Republic of the Philippines

PALAWAN STATE UNIVERSITY

Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
MODULE III: Cagayan Valley Region
Goal
To produce internationally
competent graduates who OVERVIEW
are morally upright,
humane, productive and
This module presents the major tourist destination areas in Cagayan Valley Region. Major
prime movers of
discussions will be on access, health and safety issues, geographical characteristics, major
development in the field of
attractions, gastronomy, and distinctive cultural attributes of the region related to the development
Hospitality Management
and promotion of tourism in the Philippines. At the end of the module, the learning outcome is
and Tourism.
evaluated based on the different tasks given to the learner.

The students are given one (1) week to finish this module and must be submitted on or before
Program March 25, 2022.
Objectives
The BSTM aims to achieve LEARNING OUTCOMES
the following objectives:
o To equip the students with
knowledge, skills, and
1. Categorize the range of accommodations within the region
experiences that will help
them develop critical 2. Identify major cities and provinces within the region
thinking, creativity and 3. Assess the strengths, weaknesses, opportunities, and threats of the region in terms of the
sounds values desired in 4A’s of Tourism
the practice of the 4. Create brochure that promotes the region
profession;
o To produce tourism–
oriented graduates who can
LET US EXPLORE
compete globally and act in
a mannerconsistent with the
high moral and
ethicalstandards of the
Let’s try this activity!
profession;
o To develop the students’ Exercise 1. Tourism Slogan (5 pts.)
knowledge and skills in
conducting ecotourism Directions: Search the Internet for the current regional and provincial tourism slogans used by
researches towards the different provinces within the region. .
sustainable development;
o To produce graduates who Region/Province Current Slogan Used
possess traits and
competencies expected of 1) Batanes
future
managers,entrepreneurs, 2) Cagayan
and leaders so as to assist
in the development, growth 3) Isabela
and professionalization of
the hospitality and tourism 4) Nueva Vizcaya
industry.
5) Quirino

1|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
CAGAYAN VALLEY REGION

Goal Most of the region, as its name implies, lies within a valley between the Cordillera and the Sierra
To produce internationally Madre mountain ranges. The country’s longest river also flows in this region while its east coast
competent graduates who faces the Pacific Ocean. Hence, the Cagayan Valley Region offers a never-ending adventure of
are morally upright, caves, forests, waterfalls, beaches, and century-old heritage sites. The Cagayan Valley Region
humane, productive and includes the provinces of:
prime movers of
development in the field of
Hospitality Management Batanes Cagayan
and Tourism.

Program Isabela Nueva Vizcaya

Objectives
The BSTM aims to achieve
the following objectives:
Quirino
o To equip the students with
INTRODUCTION ABOUT THE REGION
knowledge, skills, and
experiences that will help
them develop critical History
thinking, creativity and Cagayan Valley has a distinct history. Long
sounds values desired in before the coming of the Spaniards into the
the practice of the valley, fishing villages existed on the banks
profession; and at the mouths of the rivers and creeks
o To produce tourism– flowing into the sea. The Spaniards found
oriented graduates who can natives inhabiting the narrow coastal plains
compete globally and act in in Northern Luzon and flood plains of the
a mannerconsistent with the Cagayan River – the Ibanags.
high moral and
ethicalstandards of the They named that way because they lived on
profession; the banks of the bannag, a native word for
o To develop the students’ river. They were of the sturdy Indonesian
knowledge and skills in type with a culture of their own. They maintained commercial intercourse with China, Japan and
conducting ecotourism other neighboring countries.
researches towards
sustainable development; When Don Juan de Salcedo explored Northern Luzon in 1567 he landed his forces at a place
o To produce graduates who now called Mission, in the Municipality of Buguey located near what is believed to be the original
possess traits and mouth of the Rio Grande de Cagayan. It was however, in 1581 that the Spaniards headed by
competencies expected of
Captain Juan Pablo Carreon with his soldiers and their families settled in the region. Thereafter,
future
Spanish missionaries gradually penetrated deeper into the valley, teaching and converting the
managers,entrepreneurs,
and leaders so as to assist natives. Lalloc was named Nueva Segovia by Juan Pablo Carreon in 1581 and was visited by
in the development, growth Juan Salcedo in 1572 and Luis Perez Dasmariñas in 1592. The Parish Church of Lallo was
and professionalization of constructed under the direction and supervision of the Dominican Friars in 1588. Lalloc was the
the hospitality and tourism seat of Nueva Segovia created by Pope Clement VIII on August 14, 1595 and continued to be so
industry. up to 1755 when it was transferred to Vigan.

Lallo was the capital of Cagayan Province from 1581-1839 when the Provincial Government was
moved to the town of Tuguegarao which was made capital of Cagayan up to the present. The first
Revolutionary Government was headed by Gov. Vicente Nepomuceno, appointive Governor in
1898.

2|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
FAST FACTS
Capital Land Major industries No. of No. of Towns
Goal Area (in Cities and
To produce internationally hectares) Municipalities
competent graduates who Batanes Basco 21, 901 Agriculture, Fishing - 6
are morally upright, Cagayan Tuguegarao 929, 575 Agriculture, Fishing, 1 28
humane, productive and City Livestock, Woodcraft
prime movers of Furniture
development in the field of Isabela Ilagan 1,241,493 Agriculture, Commerce, 3 34
Hospitality Management Trade, Woodcraft
and Tourism. Furniture
Nueva Bayombong 397,567 Agriculture, Commerce, - 15
Vizcaya Trade,
Program Quirino Cabarrogui
s
232,347 Agriculture, Woodcraft
Furniture
- 6

Objectives
The BSTM aims to achieve A. Ports of Access
the following objectives: The region has three airports, namely: Basco, Tuguegarao, and Cauayan servicing various
o To equip the students with airlines to and from Manila. By sea, there is access from mainland of Ilocos Norte to Batanes. An
knowledge, skills, and extensive road network via the Pan-Philippine Highway via public buses or private vehicles.
experiences that will help
them develop critical
thinking, creativity and
sounds values desired in
the practice of the
profession;
o To produce tourism–
oriented graduates who can
compete globally and act in
a mannerconsistent with the
high moral and
ethicalstandards of the
profession;
o To develop the students’
knowledge and skills in By Air: Manila to Basco and vice versa flights are offered daily by both Philippine Airlines and
conducting ecotourism
Skyjet Airlines. There, Tuguegarao is serviced daily by Philippine Airlines and Cebu Pacific Air
researches towards
flights. Daily flights from Manila to Cauayan, Isabela is also offered by Cebu Pacific Air. Travel
sustainable development;
o To produce graduates who time is approximately one hour. Smaller airports/airtrips served by charter services are in Palanan
possess traits and and Maconacon, both are coastal towns of Isabela.
competencies expected of
future By Sea: MV Ivatan Princess offers trips from Currimao, Ilocos Norte to Basco, Batanes and vice
managers,entrepreneurs, versa only every Wednesday and Sundays. Travel fare is around P1,200.00 and the trip takes
and leaders so as to assist about 18 hours.
in the development, growth
and professionalization of By Land: Several bus companies offer regular bus and sleeper bus trips from Manila to
the hospitality and tourism Tuguegarao via Pan-Philippine Highway and passing through the other provinces in the region.
industry. The average travel time is 12 hours; hence, night trips are recommended. There are also
passenger bus lines that plies directly to Tuguegarao from both Baguio (10-hour trip) and Vigan
(9-hour trip).

Getting Around: Private van and car rentals are available to move around as well as public
modes of transportation. One can tae a bus to move from one province to the other, or a jeepney
and tricycle to get around towns.

3|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
B. Attractions and Activities
Historical, Cultural and Natural Attraction Built Attraction
Goal Heritage Attractions
To produce internationally Batanes  Mount Carmel Chapel  Sabtang Island  Basco Lighthouse
competent graduates who  House of Dakay  Chawa Cave abd Naidi Hill
are morally upright,  Diura Fishing Village  Mt. Iraya  Honesty Coffee Shop
humane, productive and  Radiwan Point  Basco Marine  Ruins of Songsong
prime movers of Sanctuary  San Jose Church
development in the field of  Valugan Bay
Hospitality Management Cagayan  Basilica Minore of Our  Callao Cave  Buntun Bridge
and Tourism. Lady of Piat  San Carlos River  Magapit Suspension
 Iguig Calvary Hills Cave Bridge
 Portabaga Falls  CARSUMCO
 Palaui Island
Program  Cagayan River
Objectives Isabela  San Pablo Church  Bonsai Forest  Guibang Church
The BSTM aims to achieve  Aguinaldo Shrine  Camp Samal  Magat Dam Tourism
the following objectives:  Our Lady of Atocha  Dibulo Falls Complex
o To equip the students with Church  Sta. Victoria Caves  Giant Butaka
knowledge, skills, and Nueva  People’s Museum and  Mt. Pulag  Provincial Capitol
experiences that will help Vizcaya Library  Imugan Falls
them develop critical  S.t Dominic Cathedral  Mt. Ugu
thinking, creativity and Quirino  Nagbukel Caves  Motocross mountain
sounds values desired in  Mactol Falls  St. Lourdes Calvary
the practice of the  Nagtipunan River
profession;
o To produce tourism– C. Food and Delicacies
oriented graduates who can
compete globally and act in
Yellow Rice Pancit Batil Pancit Abal-abal Tateg
Cagayan

Isabela

Nueva Vizcaya

Quirino
Batanes

a mannerconsistent with the

Vunes Patung Cabagan Kakanin Igado
high moral and
ethicalstandards of the Lataven Longganiza Binallay Pinakbet Kakanin
profession; ng Curacha
Uved Tuguegarao Palitaw
o To develop the students’ Dinengdeng
Bangun a Tugi
knowledge and skills in yuyunu
conducting ecotourism Homemade
researches towards milk candy
sustainable development;
o To produce graduates who
D. Festivals and Special Events
possess traits and
competencies expected of
future Batanes
managers,entrepreneurs,
and leaders so as to assist  Ivatan Festival- (June 19-July 1) previously called the Payuhuan Festival, it features the
in the development, growth unique practice in Batanes of voluntary working for others as one community.
and professionalization of
the hospitality and tourism Cagayan
industry.
 Aggao Nac Cagayan – (June 23-29) celebration of the establishment of the province since
1583
 Bangkarera Festival – (May 10) a thanksgiving celebration that featres an exciting boat race
in honor of their patron saint, St. Peter Thelmo.

4|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
Isabela

Goal  Baka Festival - (February 15) in honor of their patron saint, San Pablo. The festival is aimed to
To produce internationally showcase and promote the local cattle industry of the town of San Pablo.
competent graduates who  Binallay Festival - (May) showcases the binallay, a white cake that locals usually eat during
are morally upright,
Holy Week, as their symbol of the noble characteristics they aspire to have asn an individual.
humane, productive and
prime movers of  Binnadangan Festival or Palay Festival- (July 4) a thanksgiving celebration for rich agriculture
development in the field of bounty of Roxas.
Hospitality Management  Gawagawayan Festival- (April 10-13) a thanksgiving celebration for the bountiful harvest in the
and Tourism. city of Cauayan; also features the ethno-linguistics groups residing in the city.

Nueva Vizcaya
Program
 Panagyaman Festival – (May 19-24) celebration of the founding anniversary of the province.
Objectives  Grand Ammungan Festival – (May) showcases the convergence of indigenous cultures of
The BSTM aims to achieve Nueva Vizcaya.
the following objectives:
 Citrus Festival – (August) a thanksgiving celebration for the bountiful harvest of citrus in the
o To equip the students with
knowledge, skills, and town of Kasibu.
experiences that will help
them develop critical Quirino
thinking, creativity and
sounds values desired in  Quirino Motorismo – (July 22-24) dubbed as the only motor biking festival in the country.
the practice of the  Panagdadapun Festival- (Sptember 8-10) celebration of the founding anniversary of the
profession; province.
o To produce tourism–
 Aquero Festival- (February 11-13) in honor of the Our Lady of Lourdes, it is a religious festival
oriented graduates who can
for the pilgrims.
compete globally and act in
a mannerconsistent with the
high moral and E. Major Cultural Groups
ethicalstandards of the
profession; There are four major cultural groups in the Cagayan Region. These are the Ivatan, Ibanag,
o To develop the students’ Itawes and Ilocano.
knowledge and skills in The Ivatans possessed unique skills to be resilient with weather cinduitions of typhoon and
conducting ecotourism drought in Batanes. They have built walls made of thick limestone and thick cogon roof for their
researches towards house. The ivatans are known for their oral traditions such as lyric songs (lagi), working songs
sustainable development; (kalusan), and legends (kabbata) (Peralta, 2000).
o To produce graduates who
The Ibanag literally means “people of the river”, as they are the people who settled along the
possess traits and
banks of the Cagayan River and the northern coasts of Luzon. The Ibanag language became the
competencies expected of
lingua franca for commerce. The culture was also heavily influenced by the migration of the
future
managers,entrepreneurs, Ilocanos.
and leaders so as to assist The Itawes have been variously called Itawit, Itawig, Tawisk, Itawi, Itaves, and Itabes. The Itawes
in the development, growth means the people from across the river. In many towns, the Itawes live with the Ibanag and
and professionalization of become the standard language.
the hospitality and tourism The Ilocanos make up the 3rd largest ethnolinguistic group in the Philippines and is the most
industry. prominent ethnic group in the country. Ilocano or Iluko is a Western Austronesian language
spoken in Northern Luzon, in various parts of the Philippines, and around the world. It comprises
its own branch in the Philippine Cordilleran family of language.

F. Major Industries

5|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
The main crops are ricec, corn and tobacco. Fishing is prevalent in the coast of Cagayan,
Isabela, Batanes, and Magat Dam in Isabela.
Goal The region also produces livestock like cattle, hog, carabaos, and poultry. Other livelihood of the
To produce internationally region includes rattan furniture making and other indigenous materials mainly for export.
competent graduates who
are morally upright, G. Languanges/Dialect Spoken
humane, productive and
prime movers of
Languages and dialects spoken in the region include Tagalog, English, Ivatan, Ichbayaten,
development in the field of
Ilokano, Ibanag, Itawis, Gaddang, and Isinay.
Hospitality Management
and Tourism.
H. Famous people

Maja Salvador is a Filipino actress, singer, model, producer and

Program talent manager. She is currently under the management of ABS-
Objectives CBN's Star Magic and is regarded as the "Dance Princess". She
The BSTM aims to achieve was born Maja Ross Andres Salvador in Aparri, Cagayan,
the following objectives: Philippines, on October 5, 1988.
o To equip the students with
knowledge, skills, and
experiences that will help
them develop critical
Juan Furagganan Ponce Enrile Sr., also referred to by his initials JPE, is a Filipino
thinking, creativity and
politician and lawyer was born on Valentine's Day, February 14, 1924 in Gonzaga,
sounds values desired in
Cagayan. Enrile was a protégé of President Ferdinand Marcos, and served as Justice
the practice of the
Secretary and Defense Minister during the Marcos administration.
profession;
o To produce tourism–
oriented graduates who can Hillarie Danielle Ang Parungao-Donato was born 18 March 1991
compete globally and act in in Solano, Nueva Vizcaya. She is a Filipino TV presenter, model
a mannerconsistent with the and beauty pageant titleholder who was crowned Miss World
high moral and Philippines 2015.
ethicalstandards of the
profession;
o To develop the students’
knowledge and skills in
conducting ecotourism
researches towards Ferdinand Pascual Aguilar (born February 5, 1953 in Ilagan, Isabela Province),
sustainable development; better known as Freddie Aguilar or Ka Freddie Aguilar, is a Filipino folk
o To produce graduates who musician.
possess traits and
competencies expected of
future
managers,entrepreneurs, Mutya Johanna Fontiveros Datul (born April 17, 1992 in
and leaders so as to assist Santa Maria, Isabela), professionally known as Mutya Datul,
in the development, growth is a Filipino fashion model, actress and beauty queen who
and professionalization of was crowned Miss Supranational Philippines 2013.
the hospitality and tourism
industry.

6|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022

LET US WRAP UP
Goal
To produce internationally
competent graduates who Cagayan Valley is the second largest region of the Philippines in terms of land area. Its
are morally upright, population as determined by the 2020 Census was 3,685,744. This represented 5.93% of the
humane, productive and overall population of the Luzon island group, or 3.38% of the entire population of the Philippines.
prime movers of This province is situated in the valley between the Cordilleras and Sierra Madre. Farming and
development in the field of fishing are the main means of livelihood. Typhoons are frequent in this region bringing rains
Hospitality Management throughout the year.
and Tourism.

Program
Objectives
The BSTM aims to achieve
the following objectives:
o To equip the students with
knowledge, skills, and
experiences that will help
them develop critical
thinking, creativity and
sounds values desired in
the practice of the LET US ASSESS
profession;
o To produce tourism– Exercise 2. Brochure- Peer Activity (30 pts.)
oriented graduates who can Performance Task 1 (5 Members)
compete globally and act in
a mannerconsistent with the Directions: Be creative, create your own brochure and promote the Region II Cagayan
high moral and Valley. Submit the output in hardcopy, printed on a special paper together with the name of team
ethicalstandards of the members. The following should be visible in your brochure:
profession; 1. Showcase the attraction, activities, facilities/amenities and accommodation.
o To develop the students’ 2. Create your own logo.
knowledge and skills in 3. Come up with a convincing and unique tagline.
conducting ecotourism
researches towards Example:
sustainable development;
o To produce graduates who
possess traits and
competencies expected of
future
managers,entrepreneurs,
and leaders so as to assist
in the development, growth
and professionalization of
the hospitality and tourism
industry.

7|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
Rubric fo Brochure
Category Excellent Fair Good Poor
Goal 100% 90% 80% 70%
(30) (25) (15) (10)
To produce internationally
Content Content is Content is mostly Content shows Content is
competent graduates who
accurate, related accurate, related to general confusing and/or
are morally upright, to the topic and the topic but not understanding of contains
humane, productive and easier to comprehensible the topic but lesser frequent
prime movers of understand related to the topic inaccuracies,
development in the field of not related to
Hospitality Management the topic
and Tourism. Neatness Particularly neat Neat in design Somewhat neat and Lack neatness
design with good needs to improve
appeal

Program Attractive
ness
Exceptionally
attractive in terms
Attractive in terms
of design, layout
Acceptably
attractive though it
Poorly designed.
It is not
Objectives of design, layout, and neatness. may be a bit messy. attractive
and neatness.
The BSTM aims to achieve
Creativity Exceptionally Uniquely presented Enhancement Shows less
the following objectives:
unique showing with understanding needed and some creativity
o To equip the students with deep of the material understanding of
knowledge, skills, and understanding the material
experiences that will help
them develop critical Exercise 3. Multiple Choice (5 pts.)
thinking, creativity and
sounds values desired in Directions: Read each statement or question below carefully and choose the correct letter for
the practice of the your answer from the given choices.
profession;
o To produce tourism– 1. Cagayan Valley is known as ___________.
oriented graduates who can A. Land of Smile
compete globally and act in B. Smilling Land of Beauty
a mannerconsistent with the
C. Beauty of Land
high moral and
ethicalstandards of the 2. This province is known as “Rice Granary of North”
profession; A. Isabela
o To develop the students’ B. Quirino
knowledge and skills in C. Nueva Vizcaya
conducting ecotourism 3. What is the smallest province in the Philippines?
researches towards A. Bacolod
sustainable development; B. Isabela
o To produce graduates who
C. Batanes
possess traits and
competencies expected of 4. Which is not a famous delicacies in Cagayan Valley?
future A. Pancit Cabagan
managers,entrepreneurs, B. Tapikpik
and leaders so as to assist C. Tuguegarao Longganiza
in the development, growth 5. What is the second largest province in the Philippines?
and professionalization of A. Isabela
the hospitality and tourism
B. Quirino
industry.
C. Batanes

Exercise 4. Categorize (10 pts.)

Directions: Search the internet for the accommodations in Cagayan Valley Region. Label the
range of accommodations based on the format given below.

8|Page Philippine Culture and Tourism Geography

BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022
Example:

Goal Budget Mid-Range High-End

To produce internationally (less than P1,500 per (P1,500 to P3,000 per ( at least P3,000 per
competent graduates who nigh) night) night)
are morally upright, Batanes  Marfel’s Lodge  Valugan Hometel  Fundacion Pacita
humane, productive and
prime movers of Cagayan  Hotel Joselina  Ivory Hotel & Suites  Gonzaga Riverview
development in the field of Hotel and Resort
Hospitality Management Isabela  Villa Diana Hotel &  Dreamware Hotel
and Tourism. Cafe

Nueva  Bamboo Inn  Meaco Hotel  Lower Magat

Program Vizcaya Ecotourism Park

Objectives Quirino  Diffun Lodge  Villa Caridad Hotel & 

The BSTM aims to achieve Resort
the following objectives:
o To equip the students with
Exercise 5. Geography Check (10 pts.)
knowledge, skills, and
experiences that will help Directions: Draw the map of Regoin 2- Cagayan Valley, be
them develop critical creative. Identify which parts of the map is Batanes, Cagayan,
thinking, creativity and Isabela, Nueva Vizcayua, and Quirino.
sounds values desired in
the practice of the
profession;
o To produce tourism– Exercise 6. SWOT Analysis (15 pts.)
oriented graduates who can
compete globally and act in Directions: Prepare a SWOT analysis for the region by filling out the following table in terms of
a mannerconsistent with the attractions, accessibility, accommodations and amenities.
high moral and
ethicalstandards of the Strengths Weaknesses Opportunities Threats
profession; Attractions
o To develop the students’ Access
knowledge and skills in Accommodations
conducting ecotourism Amenities
researches towards
sustainable development;
o To produce graduates who
possess traits and ANSWER KEY
competencies expected of
future
managers,entrepreneurs, Exercise 3. Multiple Choice
and leaders so as to assist 1) B
in the development, growth 2) A
and professionalization of 3) C
the hospitality and tourism 4) B
industry. 5) A

9|Page
REFERENCES
Philippine Culture and Tourism Geography
BSHM II
 Republic of the Philippines
PALAWAN STATE UNIVERSITY
Puerto Princesa City

PSU-PCAT CUYO

BACHELOR OF SCIENCE IN TOURISM MANAGEMENT

Second Semester, A.Y. 2021-2022

Goal
To produce internationally  Gatchalian- Badilla M.C., PhD. © 2020, Philippine Tourism, Geography, and Culture, Rex
competent graduates who Bookstore Inc.,
are morally upright,  Geodiode, 2021, The Philippines: History, Geography, Economy and Culture,
humane, productive and [Link]
prime movers of
development in the field of  Ofilada T.A. Jr., 2012, Philippine Tourism and Geography,
Hospitality Management [Link]
and Tourism.
REMINDERS:

 Modules can be submitted thru assessment box or online via google classroom and corporate
Program email zmdelatorre@[Link].
Objectives  Outputs submitted late will receive deductions. Only students with valid reason will be
The BSTM aims to achieve
accepted for late submission of modules.
the following objectives:
o To equip the students with
 Questions and clarifications shall be accommodated online thru messenger group chat of this
knowledge, skills, and
subject.
experiences that will help
them develop critical
thinking, creativity and
sounds values desired in
the practice of the Prepared by:
profession;
o To produce tourism– ______________________________
oriented graduates who can MARIA THERESA ERIKA A. DUMANCAS
compete globally and act in Instructor
a mannerconsistent with the
high moral and
ethicalstandards of the
profession;
o To develop the students’
knowledge and skills in
conducting ecotourism
researches towards
sustainable development;
o To produce graduates who
possess traits and
competencies expected of
future
managers,entrepreneurs,
and leaders so as to assist
in the development, growth
and professionalization of
the hospitality and tourism
industry.

10 | P a g e Philippine Culture and Tourism Geography

BSHM II