QUESTION 4
Figma, The link of the Project
Redesigning the Onboarding Experience for a Banking App
Objective:
Simplify the onboarding and account setup process to make it intuitive,
engaging, and accessible for first-time users.
Plan of Action
1. User Research
Task: Conduct interviews with potential users.
Goal: Identify expectations, pain points, and features that matter to users.
Steps:
Recruit diverse participants, including those new to digital banking.
Prepare interview questions:
What are your primary concerns when using a banking app?
What features would make you feel more secure and confident during
onboarding?
What is your preferred account setup flow?
Analyze feedback to uncover recurring themes and priorities.
2. Analyze Pain Points and Map User Journeys
Task: Study existing apps to identify common frustrations and build
personas.
Goal: Create a baseline for improvement.
Steps:
Pain Point Analysis:
Explore slow-loading interfaces, unclear instructions, or excessive data input.
Review user reviews on app stores for direct feedback.
Persona Creation:
Example:
Persona Name: Hadiza
Age: 27
Pain Point: Confused by technical jargon during registration.
Goal: Set up her account quickly without needing assistance.
User Journey Mapping:
Highlight friction points from downloading the app to completing setup.
3. Design High-Fidelity Prototype
Task: Develop a visually appealing and user-friendly onboarding flow.
Goal: Focus on minimizing steps and ensuring clarity.
Features to Include:
Step-by-Step Progress Indicators: Show progress during onboarding.
Auto-Fill and Error Handling: Simplify input and guide users to correct
errors.
Contextual Help: Offer tooltips or FAQs for new users.
Biometric Setup Option: Streamline login setup with fingerprint or face
recognition
Tool: Figma
4. Usability Testing
Task: Test the prototype with users unfamiliar with digital banking.
Goal: Evaluate ease of use and identify areas of confusion.
Steps:
Recruit participants with minimal tech experience.
Create testing scenarios:
Open the app and create a new account.
Link an ID document and set up a PIN or biometric authentication.
Observe interactions and gather feedback:
Deliverables
1. User Personas and Journey Maps.
2. High-Fidelity Prototype (including mobile interface screens).
3. Usability Testing Report with actionable feedback.
4. Final Onboarding Flow Blueprint.
Skills Demonstrated
User Research: Insight collection from interviews and pain point analysis.
Onboarding Flow Design: Crafting a user-centered, seamless process.
Accessibility: Ensuring the design is inclusive and easy to navigate for all.
Usability Testing: Validating the design through practical testing and
iteration.
Question 5
Creating a Health and Wellness Habit Tracker App is a great project
idea.
Here's a detailed breakdown of how to approach each task and test the
necessary skills:
Objective
Design a user-friendly habit tracker app focused on health and wellness. It
should help users set, track, and achieve daily health goals (e.g., water
intake, exercise, sleep).
Tasks Breakdown
1. Conduct User Interviews
Goal: Understand user needs, motivations, and challenges in health habit
tracking.
Steps:
1. Identify target user groups (e.g., fitness enthusiasts, busy professionals,
wellness beginners).
2. Prepare interview questions like:
What health habits are most important to you?
How do you currently track your habits?
What features would make a habit tracker app appealing to you?
3. Conduct interviews (in-person or virtual).
4. Analyze feedback to identify common patterns and pain points.
2. Build Personas and Design a User Journey
Goal: Create relatable user personas and outline their experience with the
app.
Steps:
1. Personas:
Develop 2–3 personas based on interview insights (e.g., "Busy Parent,"
"Fitness Enthusiast").
Include details like goals, frustrations, and preferences.
2. User Journey:
Map out steps a user would take to use the app (e.g., sign-up, set goals, log
habits, review progress).
Identify touchpoints and possible pain points to address.
3. Create High-Fidelity Wireframes
Goal: Visualize the app layout, focusing on simplicity and usability.
Steps:
1. Choose a design tool
2. Design screens for:
Onboarding (e.g., welcome screen, goal setup).
Dashboard (daily habits, progress overview).
Habit logging (intuitive input methods).
Reports (weekly/monthly habit progress).
3. Focus on:
Clean layout with intuitive navigation.
Visual cues for habit ccompletio
4. Perform Usability Testing
Goal: Test the app's functionality and user experience.
Steps:
1. Recruit participants matching your personas.
2. Share a prototype for hands-on testing.
3. Observe how users interact with:
Setting up a habit.
Logging daily habits.
Reviewing progress.
4. Collect feedback on challenges or confusion.
5. Iterate and improve based on the feedback.
