Business Strategies.

Question 1: What is the purpose of a business strategy?

● a) To increase employee salaries

● b) To improve customer complaints

● c) To provide a roadmap for achieving business goals

● d) To recruit employees faster

Answer: c
Explanation: A strategy guides a business towards achieving its long-term objectives.

Question 2: What is a defensive strategy used for?

● a) Attacking competitors

● b) Reducing legal compliance

● c) Preventing or reducing threats from competitors

● d) Avoiding profit growth

Answer: c
Explanation: Defensive strategies are used to protect a business against external risks.

Question 3: An example of a defensive strategy is:

● a) Market development

● b) Retrenchment

● c) Diversification

● d) Innovation
Answer: b
Explanation: Retrenchment is a defensive move to reduce costs by downsizing
operations.

Question 4: Which of the following is a type of growth strategy?

● a) Liquidation
 ● b) Product development

● c) Retrenchment

● d) Turnaround
Answer: b
Explanation: Product development introduces new products to existing markets to
grow the business.

Question 5: Diversification involves:

● a) Improving existing product packaging

● b) Entering new markets with existing products

● c) Introducing new products to new markets

● d) Promoting the same product repeatedly

Answer: c
Explanation: Diversification is expanding a business by developing new products for
new markets.

Question 6: Which of the following is a combination strategy?

● a) Liquidation

● b) Backward integration

● c) Defensive pricing

● d) Retrenchment
Answer: b
Explanation: Backward integration involves acquiring or controlling supply chains to
improve efficiency.

Question 7: Market penetration focuses on:

● a) Developing new products

● b) Selling more existing products in current markets

● c) Reducing employee turnover

● d) Increasing costs
Answer: b
Explanation: This strategy aims to gain a larger market share in existing markets with
current products.
Question 8: What is the main purpose of a SWOT analysis?

● a) To monitor employee attendance

● b) To analyse competitors’ tax returns

● c) To identify internal strengths and weaknesses, and external opportunities and threats

● d) To avoid marketing expenses

Answer: c
Explanation: SWOT helps businesses analyse both internal and external
environments.

Question 9: A strategy that focuses on selling existing products in new markets is called:

● a) Diversification

● b) Product development

● c) Market development

● d) Retrenchment
Answer: c
Explanation: Market development is a growth strategy where a company enters new
markets using its current products.

Question 10: A turnaround strategy is used when:

● a) The business is thriving

● b) The business wants to diversify

● c) The business is experiencing decline or crisis

● d) The business is hiring

Answer: c
Explanation: Turnaround strategies are used to revive a business in decline by
implementing drastic changes.

Question 11: Which strategy involves acquiring a supplier to control inputs?

● a) Forward integration

● b) Retrenchment

● c) Backward integration
 ● d) Liquidation
Answer: c
Explanation: Backward integration helps control supply chain costs and improve
reliability.

Question 12: What is the goal of horizontal integration?

● a) Selling company assets

● b) Acquiring competitors in the same industry

● c) Expanding employee benefits

● d) Investing in real estate

Answer: b
Explanation: Horizontal integration involves acquiring competitors to increase market
share.

Question 13: Which type of strategy is used to improve poor financial performance?

● a) Growth strategy

● b) Liquidation

● c) Turnaround strategy

● d) Market penetration
Answer: c
Explanation: Turnaround strategies are implemented when a business is facing
financial difficulties.

Question 14: A liquidation strategy involves:

● a) Entering new markets

● b) Selling all assets and closing the business

● c) Creating new products

● d) Partnering with competitors

Answer: b
Explanation: Liquidation is a last-resort strategy where assets are sold to pay debts.

Question 15: Which of the following is a growth strategy?

● a) Retrenchment
 ● b) Market development

● c) Liquidation

● d) Restructuring
Answer: b
Explanation: Market development focuses on expanding into new markets with existing
products.

Question 16: What does the “S” in SWOT stand for?

● a) Strategy

● b) Strengths

● c) Skills

● d) Services
Answer: b
Explanation: SWOT stands for Strengths, Weaknesses, Opportunities, and Threats.

Question 17: What is one purpose of a defensive strategy?

● a) Improve brand awareness

● b) Prevent competitor takeovers

● c) Expand product lines

● d) Increase product pricing

Answer: b
Explanation: Defensive strategies are used to protect the business from external
threats.

Question 18: The Boston Matrix evaluates products based on:

● a) Cost and quality

● b) Price and profit margin

● c) Market growth and market share

● d) Consumer complaints
Answer: c
Explanation: The Boston Matrix analyses products by market growth and relative
market share.
Question 19: What is a benefit of diversification?

● a) Reduces revenue streams

● b) Lowers employee morale

● c) Spreads risk across different markets

● d) Decreases innovation
Answer: c
Explanation: Diversification reduces reliance on one market and spreads business risk.

Question 20: What is the aim of vertical integration?

● a) Expand into unrelated markets

● b) Control the supply and distribution chain

● c) Promote social responsibility

● d) Introduce shareholding policies

Answer: b
Explanation: Vertical integration helps control operations by owning the supply or
distribution process.

Question 21: Which strategy is used when a business merges with its customer?

● a) Market development

● b) Forward integration

● c) Backward integration

● d) Retrenchment
Answer: b
Explanation: Forward integration occurs when a business merges with or acquires a
distributor or customer to control the market channel.

Question 22: What is the main goal of market penetration?

● a) Launching new products

● b) Exiting the market

● c) Increasing sales of existing products in current markets

● d) Downsizing operations
Answer: c
 Explanation: Market penetration aims to grow sales by increasing market share of
existing products.

Question 23: Which of the following is a characteristic of a retrenchment strategy?

● a) Expanding operations

● b) Increasing inventory

● c) Reducing costs through downsizing

● d) Recruiting new graduates

Answer: c
Explanation: Retrenchment helps a business cut costs during tough financial times by
reducing operations or staff.

Question 24: Which quadrant in the Boston Matrix represents high growth and low market
share?

● a) Dogs

● b) Stars

● c) Question Marks

● d) Cash Cows
Answer: c
Explanation: Question Marks have potential but require high investment to increase
market share.

Question 25: A business with high market share in a low-growth industry is classified as a:

● a) Dog

● b) Star

● c) Question Mark

● d) Cash Cow
Answer: d
Explanation: Cash Cows generate stable profits and require minimal investment.

Question 26: Which strategy would be best for a declining business unit that is not profitable?

● a) Market penetration
 ● b) Liquidation

● c) Diversification

● d) Horizontal integration
Answer: b
Explanation: Liquidation involves closing and selling assets of non-profitable business
units.

Question 27: What does a ‘Dog’ represent in the Boston Matrix?

● a) High-growth, high-share product

● b) Low-growth, low-share product

● c) New product launch

● d) Highly innovative product

Answer: b
Explanation: Dogs have low market share in a low-growth market and may be phased
out.

Question 28: What is the purpose of a combination strategy?

● a) Avoid training costs

● b) Use multiple strategies to suit complex business needs

● c) Reduce employee hours

● d) Focus only on customer service

Answer: b
Explanation: Combination strategies help businesses address various challenges and
opportunities simultaneously.

Question 29: When should a business use a product development strategy?

● a) To enter a new market with existing products

● b) To stop producing outdated products

● c) To introduce new products in current markets

● d) To cut expenses in the supply chain

Answer: c
Explanation: Product development is used to create new offerings for an existing
customer base.
Question 30: Which analysis tool helps assess both internal and external business
environments?

● a) Boston Matrix

● b) SWOT analysis

● c) Cash flow forecast

● d) Marketing mix
Answer: b
Explanation: SWOT identifies internal strengths/weaknesses and external
opportunities/threats.

Question 31: Which type of integration involves acquiring a company that supplies raw
materials?

● a) Forward integration

● b) Horizontal integration

● c) Backward integration

● d) Market penetration
Answer: c
Explanation: Backward integration gives businesses control over their supply chain.

Question 32: When a business wants to improve profitability by cutting costs and eliminating
unproductive areas, it applies:

● a) Growth strategy

● b) Retrenchment strategy

● c) Diversification strategy

● d) Forward integration
Answer: b
Explanation: Retrenchment is used to reduce operating costs and improve financial
stability.

Question 33: Which of the following strategies involves introducing an existing product to a
completely new region or country?

● a) Market penetration

● b) Market development
 ● c) Product development

● d) Turnaround
Answer: b
Explanation: Market development introduces current products to new geographical
markets.

Question 34: What makes a Star product in the Boston Matrix valuable?

● a) High market share and high growth

● b) High cost but low demand

● c) Low growth and no market share

● d) Temporary profits only

Answer: a
Explanation: Stars are leaders in high-growth markets and have strong profit potential.

Question 35: What is the main focus of a growth strategy?

● a) Downsizing

● b) Risk avoidance

● c) Expanding market share or operations

● d) Profit sacrifice
Answer: c
Explanation: Growth strategies aim to increase business size, revenue, or market
presence.

Question 36: The main benefit of a turnaround strategy is:

● a) Increase in liabilities

● b) Recovery from poor performance

● c) Rapid employee resignations

● d) Outsourcing operations
Answer: b
Explanation: Turnaround strategies revitalise businesses facing significant problems.

Question 37: Which strategy combines multiple approaches like growth and retrenchment?
 ● a) Market development

● b) Combination strategy

● c) Backward integration

● d) Diversification
Answer: b
Explanation: Combination strategies use a mix of methods to respond to complex
challenges.

Question 38: What is one major risk of diversification?

● a) Limited revenue sources

● b) Brand confusion and overextension

● c) Improved profitability

● d) Reduced advertising
Answer: b
Explanation: Diversifying too broadly may confuse consumers and dilute brand focus.

Question 39: What are Cash Cows best used for?

● a) High investment

● b) Building brand equity

● c) Generating stable profits for investment in other products

● d) Market exit
Answer: c
Explanation: Cash Cows provide steady income to fund other strategic areas.

Question 40: Why would a business pursue horizontal integration?

● a) Gain access to new suppliers

● b) Achieve economies of scale and increase market share

● c) Move closer to consumers

● d) Develop new products only

Answer: b
Explanation: Horizontal integration eliminates competition and boosts production
efficiency.
Question 41: What does forward integration help businesses control?

● a) Suppliers and materials

● b) Distribution and customer interface

● c) Product innovation

● d) External funding
Answer: b
Explanation: Forward integration enables control over distribution and enhances
customer relationships.

Question 42: Which strategy allows businesses to shift focus from underperforming units?

● a) Product development

● b) Retrenchment

● c) Market penetration

● d) Diversification
Answer: b
Explanation: Retrenchment helps reduce focus on or close down non-profitable units.

Question 43: What is the main difference between growth and defensive strategies?

● a) Defensive strategies are always profitable

● b) Growth seeks expansion, while defensive protects existing operations

● c) Growth focuses on cost-cutting

● d) Defensive is focused on marketing

Answer: b
Explanation: Growth strategies focus on increasing market share while defensive ones
aim to survive or stabilise.

Question 44: Which of the following is NOT a Boston Matrix quadrant?

● a) Stars

● b) Cash Cows

● c) Bulls

● d) Question Marks
Answer: c
 Explanation: The four quadrants are Stars, Cash Cows, Dogs, and Question Marks.

Question 45: A strategic alliance is:

● a) A government-sponsored agreement

● b) A merger of struggling firms

● c) A partnership between businesses for mutual benefit without merging

● d) A financial bailout
Answer: c
Explanation: Strategic alliances allow businesses to collaborate while remaining
separate entities.

Question 46: Which of the following strategies is usually applied last in a crisis?

● a) Turnaround

● b) Liquidation

● c) Diversification

● d) Backward integration
Answer: b
Explanation: Liquidation is typically the last resort when no other strategy has worked.

Question 47: Which strategy best suits a saturated market with existing products?

● a) Market penetration

● b) Diversification

● c) Turnaround

● d) Retrenchment
Answer: a
Explanation: Market penetration boosts sales by intensifying efforts in the current
market.

Question 48: What is a key reason for using a SWOT analysis?

● a) Track employee attendance

● b) Identify product prices

 ● c) Formulate effective business strategies

● d) Monitor competitors’ taxes

Answer: c
Explanation: SWOT helps in strategic planning by analysing internal and external
factors.

Question 49: How can a company use Cash Cows effectively?

● a) Launch untested ideas

● b) Fund other strategic business units

● c) Avoid further investment

● d) Close them down

Answer: b
Explanation: Cash Cows generate stable cash flow used to support growth or question
mark products.

Question 50: What does a high-growth, high-market-share product require?

● a) Exit strategy

● b) Cost-cutting

● c) Continued investment

● d) Divestment
Answer: c
Explanation: Stars need sustained investment to maintain leadership in growing
markets.

Question 51: Why is it risky to apply a diversification strategy without proper research?

● a) It reduces salaries

● b) It increases legal liability

● c) It may lead to losses due to unfamiliar markets

● d) It guarantees failure
Answer: c
Explanation: Entering new markets without understanding them can result in
unexpected challenges and financial losses.

Question 52: What is a key success factor in applying a turnaround strategy?

 ● a) High employee turnover

● b) Increased fixed costs

● c) Quick implementation of changes

● d) Ignoring competitors
Answer: c
Explanation: A successful turnaround strategy requires urgent and decisive action to
reverse decline.

Question 53: How can market development help a business grow?

● a) By developing employee skills

● b) By selling existing products to new customer segments or regions

● c) By decreasing the price of goods

● d) By outsourcing production
Answer: b
Explanation: Market development involves introducing existing products to untapped
markets.

Question 54: When is horizontal integration most effective?

● a) When a business has high debt

● b) When targeting new suppliers

● c) When acquiring direct competitors

● d) When liquidating assets

Answer: c
Explanation: Horizontal integration works well when merging with businesses in the
same industry to eliminate competition.

Question 55: A company decides to sell off a failing department. This is an example of:

● a) Product development

● b) Market penetration

● c) Retrenchment

● d) Vertical integration
Answer: c
Explanation: Selling off underperforming units is a retrenchment strategy used to cut
 losses.

Question 56: What is the purpose of integrating strategy and business operations?

● a) To increase warehouse space

● b) To reduce profitability

● c) To align day-to-day operations with long-term goals

● d) To outsource legal duties

Answer: c
Explanation: Integration ensures the business operates efficiently towards achieving its
strategy.

Question 57: What is one advantage of a SWOT analysis?

● a) Replaces the need for strategy

● b) Avoids competitor review

● c) Helps identify key factors that affect business success

● d) Reduces team meetings

Answer: c
Explanation: SWOT identifies strengths, weaknesses, opportunities, and threats that
influence strategic decisions.

Question 58: Which of the following is a limitation of a turnaround strategy?

● a) It requires no planning

● b) It can be costly and time-consuming

● c) It’s always successful

● d) It avoids all risks

Answer: b
Explanation: Turnaround efforts demand financial resources and time, with no
guarantee of success.

Question 59: Which of the following best describes strategic control?

● a) Tracking employee clock-ins

● b) Adjusting prices based on daily sales

 ● c) Monitoring and evaluating the success of a business strategy

● d) Installing security systems

Answer: c
Explanation: Strategic control ensures strategies remain effective and are adjusted as
needed.

Question 60: What does a business risk by ignoring defensive strategies?

● a) Decreased customer satisfaction

● b) Increased market share

● c) Loss of competitive position

● d) Cost reduction
Answer: c
Explanation: Failing to implement defensive strategies may allow competitors to gain
an advantage.

Question 61: What is a key characteristic of Stars in the Boston Matrix?

● a) High market growth and low market share

● b) Low growth, low share

● c) High growth, high market share

● d) Low cost, high turnover

Answer: c
Explanation: Stars are leaders in rapidly growing markets and typically require heavy
investment.

Question 62: A company adopting both retrenchment and market development is using a:

● a) Combination strategy

● b) Liquidation approach

● c) Cash cow tactic

● d) Defensive model
Answer: a
Explanation: A combination strategy blends elements from multiple approaches to
adapt to complex environments.

Question 63: What does the ‘O’ in SWOT analysis stand for?
 ● a) Output

● b) Options

● c) Opportunities

● d) Operations
Answer: c
Explanation: ‘Opportunities’ refers to external chances for growth or success that a
business could exploit.

Question 64: A business should consider liquidation when:

● a) It wants to expand into a new market

● b) A unit is consistently losing money and recovery seems impossible

● c) It has too many employees

● d) Profit margins are high

Answer: b
Explanation: Liquidation is a last-resort decision used when a business cannot be
saved.

Question 65: Product development may be risky because:

● a) It always results in higher sales

● b) New products may not meet market expectations

● c) It limits brand identity

● d) It guarantees market failure

Answer: b
Explanation: Investing in new products involves risk as the market may not respond
favourably.

Question 66: A benefit of forward integration is:

● a) Reduced supplier control

● b) Better control over distribution and customer experience

● c) Reduced customer feedback

● d) Increased inventory holding

Answer: b
 Explanation: Forward integration helps control how a product reaches consumers.

Question 67: Which business unit in the Boston Matrix often requires the most decision-
making?

● a) Dogs

● b) Stars

● c) Question Marks

● d) Cash Cows
Answer: c
Explanation: Question Marks need investment but carry uncertainty; managers must
decide whether to invest or divest.

Question 68: In strategic planning, monitoring refers to:

● a) Budgeting only

● b) Employee reviews

● c) Checking progress toward goals and adjusting where necessary

● d) Supplier pricing
Answer: c
Explanation: Monitoring ensures a strategy stays aligned with business goals.

Question 69: What is the most appropriate strategy if a firm wants to protect market share
without expanding?

● a) Product development

● b) Market penetration

● c) Defensive strategy

● d) Horizontal integration
Answer: c
Explanation: Defensive strategies protect existing performance and market share.

Question 70: Diversification is most suitable when:

● a) The market is saturated and the business has strong resources

● b) Customers demand lower prices

 ● c) New suppliers are unavailable

● d) The company has no competitive advantage

Answer: a
Explanation: Diversification allows businesses to explore new markets when existing
ones are saturated.

Question 71: A business should consider retrenchment when:

● a) It’s experiencing growth

● b) It wants to expand operations

● c) Costs must be cut due to poor financial performance

● d) It has high employee engagement

Answer: c
Explanation: Retrenchment helps reduce operational expenses when a company is
under financial pressure.

Question 72: In a SWOT analysis, internal factors include:

● a) Threats and opportunities

● b) Opportunities and weaknesses

● c) Strengths and weaknesses

● d) Weaknesses and threats

Answer: c
Explanation: Strengths and weaknesses are internal characteristics of the business.

Question 73: What is a strategy used to prevent a competitor from entering your market?

● a) Defensive strategy

● b) Product development

● c) Turnaround strategy

● d) Retrenchment
Answer: a
Explanation: Defensive strategies help maintain market share and competitive
positioning.

Question 74: A Question Mark product in the Boston Matrix requires:

 ● a) Immediate liquidation

● b) High investment to gain market share

● c) Minimal attention

● d) Retrenchment
Answer: b
Explanation: These products have high market potential but low share, needing
investment to grow.

Question 75: What type of strategy is used to grow an existing product in a new market?

● a) Retrenchment

● b) Market development

● c) Diversification

● d) Defensive
Answer: b
Explanation: Market development introduces existing products to new customer
segments or locations.

Question 76: A benefit of the Boston Matrix is:

● a) It avoids SWOT analysis

● b) It monitors external threats

● c) It assists in portfolio analysis and resource allocation

● d) It forecasts employee performance

Answer: c
Explanation: The Boston Matrix helps allocate investment based on product
performance.

Question 77: Why is strategic planning important?

● a) To reduce customer service

● b) To prepare for possible future challenges and allocate resources

● c) To avoid marketing

● d) To downsize staff
Answer: b
 Explanation: Strategic planning helps businesses prepare for change and set priorities.

Question 78: What would cause a Cash Cow to become a Dog in the Boston Matrix?

● a) An increase in investment

● b) A decrease in market growth and market share

● c) High profit margins

● d) Diversification
Answer: b
Explanation: A drop in both market growth and share will result in product decline.

Question 79: Which of the following strategies focuses on survival during a financial crisis?

● a) Product development

● b) Retrenchment

● c) Combination strategy

● d) Liquidation
Answer: b
Explanation: Retrenchment is used to stabilise operations during tough times.

Question 80: The key aim of a defensive strategy is to:

● a) Boost marketing spend

● b) Introduce new products

● c) Defend market position from threats

● d) Launch a new business unit

Answer: c
Explanation: Defensive strategies help retain market share and protect from
competition.

Question 81: A business that merges with a retailer is applying:

● a) Backward integration

● b) Market development

● c) Forward integration
 ● d) Diversification
Answer: c
Explanation: Forward integration moves closer to the customer through retail control.

Question 82: What is a weakness in SWOT?

● a) A competitor’s advantage

● b) An internal limitation

● c) A legal threat

● d) Market trends
Answer: b
Explanation: Weaknesses are internal issues that may limit performance.

Question 83: One key risk of a poor strategy is:

● a) Cost savings

● b) Rapid expansion

● c) Wasted resources and market failure

● d) Improved reputation
Answer: c
Explanation: Ineffective strategies can lead to lost money, time, and missed
opportunities.

Question 84: Which strategic tool is best for analysing product performance in relation to
market trends?

● a) Organogram

● b) Income Statement

● c) Boston Matrix

● d) Job specification
Answer: c
Explanation: The Boston Matrix classifies products by market growth and share.

Question 85: Which option best describes diversification?

● a) Selling the same product in more locations

 ● b) Offering different products in the same market

● c) Entering new markets with new products

● d) Reducing advertising spend

Answer: c
Explanation: Diversification introduces new products to new markets.

Question 86: What is one sign that a turnaround strategy may be needed?

● a) High growth rate

● b) Declining sales and profits

● c) Strong competitive advantage

● d) Overstaffed departments
Answer: b
Explanation: Turnaround strategies respond to performance decline.

Question 87: What is the result of successful strategic implementation?

● a) Clearer customer segmentation

● b) Effective achievement of business goals

● c) Stronger office design

● d) Longer product names

Answer: b
Explanation: Good implementation translates plans into action that meets objectives.

Question 88: When might a combination strategy fail?

● a) When applied in small markets

● b) When goals conflict or are poorly executed

● c) When targeting growth

● d) When SWOT is not used

Answer: b
Explanation: Conflicting objectives or poor coordination can limit success.

Question 89: Which quadrant of the Boston Matrix is ideal for maintaining business stability?
 ● a) Dogs

● b) Stars

● c) Question Marks

● d) Cash Cows
Answer: d
Explanation: Cash Cows generate reliable profits with minimal investment.

Question 90: Strategic evaluation involves:

● a) Hiring more staff

● b) Selecting a market

● c) Assessing outcomes of implemented strategies

● d) Increasing prices
Answer: c
Explanation: Evaluation determines if the strategy met its goals.

Question 91: A defensive strategy may include:

● a) Customer giveaways

● b) Price reductions to block competitors

● c) Launching premium products

● d) Employee expansion
Answer: b
Explanation: Price cuts are used to retain customers and fend off rivals.

Question 92: A benefit of vertical integration is:

● a) Less operational control

● b) Increased product recall

● c) Better coordination in supply and distribution

● d) Reduced employee morale

Answer: c
Explanation: Owning multiple stages of production improves coordination and margins.

Question 93: Stars often become:

 ● a) Question Marks

● b) Dogs

● c) Cash Cows

● d) Liquidated
Answer: c
Explanation: As markets mature, Stars convert to Cash Cows.

Question 94: What helps measure the success of a strategic plan?

● a) Competitor product launches

● b) Changes in employee age

● c) Achievement of objectives and key performance indicators (KPIs)

● d) Stockroom inspections
Answer: c
Explanation: KPIs assess if business targets were met.

Question 95: What is a possible outcome of using a liquidation strategy?

● a) Employee promotion

● b) Market expansion

● c) Recovery of assets to pay off debts

● d) Increase in research spending

Answer: c
Explanation: Liquidation recovers funds when a business closes.

Question 96: The best time to use a growth strategy is when:

● a) The company is in financial distress

● b) There is high market demand and opportunity

● c) Sales are at their lowest

● d) Staff morale is poor

Answer: b
Explanation: Growth strategies are most effective when demand and business
conditions are favourable.
Question 97: Why is market penetration often used first in growth?

● a) It’s risky and experimental

● b) It focuses on a new market

● c) It’s the simplest and most cost-effective way to increase sales

● d) It reduces products
Answer: c
Explanation: Businesses often begin growth by deepening their hold on current
markets.

Question 98: How does strategy influence decision-making?

● a) Provides goals and guidelines for making aligned decisions

● b) Reduces team involvement

● c) Shifts focus from marketing

● d) Eliminates the need for leadership

Answer: a
Explanation: Strategies guide actions so decisions support business goals.

Question 99: A business that fails to align operations with its strategy may:

● a) See improved branding

● b) Miss its objectives

● c) Gain better reputation

● d) Expand unexpectedly
Answer: b
Explanation: Misalignment can lead to wasted resources and unmet targets.

Question 100: A company uses SWOT to plan for next year. This is an example of:

● a) Strategic evaluation

● b) Strategic planning

● c) Operational training

● d) Financial forecasting
Answer: b
Explanation: SWOT is a tool for planning future strategies and actions.