MBA in Digital Enterprise Management 2024
MBA in Digital Enterprise Management 2024
Brochure DEM
2024-2025
One Year
Full Time MBA
in Digital Enterprise Management
for Experienced Professionals
Forging
Leaders for the
Digital World
Contents
03 About IIMU
04 Key Building Blocks of IIMU
04 The 'U' Advantage
05 Vision and values of IIM Udaipur
06 Message from the Director
07 About the Program
08 One Year of Transformation
09 Pedagogy
10 Centre for Digital Enterprise (CDE)
11 Advisory Board for DEM Program
12 Industry Interaction
14 Recruitment process
15 Last season's highlights
16 Prominent recruiters
17 Class of 2024
18 Pre MBA companies
19 Student profiles
About IIMU
IIM Udaipur, a second-generation IIM, is Additionally, the Institute strives to
one of the fastest-growing management make a real difference in the region,
schools in the country and was set up by forging strong relationships with local
the Indian Government in 2011. Taking NGOs and government and working
the legacy of older IIMs forward, IIMU closely with the industry on live
aspires to set new benchmarks in projects, internships, guest lectures,
management education by combining faculty research, and many events
excellence in teaching and research. At throughout the academic year.
IIM Udaipur, we are committed to
becoming a globally recognized Udaipur, the capital of the former
management school by 2030 and are princely state of Mewar, evokes the
inevitably on our way. same sense of heritage, beauty, and
grandeur as such timeless destinations
With an accomplished faculty, a as Venice and Prague. This cradle of
flourishing research ecosystem, and culture and history is the perfect
success in attracting the best minds in backdrop for IIM Udaipur.
the , IIMU can champion our core values
of excellence and integrity. At IIMU, we If ever there was a place that lent itself
challenge our students to expand their as an environment for the kind of
knowledge and intellectual horizons so management education IIMU aspires to
they emerge transformed and prepared deliver, it is Udaipur and Rajasthan. With
to impact the world of business and this heritage, culture, and location IIM
society. Udaipur is where history meets the
future.
03
Key Building
Blocks of IIMU
04
Vision and values of IIM
Udaipur
IIM Udaipur creates an environment where our students, faculty, and staff can achieve their
maximum potential. All the stakeholders of IIM Udaipur were involved in articulating the
institute's statement of its mission, core values, culture & vision 2030.
Vision 2030
To continue on the path of meaningful growth, innovation, and achievements of the first decade,
IIMU's Board led the development of Vision 2030. Steered by our Board member Mr. D Shivakumar
(Group Executive President of Corporate Strategy and Business Development, Aditya Birla
Management Corporation), the Institute carried out an elaborative visioning exercise involving all
the stakeholders. The group identified 12 premier international schools that will be our benchmark
till 2030. The group also engaged with administrators of higher learning from across the country. We
want to build on the proud legacy we have laid in the past years in our new vision.
We have set assertive goals for 2030, and the two core areas that have emerged are
• High-quality research • Student transformation
05
Message from
the Director
we have been able to make rapid progress on our path
of continuous growth and innovation.
The Vision 2030 of IIMU focuses on two core areas:
high-quality research and student transformation. The
institute aims to set a new benchmark in management
education by combining excellence in both teaching
and research. IIMU is committed to thought leadership
in study and creating thought leaders for tomorrow
through transformational value-based management
education. On the bedrock of our core values, we will
continue to scale up over the next decade to build at
management institute of international repute. An
underlying priority is to instil in our students a sense of
commitment as managers to have a socially
Prof. Ashok Banerjee responsible impact on expanding their knowledge and
Director, IIM Udaipur their intellectual horizons, so they emerge transformed
and prepared to impact the world of business and
Over more than half a century, the society at large. We have consciously created a culture
Indian Institutes of Management that values collegiality and accessibility, with open
have established an enviable record doors at all levels.
of quality and accomplishment. In The one-year MBA in Digital Enterprise Management
ten years since our inception, IIM (DEM) is a programme well suited for the post-Covid
Udaipur (IIMU) has built on this world. The present business cannot be separated from
proud legacy and it took advantage technology and data. Our experience during Covid-19
of the opportunity to innovate and showed that technology can be a major saviour during
bring a unique perspective to all our any pandemic that disturbs physical activities. The
activities. Based on a 300-acre post-Covid world has already embraced a blend of
campus, IIMU has built state-of-the physical and digital framework in managing business.
art hybrid classrooms and This program introduces professionals to management
technology infrastructure that concepts and leadership styles in emerging digital
enabled us to hold regular classes business enterprises. Students learn from
online and also in hybrid mode academicians and industry practitioners through case
during Covid 19. studies, simulations, frameworks, and practical live
projects. Structured around leadership, innovation,
IIMU aspires to take its place among strategy, decision making, and entrepreneurship, this
world-class management schools program provides a well-rounded exposure to business
creating global knowledge, management, data analytics and emerging
and we have already achieved many technologies that are severely in demand in the
significant milestones. In this corporate world. We showcase how digital technology
pursuit, IIMU gained AACSB is changing the business world and equally highlight
accreditation in November 2018 and the need and usefulness of data-driven decision
has been ranked on the prestigious making. Traditionally, organisations only looked at
QS 2022 Master's in Management internally generated data and used those sparingly in
Rankings and the Financial Times decision making. Today, thanks to massive computing
(FT) Masters in Management power and availability of data from alternative sources,
Ranking 2022. IIMU is now the managers use data more productively. Students in this
youngest B-school in the world on programme are sensitised on how to create a data
both these rankings. enlightened organisation and thereby every business
Through the efforts of our vertical can appreciate and profitably use data and
accomplished faculty, our talented technology to remain always ahead of the curve.
students, and exceptional alumni,
06
About the Program
India's ONLY one-year MBA program in Digital Enterprise Management (DEM) introduces candidates
with work experience in management concepts and leadership styles in emerging digital business
enterprises.
The program is structured around five pillars to give a unique experience in continuously acquiring
knowledge and developing managerial skills relevant to the digital era and the art of learning. This
One Year MBA in Digital Enterprise Management (DEM) is a cross-pollination of Quantitative
methods and Creative thinking.
Fundamentals of Business
Management & Digital
Enterprise
22 weeks
Key Building Blocks Data Analytics
& Technology
Management
14 weeks
11 weeks
07
One Year of
Transformation
India's only one-year, full-time MBA program The third and final term focuses on
in Digital Enterprise Management is experiential learning by helping candidates
directed towards early career professionals understand how the concepts learned in the
who wish to realign their career path to first two terms are implemented. The
make it center stage in the digital domain. program covers digitalization in FinTech,
The Digital Enterprise Management Healthcare, B2B Marketing, and the Social
program has been devised with the Sector.
guidance of IIM Udaipur's Industry Advisory Candidates are involved in solving business
Board. The Advisory Board includes problems by developing a practical solution
founders of successful online digital to a specific industry-assigned business
platforms, professionals from the e- challenge that can be demonstrated under
commerce industry, senior members of lab conditions. The Digital Enterprise
leading management consulting firms, top- Program at IIM Udaipur is designed to
ranking executives from leading technology transform early career professionals into
companies, and digital transformers from leaders who know how to use digital
large brick-and-mortar organizations. systems to make data-driven decisions and
The rigorous curriculum is spread over two lead complex and diverse teams in digital
terms of eighteen (18) weeks each and the environments. Candidates learn many
final third term of eleven (11) weeks unique subjects, including Artificial
duration. Intelligence, Storytelling & visualization,
Blockchain, the Internet of Things,
In the first term, candidates are focused on Advanced Analytics, Product Management,
learning core, time-tested management and Digital Transformation Management.
fundamentals, giving them the functional This distinctive combination of learning
expertise required to understand
businesses. digital and emerging technologies, in
addition to the core business subjects,
In the second term, candidates learn the through academic and practical learning,
tools of managing transformations and the makes the Digital Enterprise Management
skills to thrive in an agile organization. Data program, administered by the Indian
Analytics is the other focus of this term, Institute of Management, Udaipur, truly
where candidates learn the art and science transformational.
of strategic and operational decision-making
while also covering the tools of data
collection and organization. The concepts of
visualization and storytelling, in general,
and analytics, in particular, are the thread
that connects digital and data analytics
taught in this term.
08
Pedagogy
1
Term
• Accounting for Managers
• Business Statistics
• Economics for Managers
• Entrepreneurship
2
Term
• Blockchain
• Financial Management
• Advanced Analytics - II
• Managerial Oral Communication
• Artificial Intelligence and Future of
• Written Managerial Communication Work
• Marketing Management
• Digital Marketing
• Organizational Behaviour
• Multi-sided Platform Business Model
• Strategic Management
• Digital Transformation Management
• Operations Research
• The Internet of Things (IoT)
• Advanced Analytics - I
• Cloud Technology & Security
• Storytelling for Business Managers
• B2B Marketing
• Design Thinking
• Financial Technology
• Product Management
• Digital Healthcare
• Agile & DevOps
• Digitization in Social Sector
• Operations Management
3
Term
• Capstone Enterprise Simulations
• General Electives
09
Center for
Digital Enterprise (CDE)
The Centre for Digital Enterprise (CDE) at the Indian Institute of Management, Udaipur,
primarily creates and sustains a dynamic environment for thought leadership in all aspects of
digital transformation. CDE was chartered to enable IIMU to develop new initiatives and
partnerships and expand research opportunities in digital transformation.
CDE was tasked with spearheading the creation of a new one-year MBA focused on digital
enterprise management. The inaugural batch, which commenced in a challenging pandemic
environment, graduated with flying colors and was accepted into a diverse set of roles in
various industry-leading organizations ranging from strategy roles at global technology
consulting firms to core analytics roles in industry organizations. CDE is also responsible for
providing a platform for course design, content, and pedagogy relating to the digital
transformation discipline across various other academic programs at IIM Udaipur.
10
Industry Leaders in Advisory
Board for DEM Program
The Advisory Board comprises highly esteemed professionals and
entrepreneurs passionate about utilizing and enabling digitalization. The
Advisory Board includes founders of successful online digital platforms,
professionals from the e-commerce industry, senior members of leading
management consulting firms, top-ranking executives from leading
technology companies, and digital transformers from large brick-and-mortar
organizations.
11
Industry Interaction
Inviting experienced guest speakers to interact with the cohort is a regular practice in the Digital
Enterprise Management program. Each session is curated to help students gain alternative perspectives on
many topics. Initially, the sessions host top corporate leadership, like CXOs and country heads, to enable
candidates to understand the bigger picture of the latest trends in each industry. Sessions in the next stage
are scheduled with industry leaders with in-depth subject and domain knowledge of a particular field that
would help candidates see the application of concepts learned during the classes.
During these sessions, well-respected leaders worldwide share insights on effective leadership, their
core values, and lessons learned throughout their careers. Some of the organizations the leaders
represent are Deloitte, Abbott, Titan, Accenture Strategy, Mphasis, General Electric, IBM, Tech Mahindra,
and CGI.
12
Mr. Gaurav Kejarwal
Vice President, EXL Analytics: Gaurav Kejarwal elaborated on the
analytics spectrum, covering descriptive, diagnostic, predictive,
prescriptive, and cognitive analytics. He showcased the application of
analytics in financial products, marketing, operations, and risk
management. The discussion included the everyday impact of analytics on
health, retail, transport, and entertainment. He emphasized the societal
benefits of predictive analytics in enhancing safety and efficiency.
13
Recruitment Process
IIMU's Corporate Relations Team of dedicated professionals oversees the recruitment process. Under
their supervision, the Student Corporate Relations Committee facilitates all company interactions. A
Relationship Manager is appointed to be the key point of contact with each company. We encourage
companies to conduct their presentations and interviews in person on campus. Skype, video-
conferencing, and telephonic facilities are available when this is impractical.
14
Last Season’s Highlights
• 25 recruiters extended offers to MBA-DEM Average CTC Top 25%ile
students at IIM Udaipur 21.72 LPA 24.40 LPA
Roles Offered
Classification Sr. Analyst - Operational Excellence
Based on Functions
Batch of 2023-24
Product Manager
Average Maximum
Functions Salary Salary
(LPA) (LPA)
Enterprise Strategy Consultant
Analytics 19.32 26.32
Consulting & Strategy 21.16 33.73
Knowledge Analyst
Product Management 26.44 35.44
Product Owner
15
Recruiters 2024
16
Class of 2025
Industry Experience
Automobiles / Auto Ancillaries
E-Commerce Food-tech 34% 34%
Industry Industrial Engineering 20%
Manufacturing/Construction
Aviation 46%
Education
Healthcare/Pharma
IT / Analytics services/AI
Work Experience
Media House
36-48 Months
Banking / Financial Services
48-60 Months
FMCG/ Retail 60+ Months
Hospitality
Management Consulting
Renewable Energy
58
19% Gender Diversity 5% Batch Background
Batch Male Engineers
Strength 81% Female 95% Non-Engineers
17
Pre-MBA Companies
18
Student Profiles
19
Akshayaram V Aman Vangani
Previous Employer Previous Employer
Wipro Meesho
UG Degree UG Degree
B.E. [Link].
UG Specialization UG Specialization
Computer Science Information and Communication Technology
Summary Summary
Digital Enthusiast with 6+ years of work 3.5+ years of experience in developing
experience who has managed & delivered 4 applications for multiple product-based
Digital Transformation and 2 Migration projects companies. Knowledge of multiple architectures
for large Banking and Hospitality Clients, AWS and frameworks from Front-End and Android
Cloud Certified and Product Management certified Application Development, and created
from Duke University. applications from scratch using Agile framework.
Worked for a diverse set of industries like E-
Commerce and E-Learning.
20
Anindya Sharma Aryan Makhija
Previous Employer Previous Employer
Assam Power Distribution Company Limited Air India LTD
UG Degree PG Degree
[Link] [Link]
UG Specialization PG Specialization
Electrical Software Engineering
Summary Summary
3+ years of experience in government power Associate Manager at Air India LTD. with 4.2
project planning and implementation, Energy years of experience in Digital Transformation,
Consulting, data handling and migration, energy Stakeholder Management and Manpower
auditing, commissioning, and managing Management. Led implementation of 2 key digital
operations of the utilities department.6 months of transformation projects with expertise in
experience in managerial accounting and data integration management, scope management,
handling in the retail sector. metrics-driven decision-making, and producing
high-level solutions into business scenarios.
21
Biswajeet Sahani Devesh trivedi
Previous Employer Previous Employer
Jio Platforms Limited TCS
UG Degree UG Degree
Bachelor of Technology ([Link]) Bachelor of Technology
UG Specialization UG Specialization
Electrical Engineering Information Technology
Summary Summary
3.3 years of experience in the IoT & Power Possessing 4.5 years of experience in Information
Distribution sectors for operations & project Technology and Product Development, I have
management roles, with expertise in cross- taken on roles such as Front-End Web Developer,
functional collaboration, team management & TechOps Specialist, and Business Analyst for
problem solving skills. Managed & delivered 3 key globally recognized organizations. My expertise
digital transformation projects for large OEM’s includes Agile methodology, TechOps, data
and 1 ESMS project for a DISCOM. processing, and stakeholder management.
22
Divya Bansal Divyesh Pershad
Previous Employer Previous Employer
Infosys(IT) Endpoint Clinical
UG Degree UG Degree
[Link] [Link]
UG Specialization UG Specialization
Computer Science & Engineering Computer Science - Bioinformatics
Summary Summary
3.5 years of experience as a Software Developer in 3.5 years of experience in data management and
the IT sector, specializing in full-stack data visualization in the healthcare domain.
development, digital transformation, and design Responsible for end-to-end data management
thinking. Demonstrated skills in stakeholder function including requirement gathering to
management, cross-functional collaboration, and productionising large-scale clinical trials.
user research. Successfully delivered high-impact Expertise in managing cross-functional and global
projects for government and financial services teams using Agile Methodology to deliver
clients in the US and India. outcomes based on service-level agreements.
23
Jaivertic Singh Kartik Ratnala
Previous Employer Previous Employer
R K Jain Infra Pvt Ltd Cognizant
UG Degree UG Degree
[Link] [Link]
UG Specialization UG Specialization
Civil engineer Electronics and Communication Engineering
Summary Summary
Site Manager with 3.6 years of experience in 3.6 years of experience in the IT industry as a
managing diverse engineering teams for the Quality Engineering and Assurance product tester
implementation of inter-state highway projects. for American pharmaceutical manufacturer and
Spearheaded project management software distributor client. Experienced product software
implementation. Also worked in the CEO's office of tester skilled in designing comprehensive test
a SaaS startup, ExportKaro, in product development plans to ensure product quality and reliability.
and product strategy roles. Successfully led a team, fostering a clear
understanding of requirements and driving project
success. Proficient in product design, actively
contributing valuable insights during reviews.
24
Lakshay Takkar Lipika Thadhani
Previous Employer Previous Employer
Sun King KPMG
UG Degree UG Degree
[Link] B.E
UG Specialization UG Specialization
Mechanical Engineering Electronics and Communication
Summary Summary
4 years of diverse experience in hardware and Experienced Consultant with 3.5 years of proven
software product management. Successfully success in operations and project management.
guided products from ideation to market launch Demonstrated proficiency in streamlining
using agile and waterfall methodologies. recharge processes, enhancing efficiency, and
Proficient in product lifecycle management, driving revenue growth. Skilled in leveraging
building and leading high-performing teams, and analytical capabilities to address business
cultivating strong customer relationships. Double challenges and support achievement of key
Lean Six Sigma certified, with expertise in leading objectives in customer excellence, corporate
strategic improvement projects and managing communication, and account coordination.
multiple stakeholders effectively.
25
Megha Gupta Mendam Sundeep
Previous Employer Previous Employer
Aero Telcom Solutions Pvt. Ltd. KMV Spaces LLP
PG Degree UG Degree
Integrated Dual Degree [Link] and [Link] [Link]
PG Specialization UG Specialization
Electronics and Communication Engineering Civil Engineering
Summary Summary
4+ years of experience in the IT industry and 5 years of experience in driving business growth,
SaaS-based startups with marketing experience in leading projects, and planning budgets for both
AI-based hiring and AI-driven tender-based private and government entities, bringing
startups. Have taken care of IT operations in unparalleled expertise in offering strategic plans
healthcare and banking clients worldwide in a and executing that involve effective stakeholder
Fortune 500 company. An active thought leader management. Delivered two projects flawlessly,
with expertise in team management, negotiation, on time, and within budget.
stakeholder management, and problem-solving
skills
26
Nilabh Parikshit Singh Bais
Previous Employer Previous Employer
Infosys Ltd TTEC Customer Solutions Pvt Ltd
UG Degree UG Degree
[Link] Bachelor of Engineering
UG Specialization UG Specialization
Computer Science Civil Engineering
Summary Summary
With 3+ years in software/web development, IT, Bringing over 3.5 years of extensive experience as
and QA, I excel in full-stack development, system a team lead in customer success operations for a
administration, and testing frameworks. Skilled in leading e-commerce website, consistently
team management and problem-solving, I lead exceeding KPIs, adept at leveraging data analysis
projects and resolve technical issues efficiently. I skills to create insightful reports and dashboards.
have successfully enhanced performance and Excelled in ensuring effective client
security in Angular projects for banking and communication and driving impactful outcomes.
insurance clients. Provided optimum service delivery, boosted
efficiency and customer satisfaction, and
creatively optimized available resources.
27
Prajwal Joshi Ratendeep Mehta
Previous Employer Previous Employer
Dun & Bradstreet Randstad India
UG Degree UG Degree
B.E. [Link]
UG Specialization UG Specialization
Electronics and Telecommunication Computer Science
Summary Summary
3.3 years of experience as a Business Analyst and Experienced hospitality operations manager with
Tester in building and enhancing products and expertise in project engineering, procurement, and
web applications in Healthcare and BFSI domains. tender management. Executed power distribution
Expertise in analysing business problems, projects and project implementation services for
problem-solving, and Implementing solutions. tata power.
Experience in Stakeholder management and Agile
practices with a strong hold of SDLC.
28
Rohit Anilkumar Rohit Tamboli
Previous Employer Previous Employer
Daimler Truck Infosys Ltd.
UG Degree UG Degree
Bachelor of Technology Bachelor of Engineering
UG Specialization UG Specialization
Electrical and Electronics Engineering Computer Science
Summary Summary
Data Enthusiast eager to contribute to team A seasoned IT professional with 3.1 years of
success through hard work, attention to detail and experience in developing full-stack web
excellent organizational skills. Analytical problem- applications for the banking industry. Experienced
solver with a detail-oriented and methodical with global agile teams and proven in driving
approach. Prepared to offer years of related organizational success and innovation in
experience to a dynamic new position with room challenging environments.
for advancement. Motivated to learn, grow and
excel in the field of Data Analytics.
29
Shashwat Jani Shrayashri Mondal
Previous Employer Previous Employer
Numerator Infosys Limited
UG Degree UG Degree
B-Tech [Link]
UG Specialization UG Specialization
Chemical Engineering Computer Science
Summary Summary
3.5+ years of experience in Data and Tech 3+ years of experience in IT industry as a DevOps
Companies specializing in FMCG consumables Engineer. Expertise in managing cloud
and consumer behaviour, orchestrated infrastructure, cost optimization, process
promotional activities and analysis for Fortune 500 automation and implementing DevOps solutions.
retail products, engaging with over 1000 brands Collaborated with cross-functional agile teams
and retailers in the North American market. and cultivated global stakeholder relationships to
Proficient in market research, digital marketing, deliver effective and optimized solutions.
strategy, consulting, and data-driven decision-
making.
30
Swapnil Godawat Swaraj Khiste
Previous Employer Previous Employer
HTC Global Services Cognizant Technology Solutions
UG Degree UG Degree
Bachelor of Engineering B.E.
UG Specialization UG Specialization
Information Technology Mechanical Engineering
Summary Summary
Full Stack Developer with 4.5+ years of 3.4 years of experience in digital transformation
experience in Healthcare, Fintech, and Oil & Gas projects within the IT industry. Served as a
industries. Specialising in machine learning, developer in the implementation of large-scale
ChatBot development, and data privacy solutions. Product Lifecycle Management (PLM) projects for
Demonstrated ability to lead teams and deliver media, entertainment, and retail clients.
complex projects across diverse domains. Collaborated with diverse teams to develop a
connected, integrated, and collaborative product
development platform.
31
Tushita Bhattacharya Utkarsh Dani
Previous Employer Previous Employer
TopHire Tata Consultancy Services
UG Degree UG Degree
[Link] Bachelor of Engineering
UG Specialization UG Specialization
ECE - Biomedical Engineering Mechanical Engineering
Summary Summary
4 years in EdTech sales and operations, followed 4+ years of experience in product development,
by extensive knowledge in tech recruitment for certified Scrum Master skilled in managing agile,
top tech giants. Demonstrated leadership as a cross-functional teams. Expertise in requirement
Cluster Manager, building and scaling operations gathering, negotiation with Product Owners, and
from 0 to 1, managed a team of 25 executives, and building visionary products. Recognized for
drove brand penetration in Karnataka. outstanding performance and teamwork.
Experienced in startup environments, collaborated
with CXOs on OKRs, SOPs, and leveraged data-
driven decision making and deep customer
understanding.
32
Yash Daga K P S A Raghu Teja
Previous Employer Previous Employer
Trafitek Solutions Pvt Ltd Tata Consultancy Services
UG Degree PG Degree
Bachelor of Commerce Master of Science
UG Specialization PG Specialization
Accounts & finance Data Science
Summary Summary
Financial consultant with 4+ years in accounting, With over 3.2+ years of work experience as a
tax, investment, and industry regulations. Business Analyst, I specialize in digital
Expertise in fundamental investing across real transformation, Big Data, AI/ML, and Cloud
estate, securities, and currencies. Proficient in R Technologies. Being a part of Business
data analytics and successfully running an Transformation Advisory Group, I worked with
entrepreneurial investment venture since 2016. several international clients. Leveraging my
experience as a skilled classical Carnatic vocalist,
I combine business, technical, and artistic skills
for a versatile and dynamic approach to problem-
solving and innovation.
33
[Link]