worker can concentrate on → co-ordination problems arise
a single task → more efficient → LAC → LAC
3) Managerial
▪ Managerial costs may not in proportion
with output.
▪ E.g. the manager can organize three
workers as easily as two.
▪ E.g. a firm requires a manager & a
telephone; cannot have half a manager &
half a telephone merely because it wishes to
operate at low output levels.
4) Marketing EOS
- Bulk purchase when firm grows larger
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
→ more bargaining power 9|Page
→ better discount on inputs → AC
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
Output
1 x 2 2 2.5 5
x 1.25 x2 (ratios)
• Composite input: combination of labour & capital where the proportions of each are held
constant/fixed. E.g. 1C = 2L + 1K → 2C = 4L + 2K
Constant RTS
throughout all Q DOS (g RTS)
> > > > > > throughout all Q
a. figure a
✓ b.
c.
figure b
figure c
d. figure d
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
11 | P a g e
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
(B)
CA
CE
CB
(C)
(Q0) (Q1)
• In the short-run, given the fixed plant size, it remains on SATC 1 & moves from point A to point
E where AC from CA to CE.
• In the long-run, the firm is able to its plant size & move to SATC2 & move from point E to point
B where AC from CE to CB.
• Hence the LATC curve shows the least-cost way to make a given level of output when all
inputs are variable. → every point in LATC curve is productive efficient. Productive
efficiency occurs when a certain quantity of a good is produced at the lowest possible
input cost. i.e. firm is obtaining the maximum possible output from its inputs.
(E.g. point A & point B)
• The LATC curve is always below the SATC curve, except at point where the two coincide.
• Short-run costs typically exceed its long-run costs because in the short run the firm cannot
make all the inputs adjustments it would like.
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
12 | P a g e
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
b. Why does an isoquant get flatter as you move towards the right?
c. Draw an isoquant and an isocost line which have a point of tangency and indicate the productive
efficient level of output. How will this change if there is an increase in the wage level? Clearly
indicate output and substitution effects.
d. Use the following information to derive the total cost curve for Ice Cream Inc. (indicating three
points on the curve will be sufficient):
----------------------------------------------------------------------------------------------------------------------------- ----------
The isocost line is the graph of factor inputs such that their total combined cost is equal to a given
constant. Suppose a firm uses two factor inputs, labour (L) & capital (K). Per day, the wage rate for
labour is £15 while renting units of capital costs £60.
a. Depict on a graph the isocost line for a firm spending C* = £3,000 on factor inputs. Put on this
graph a typical isoquant for output level, say Q*, to illustrate the optimal input levels N* & K* at cost
C*.
b. The government introduces a minimum wage for labour at £20. With capital fixed at K* in the short
run, show graphically & describe how much it costs the firm to continue to produce Q*.
c. Taking the minimum wage as given, show graphically & describe how the optimal factor input mix
to produce Q* changes in the long run. How does the eventual production cost compare to that in
the short run & that before the minimum wage?
----------------------------------------------------------------------------------------------------------------------------- ----------
a. Bob Smith manages a branch office of a large financial services firm. He uses computers (capital,
K) & people (labour, L) to produce consulting advice Q, according to the production function: Q = K
× L.
Employing people costs the wage rate w = 1 while renting computers costs the rental rate r. Suppose
computers cost twice what people do (i.e., r = 2w = 2). For now the number of computers in the
̅.
branch is fixed at K = 𝐾
i. How much labour does Mr Smith employ if he needs to produce output Q? Show that total
̅ + Q/𝐾
cost is C(Q) = 2𝐾 ̅
iii. Corporate headquarters has just authorised Mr Smith to upgrade the branch office by varying
the quantity of computers. What is the optimal (cost-minimising) mix of capital & labour? Using
the production function given above, the marginal product of labour is equal to K & the marginal
product of capital is equal to L.
b. In the diagram below choose levels of output for the three unlabelled isoquants such that from a to
b there are increasing returns to scale, from b to c constant returns to scale & from c to d decreasing
returns to scale.
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
13 | P a g e
Lecture 5: Chap 6, 7.1, 7.2 & 7-appendix & Chap 7.3 – 7.9
Block 5 & 6: The Firm I & II PART A
Subject Guide 2016 for EC 1002 Introduction to Economics by O. Birchall assisted by D. Verry
University of London International Programmes
By Mr William Tan, using UOL EC1002 Subject Guide & David Begg’s Economics 11e
14 | P a g e