Amarish Kumar
Solution Architect Front End
Profile Address
Gurgaon
Passionate UI Architect with 15+ Years of Experience India
Experienced UI Architect with a proven track record of delivering
Email
exceptional user interfaces and experiences across all phases aamarish@[Link]
of product development. Collaborated with top clients including Phone
Hugo Boss, AWWG, Pepe Jeans, McGraw Hill, British Telecom, 9873236858
Virgin Australia, Punjab Government, Income Tax of India, Date / Place Of Birth
Passport Government, General Electric, and Horizon Hobby. 122002
Nationality
Expertise: Indian
» Web Development: HTML, CSS3, JavaScript, jQuery, React,
SFCC, WCS, Foundation, Bootstrap, SASS, LESS, Strapi,
Skills
WordPress, Lighthouse performance optimization, Image iQuery
optimization. HTML & CSS
JavaScript
« UI Design: Template creation, PSD to HTML conversion, Interaction Design
Prototype
Styling Design Guides, Responsive Web Design, Web
Design Thinking
Accessibility (WCAG 2.0 & 2.1), Latest Technology StoryBoard
Web Accessibility
Implementation.
Style Guides
» UX Design: Design Thinking, Cost Implementation, HTMLS
Css3
Functional & Design Requirement Negotiation, Use Cases,
JavaScript , jQuery
Storyboards, Wireframes (Low & High Fidelity), Prototyping, Responsive Web Design
SFCC
Personas, Scenarios, User & Expert Evaluation.
« Leadership & Mentoring: Building and leading front-end
teams, mentoring on the latest technologies, and ensuring
client deliverables meet high standards.
Employment History
Solution Architect at Metyis, Gurgaon
July 2021 — Present
Managed front team for multiple e commerce project like Pepe Jeans , AWWG , HUGO
BOSS using SFCC platform .
Taking performance score of multiple website from 20-25 to 85-95 across devices .
Headless scratch development for Saudi Fashion under Strapi environment and react
UI Architect at On Demand Agility, Gurgaon
July 2017 — June 2021
E-commerce Platform Development (IBM WCS)
« Developed a robust E-commerce platform for American and European markets,
catering to both B2B and B2C domains.
Led UI/UX team for Horizon Hobby and Tower Hobby, driving the transition from
web to mobile platforms and achieving AA accessibility compliance.
« Designed wireframes and final prototypes using Axure, ensuring seamless user
experiences.
Implemented card sorting for optimal page structures and enhanced
navigation.
Utilized Design Thinking to address user pain points identified through user
evaluations.
Applied Nielsen Heuristics for expert evaluations and implemented effective
design solutions.
Created storyboards to map user journeys and resolve requirements across
different stages.
Employed Five D Thinking (Discover, Define, Design, Develop, Deliver)
throughout design and development.
+ Ensured compliance with Web Accessibility Guidelines (WCAG) and designed
eSpots/Content spots for business users.
UI/ UX Developer at Freelancer, Noida
July 2015 — June 2017
« Single page application design for Claro Columbia, Netsar Mercedes Automation
, e commerce portal of PetSmart , Internal responsive Portal for Netlink/MGRM.
Style guide and templates for Netsar Mercedes .
Design thinking process and solutions for the identified problems from user
research .
High fidelity prototypes created for Claro Columbia using Adobe XD and
implementation following AA guidelines
UI / UX Developer at NIIT Technologies
June 2014 — July 2015
UI/UX re-design for Virgin Australia Portal and British Airways . .
A/B Testing
Intercept Surveys
Design and development using web accessibility Guidelines
Prototype creation
UI/ UX Developer at Tata Consultancy Services
August 2010 — June 2014
« UI/UX design for Indian Government Income Tax Portal, Passport Seva, General
Electricals.
« HTML video player using jQuery
« Use Cases
« Persona Creation
« Creation of Wireframe using azure
« Intercept Surveys
« User/ Expert Evaluation.
« Design and development using web accessibility Guidelines
« Espots/Content spots created for business
Education
Kalinga University at Bhubaneshwar
B-Tech (Comp. Sc)
August 2006 — June 2010
Delhi Public School at Bokaro Steel City
Intermediate
April 2004 — May 2006
Sree Ayyappa Public School
S.S.C
March 1994 — April 2004