Government of Pakistan

National Vocational and Technical Training Commission

Prime Minister’s Hunarmand Pakistan Program

"Skills for All"

Course Contents / Lesson Plan

Course Title: Graphic Designing (Print Media)
Duration: 3 Months

Revised Edition
Trainer Name
Dr. Engr. Mohsin Tahir

Course Title
Graphic Designing (Print Media)
Objectives and Employable skills and hands-on practice in AI (Robotics)
Expectations
This is a special course designed to address unemployment in the youth.
The course aims to achieve the above objective through hands on practical
training delivery by a team of dedicated professionals having rich
market/work experience. This course is therefore not just for developing a
theoretical understanding/back ground of the trainees. Contrary to that, it is
primarily aimed at equipping the trainees to perform commercially in a
market space in independent capacity or as a member of a team.

The course therefore is designed to impart not only technical skills but also
soft skills (i.e. interpersonal/communication skills; personal grooming of the
trainees etc.) as well as entrepreneurial skills (i.e. marketing skills; free
lancing etc.). The course also seeks to inculcate work ethics to foster better
citizenship in general and improve the image of Pakistani work force in
particular.
Main Expectations:
In short, the course under reference should be delivered by professional
instructors in such a robust hands-on manner that the trainees are
comfortably able to employ their skills for earning money (through wage/self-
employment) at its conclusion.
This course thus clearly goes beyond the domain of the traditional training
practices in vogue and underscores an expectation that a market-centric
approach will be adopted as the main driving force while delivering it. The
instructors should therefore be experienced enough to be able to identify the
training needs for the possible market roles available out there. Moreover,
they should also know the strengths and weaknesses of each trainee to
prepare them for such market roles during/after the training.

i. Specially designed practical tasks to be performed by the trainees

have been included in the Annexure-I to this document. The record of
all tasks performed individually or in groups must be preserved by the
management of the training Institute clearly labeling name, trade,
session, etc. so that these are ready to be physically inspected/verified
through monitoring visits from time to time. The weekly distribution of
tasks has also been indicated in the weekly lesson plan given in this
document.
ii. To materialize the main expectations, a special module on Job
Search & Entrepreneurial Skills has been included in the latter part
of this course (5th & 6th month) through which, the trainees will be made
aware of the Job search techniques in the local as well as international
job markets (Gulf countries). Awareness around the visa process and
immigration laws of the most favored labor destination countries also
form a part of this module. Moreover, the trainees would also be
encouraged to venture into self-employment and exposed to the main
requirements in this regard. It is also expected that a sense of civic

2 | Graphic Designing (Print Media)

 duties/roles and responsibilities will also be inculcated in the trainees
to make them responsible citizens of the country.
iii. A module on Work Place Ethics has also been included to highlight
the importance of good and positive behavior in the workplace in the
line with the best practices elsewhere in the world. An outline of such
qualities has been given in the Appendix to this document. Its
importance should be conveyed in a format that is attractive and
interesting for the trainees such as through PPT slides +short video
documentaries. Needless to say that if the training provider puts his
heart and soul into these otherwise non-technical components, the
image of the Pakistani workforce would undergo a positive
transformation in the local as well as international job markets.
To maintain interest and motivation of the trainees throughout the course,
modern techniques such as:
• Motivational Lectures
• Success Stories
• Case Studies
These techniques would be employed as an additional training tool wherever
possible (these are explained in the subsequent section on Training
Methodology).
Lastly, evaluation of the competencies acquired by the trainees will be done
objectively at various stages of the training and a proper record of the same
will be maintained. Suffice to say that for such evaluations, practical tasks
would be designed by the training providers to gauge the problem-solving
abilities of the trainees.
(i) Motivational Lectures
The proposed methodology for the training under reference employs
motivation as a tool. Hence besides the purely technical content, a trainer is
required to include elements of motivation in his/her lecture. To inspire the
trainees to utilize the training opportunity to the full and strive towards
professional excellence. Motivational lectures may also include general
topics such as the importance of moral values and civic role &
responsibilities as a Pakistani. A motivational lecture should be delivered
with enough zeal to produce a deep impact on the trainees. It may comprise
of the following:
 Clear Purpose to convey the message to trainees effectively.
 Personal Story to quote as an example to follow.
 Trainees Fit so that the situation is actionable by trainees and not
represent a just idealism.
 Ending Points to persuade the trainees on changing themselves.
A good motivational lecture should help drive creativity, curiosity, and spark
the desire needed for trainees to want to learn more.
The impact of a successful motivational strategy is amongst others
commonly visible in increased class participation ratios. It increases the
trainees’ willingness to be engaged on the practical tasks for a longer time
without boredom and loss of interest because they can see in their mind's
eye where their hard work would take them in short (1-3 years); medium (3 -
10 years) and long term (more than 10 years).

As this tool is expected that the training providers would make arrangements
for regular well planned motivational lectures as part of a coordinated
strategy interspersed throughout the training period as suggested in the
3 | Graphic Designing (Print Media)
 weekly lesson plans in this document.
Course-related motivational lectures online link is available in Annexure-II.

(ii) Success Stories

Another effective way of motivating the trainees is using Success Stories. Its
inclusion in the weekly lesson plan at regular intervals has been
recommended till the end of the training.
A success story may be disseminated orally, through a presentation, or using
a video/documentary of someone that has risen to fortune, acclaim, or
brilliant achievement. A success story shows how a person achieved his goal
through hard work, dedication, and devotion. An inspiring success story
contains compelling and significant facts articulated clearly and easily
comprehendible words. Moreover, it is helpful if it is assumed that the
reader/listener knows nothing of what is being revealed. The optimum
impact is created when the story is revealed in the form of:-
 Directly in person (At least 2-3 cases must be arranged by the
training institute)
 Through an audio/ videotaped message (2-3 high-quality videos must
be arranged by the training institute)
It is expected that the training provider would collect relevant high-quality
success stories for inclusion in the training as suggested in the weekly
lesson plan given in this document.
The suggestive structure and sequence of a sample success story and its
various shapes can be seen in Annexure III.
(iii) Case Studies
Where a situation allows, case studies can also be presented to the trainees
to widen their understanding of the real-life specific problem/situation and to
explore the solutions.
In simple terms, the case study method of teaching uses a real-life case
example/a typical case to demonstrate a phenomenon in action and explain
theoretical as well as practical aspects of the knowledge related to the same.
It is an effective way to help the trainees comprehend in depth both the
theoretical and practical aspects of the complex phenomenon in depth with
ease. Case teaching can also stimulate the trainees to participate in
discussions and thereby boost their confidence. It also makes the classroom
atmosphere interesting thus maintaining the trainee interest in training till the
end of the course.
Depending on suitability to the trade, the weekly lesson plan in this document
may suggest case studies be presented to the trainees. The trainer may
adopt a PowerPoint presentation or video format for such case studies
whichever is deemed suitable but only those cases must be selected that are
relevant and of a learning value.
The Trainees should be required and supervised to carefully analyze the
cases.
For this purpose, they must be encouraged to inquire and collect specific
information/data, actively participate in the discussions, and intended
solutions to the problem/situation.
Case studies can be implemented in the following ways: -
i. A good quality trade-specific documentary ( At least 2-3
documentaries must be arranged by the training institute)

ii. Health &Safety case studies (2 cases regarding safety and

4 | Graphic Designing (Print Media)
 industrial accidents must be arranged by the training institute)
iii. Field visits( At least one visit to a trade-specific major industry/
site must be arranged by the training institute)
Entry-level of  Intermediate & Bachelor
trainees
Learning  By the end of this course, students will be able to:  Student will be
Outcomes of able to select respective elements of designs; all designs will contain
the course most of it but not all the elements.  Understanding of applications of
design principles and can identify difference in a good or bad design. 
Interpret importance of certain colors with respect to culture and mood
depiction  Study and make use of graphics development software 
Can select the suitable document size in terms of medium of
publication  Analyze, interpret, and evaluate the quality of artwork
through art criticism  Understand the role and functions of art in
history and culture

Course The total duration of the course: 3 months (12 Weeks)

Execution Plan Class hours: 4 hours per day
Theory: 20%
Practical: 80%
Weekly hours: 20 hours per week
Total contact hours: 240 hours
Companies  1. Packaging Industry
offering jobs in 2. Real Estate Industry
the respective  3. Advertising Agencies
trade  4. Marketing Firms
 5. Textile Industry
 6. Freelancing Industry
 7. Publisher Industry
 8. Printing Press
Job  Graphic Designing (Print Media) is one of the most emerging careers not
Opportunities only in Pakistan but also in the whole world. Graphic Designers will
always have a pivotal role in Print Media Industry. As for the emerging
industry of digital media there is high potential in print media
comparatively last 10 years. Following are some of the roles that are
present and or may become available as trends shift and morph to the
Graphic Designer:
 Brand Identity Designer
 Layout Artist
 Graphic Designer
 Logo Designer
 Photo Editor / Photoshop Artist
 Press Publisher
No of Students 25
Learning Place Classroom / Lab
Instructional 1. Color Theory: An Essential Guide to Color-from Basic
Resources Principles to Practical Applications
Book by Patti Mollica
2. Color: A Course in Mastering the Art of Mixing

5 | Graphic Designing (Print Media)

 Colors Book by David Ogilvy
Originally published: 2004
Author: Betty Edwards
3. Ogilvy on Advertising
Book by David Ogilvy
Originally published: 1983
Author: David Ogilvy
4. Inside Book Publishing
Originally published:
1988
Authors: Giles Clark, Angus Phillips
5. The Printmaking Ideas Book
Book by Frances Stanfield and Lucy
McGeown Originally published: August 8,
2019
Authors: Lucy McGeown, Frances Stanfield
6. The Non-Designer's Design
Book Book by Robin Williams
Originally published: July 1994
Author: Robin Williams
7. Designing Brand Identity: An Essential Guide for the Whole
Branding Team
Book by Alina Wheeler
Originally published: 2003
Author: Alina Wheeler
8. A designer's art
Originally published: 1968
Author: Paul Rand
Illustrator: Paul Rand
9. Royalty-Free Photos
[Link]
10. Free Font
Downloads
[Link]
11. Free Photoshop Brushes and
Patterns [Link]
[Link]
12. Free Vectors and
Assets [Link]
Social Media Sizing Guidelines

File Format Glossary

6 | Graphic Designing (Print Media)

 MODULES
Sched Module Title Days Hours Learning Units Home
uled Assign
Weeks ment
Week 1 Orientation/ Day 1 Hour 1  Motivational
Course Lecture (For
Introduction  Job market
 Course Applications
Understand
the  Institute/work ethics
basic
Elements of
Hour 2  Differentiate,
Design
describe, and
Principles of practice the use of the
Design following design
elements:
 Dot is the
smallest and
most basic
element. It can
vary in size,
value,  Task 1
regularity.
 Understand Line
Characteristics and Details
Types of Lines; may be
seen at
 Direction of lines, Annexure-
which can be I
Horizontal,
Vertical or
Oblique;
Horizontal
suggests
calmness, stability
and tranquility.
Vertical gives a
feeling of balance,
formality and
alertness. Oblique
suggests
movement and
action

Hour 3  Size is simply the

7 | Graphic Designing (Print Media)

 relationship of the
area occupied by
one shape to that
of another Texture
is the surface
quality of a shape
- rough, smooth,
soft hard glossy
etc. Texture can
be physical
(tactile) or visual.

Hour 4  Value is the

lightness or
 darkness of
a color.

Day 2 Hour 1 Understand that Balance is

psychological sense of
equilibrium

Hour 2  Apply
Gradation to
size and
direction in
order to
produce linear
perspective

Hour 3  Compare how

Repetition can
make an image
either
interesting or
monotonous
 Define how
Contrast is
the
juxtaposition
of opposing
elements

Hour 4  Identify how

8 | Graphic Designing (Print Media)

 Harmony brings
together a
composition with
similar or related
visual images

Day 3 Hour 1  Motivational

Lecture( For further
detail please see
Page No: 3& 4)
Students are introduced
to:
 Knowledge of colour
families: Warm colours
include red, orange,
yellow and variations
of these colors. Red
and yellow are both
primary colors, with
orange falling in the
middle.

Hour 2  Cool colors include
green, blue, and
purple, are often more
subdued than warm
colors. They are the
colors of night, of
water, of nature.

Hour 3  Neutral colors often

serve as
background in
design. They’re
commonly
combined with
brighter accent
colors.

Hour 4  Understanding
concepts and

9 | Graphic Designing (Print Media)

 terminology of hue (colour),
Chroma (purity of colour),
saturation (how

Day 4 Hour 1 Understand the use of

Dominance to give a design
interest, counteracting
confusion and monotony

Hour 2  Understand
Unity in a
design helps
the relationship
among
elements.
Hour 3  Use warm colors in
your designs to
reflect passion,
happiness,
enthusiasm, and
energy.

Hour 4  Understandin
g Categorie
of Shapes; a
shape is a
self-
contained
defined area
of geometric
or organic
form.

Day 5 Hour 1 Hands on Practice

Practical Lab Work

Hour 2 Hands on Practice

Practical Lab Work

Hour 3 Hands on Practice

Practical Lab Work

Hour 4 Hands on Practice

10 | Graphic Designing (Print Media)

 Practical Lab Work

Week 2 Colour theory Day 1 Hour 1  Motivational

and the Lecture  Task 2
meaning of
colour in a Students are introduced
design to: Details
 Knowledge of colour may be
Typography families: Warm colours seen at
include red, orange, Annexure-
I
yellow and variations
of these colors. Red
and yellow are both
primary colors, with
orange falling in the
middle.

Hour 2  Use warm colors in

your designs to
reflect passion,
happiness,
enthusiasm, and
energy.

Hour 3  Cool colors include

green, blue, and
purple, are often more
subdued than warm
colors. They are the
colors of night, of
water, of nature.

Hour 4  Neutral colors often

serve as
background in
design. They’re
commonly
combined with
brighter accent
colors.

Day 2 Hour 1  Understanding

concepts and
11 | Graphic Designing (Print Media)
 terminology of hue (colour),
Chroma (purity of colour),
saturation (howstrong or weak
a colour is), value (how light or
dark a colour is), tones (are
created by adding gray to a
colour, making it duller than
the original), shades (are
created by adding black to a
color, making it darker than
original), tints (are created by
adding white to a color,
making it lighter than original

Hour 2  Success stories

Hour 3
Students are introduced
to learn:
 Define Typography
Anatomy,

Hour 4 the expression of different

fonts, their families

Day 3 Hour 1 Choose typeface and

Hour 2 how you make it work with the

layout, grid, color

Hour 3 scheme,

Hour 4 design theme

Day 4 Hour 1 Assignment & Task

Hour 2 Assignment & Task

Hour 3 Assignment & Task

Hour 4 Assignment & Task

12 | Graphic Designing (Print Media)

 Day 5 Hour 1 Hands on practice
Lab work

Hour 2 Hands on practice

Lab work

Hour 3 Hands on practice

Lab work

Hour 4 Hands on practice

Lab work

Week 3 Learning Day 1 Hour 1 Students are introduced to:

Adobe
Illustrator I
Hour 2 Introduction Adobe Illustrator
CC
Abode
Illustrator II Hour 3 Getting To Know the Work
Area

Hour 4 Introducing Adobe Illustrator

Day 2 Hour 1 Opening an Illustrator file

 Task 3

Hour 2 Exploring the workspace

Details
may be
Hour 3 Getting to know the toolbar seen at
Annexure-
I
Hour 4 Finding more tools

Day 3 Hour 1 Working with panels

Hour 2  Moving and docking

panels
 Switching workspaces
Saving a workspace

Hour 3 Using panel and context

menus

13 | Graphic Designing (Print Media)

 Hour 4 Changing the view of artwork

Day 4 Hour 1 Using view commands

Hour 2 Using the Zoom tool

Hour 3 Panning with the Navigator

panel

Hour 4 Viewing artwork

Day 5 Hour 1 Navigating multiple artboards

Hour 2 Rotating the view

Hour 3 Arranging multiple documents

Hour 4  Techniques For

Selecting Artwork
 Selecting objects
 Using the Selection
tool
 Selecting and
editing with the
Direct Selection
tool
 Hiding and locking
objects
 Unlocking objects
 Selecting similar
objects
 Selecting in Outline
mode
 Aligning objects
 Aligning objects to
each other
 Aligning to a key
object
 Distributing objects
 Aligning anchor points
 Aligning to the
artboard
14 | Graphic Designing (Print Media)
  Working with groups
 Grouping items
 Editing a group in
Isolation mode
 Creating a nested
group
 Exploring object
arrangement
 Arranging objects


Week 4 Learning Day 1 Hour 1  Using Shapes To  Task 4
Adobe Create Artwork For
Illustrator II A Postcard Details
may be
 Creating a new
seen at
document
Annexure-
 Working with basic I
shapes
 Creating rectangles
 Editing rectangles
 Rounding corners
 Rounding individual
corners
 Creating and editing
ellipses

Hour 2  Creating and editing

circles
 Changing
stroke width
and alignment
 Creating a polygon

Hour 3  Editing the polygon

 vector art
 Cleaning up traced
artwork
 Working with drawing
modes
Placing artwork

Hour 4  Creating a star

 Editing the star
 Drawing lines

15 | Graphic Designing (Print Media)

 Using Image Trace to convert
images into editable

Day 2 Hour 1 Students are introduced

to:
Transforming Artwork

Hour 2 Working with artboards

Hour 3 Drawing a custom-sized

artboard

Hour 4 Creating a new artboard

Day 3 Hour 1 Editing artboards

Hour 2 Copying artboards between

documents

Hour 3 Aligning and arranging

artboards

Hour 4 Hands on Practice

Day 4 Hour 1 Setting options for artboards

Hour 2 Reordering artboards

Hour 3 Working with rulers and guides

Hour 4 Creating guides

Day 5 Hour 1 Editing the ruler origin

Hour 2  Working with the

bounding box
 Positioning
artwork using
the Properties
panel
 Scaling objects
precisely
16 | Graphic Designing (Print Media)
  Rotating objects
with the Rotate
tool
 Scale using
Transform Each
 Shearing objects
 Transforming
with the Free
Transform
tool
 Using repeats
 Applying a mirror
repeat
 Editing a mirror
repeat
 Using grid and radial
repeats
 Adding the Puppet
Warp tool to the
toolbar

 Using The Basic

Drawing Tools
 Creating with the
Curvature tool
 Drawing paths with
the Curvature tool
 Drawing a river path
 Editing a path with
the Curvature tool
 Creating
corners with
the
Curvature
tool

Hour 3  Creating dashed lines
 Creating with the
Pencil tool
 Drawing paths with
the Pencil tool
 Drawing straight
lines with the
Pencil tool
 Joining with the Join

17 | Graphic Designing (Print Media)

 tool
 Finishing the logo
 Adding arrowheads to
paths

Hour 4  Drawing With The Pen

Tool
 Why use the Pen
tool?
 What can you
create with the Pen
tool?
 Starting with the Pen
tool
 Creating straight
lines to make a
crown
 Adding some color to
the crown
 Selecting and
editing paths in the
crown
Starting with curved paths

Week 5 Learning Day 1 Hour 1  Exploring Creative  Task 5

Adobe Uses Of Effects And
Illustrator III- Details
Graphic Styles
IV may be
 Using the Appearance seen at
panel Annexure-
 Editing appearance I
attributes
 Adding another ¬fill to
content
 Adding multiple
strokes and fills to
text

Hour 2  Reordering
appearance attributes
 Using live effects
 Applying an effect
 Editing an effect
Styling text with a Warp effect

Hour 3  Temporarily

18 | Graphic Designing (Print Media)

 disabling effects
to make edits
 Applying other effects
 Applying a Photoshop
effect
 Working with 3D and
Materials
 Using graphic styles

Hour 4  Applying an existing

graphic style
 Creating and
applying a graphic
style
 Updating a graphic
style
 Applying a graphic
style to a layer
 Scaling strokes and
effects

Day 2 Hour 1  Creating Artwork For A

T-Shirt
 Working with symbols
 Using default
Illustrator symbol
libraries
 Editing a symbol

Hour 2  Working with dynamic

symbols
 Creating a symbol
 Breaking a link to a
symbol
 Replacing symbols

Hour 3  Working with

Creative Cloud
libraries
 Adding assets to a
Creative Cloud
library

19 | Graphic Designing (Print Media)

 Hour 4  Using library assets
 Updating a library
asset
 Working with global
editing

Day 3 Hour 1  Placing And Working

With Images
Combining artwork

Hour 2  Placing image ¬files

 Placing an image
 Transforming a
placed image
 Cropping an image
 Placing a Photoshop
document

Hour 3  Placing multiple

images
 Masking images
 Applying a
simple mask to
an image

Hour 4  Editing a clipping path

(mask)
 Masking with a shape
 Masking an object
with text
 Finishing the masked
text
 Creating an opacity
mask
 Editing an opacity
mask
 Working with image
links

Day 4 Hour 1  Finding link

information
 Embedding and

20 | Graphic Designing (Print Media)

 unembedding
images
 Replacing an image

Hour 2  Sharing Projects

 Fixing the missing
image link
 Packaging a file
 Creating a PDF
 Creating pixel-perfect
drawings

Hour 3  Previewing
artwork in
Pixel Preview
 Aligning new
artwork to the pixel
grid
 Aligning existing
artwork to the
pixel grid

Hour 4  Exporting artboards

and assets
 Exporting artboards
Exporting assets

Day 5 Hour 1 Hands on Practice

Lab work

Hour 2 Hands on Practice

Lab work

Hour 3 Hands on Practice

Lab work

Hour 4 Hands on Practice

Lab work

Week 6 Learning Day 1 Hour 1  Task 6

Adobe Students are introduced
Photoshop I & to:
II  Getting To Know The Details
Work Area

21 | Graphic Designing (Print Media)

  Starting to may be
work in seen at
Annexure-
Adobe
I
Photoshop
 Using the tools
 Sampling a color

Hour 2  Undoing actions in

Photoshop
 More about
panels and
panel locations

Hour 3  Basic Photo

Corrections
 Strategy for
retouching
 Resolution and image
size
 Opening a file with
Adobe Bridge
 Straightening and
cropping the
image in
Photoshop

Hour 4  Adjusting the color

and tone
 Using the Spot
Healing Brush tool
 Applying a content-
aware patch
 Repairing areas
with the Clone
Stamp tool
 Sharpening the image

Day 2 Hour 1  Working With

Selections
 About selecting and
selection tools
 Using the Magic
Wand tool

22 | Graphic Designing (Print Media)

  Using the Quick
Selection tool
 Moving a selected
area
 Using the Object
Selection too

Hour 2  Manipulating
selections
 Selecting with the
lasso tools
 Rotating a selection
 Selecting with the
Magnetic Lasso tool

Hour 3  Selecting from a

center point
 Resizing and copying
a selection
 Cropping an image

Hour 4 Hands on practice

Day 3 Hour 1  Layer Basics

 About layers
 Using the Layers
panel
 Rearranging layers
 Applying a gradient to
a layer
 Applying a layer style
 Adding an adjustment
layer
 Updating layer effects
Flattening and saving files

Hour 2 Students are introduced to:

Hour 3 Quick Fixes

Hour 4 Getting started

23 | Graphic Designing (Print Media)

 Day 4 Hour 1 Improving a snapshot

Hour 2 Adjusting facial features with

Hour 3 Liquify

Hour 4 Blurring a background

Day 5 Hour 1 Creating a panorama

Hour 2 Filling empty areas when

cropping

Hour 3 Correcting image distortion

Hour 4 Extending depth of field

Week 7 Mid Exam Day 1 Hour 1 Removing objects using

Content-

Hour 2 Aware Fill

Hour 3 Overview of the Previous

weeks

Hour 4 Overview of the Previous

 Task 7
weeks
Details
Day 2 Hour 1 Mid Term Examination may be
seen at
Annexure-
Hour 2 Mid Term Examination I

Hour 3 Mid Term Examination

Hour 4 Mid Term Examination

Day 3 Hour 1 Masks And Channels

24 | Graphic Designing (Print Media)

 Hour 2 Working with masks and
channels

Hour 3 Getting started

Hour 4 Using Select and Mask and

Select

Day 4 Hour 1 Subject

Hour 2 Creating a quick mask

Hour 3 Manipulating an image with

Puppet

Hour 4 Warp

Day 5 Hour 1 Using an alpha channel to

create a

Hour 2 shadow

Hour 3 Creating a pattern for the

Hour 4 background

Week 8 Day 1 Hour 1 Typographic Design

Adobe Photo
shop III & IV
Hour 2 About type

 Task 8
Building Hour 3 Getting started
portfolio Details
report and CV may be
Hour 4 Creating a clipping mask from seen at
type Annexure-
I
Day 2 Hour 1 Creating type on a path

Hour 2 Warping point type

25 | Graphic Designing (Print Media)

 Hour 3 Designing paragraphs of type

Hour 4 Finishing up

Day 3 Hour 1
 Painting With The
Mixer Brush
 About the Mixer
Brush
 Getting started
 Selecting brush
settings
 Mixing colors
 Mixing colors with a
photograph
Painting and mixing colors
with brush presets

Hour 2
 Working With Camera
Raw
 About camera raw
files
 Processing files in
Camera Raw
Applying advanced color
correction

Hour 3  Success stories (

For further detail
please see Page No:
3& 4)
Students are introduced
to:

Preparing Files For The

Web
 Creating
placeholders with
the Frame tool
 Using layer groups to
create button
graphics

Hour 4  Producing And

Printing Consistent
Color
26 | Graphic Designing (Print Media)
  Preparing files for
printing
 Getting started
 Performing a "zoom
test"
 About color
management
 Specifying color-
management
defaults
 Identifying out-of-
gamut colors
 Proofing an image on
a monitor
 Bringing colors
into the output
gamut
 Converting an image
to CMYK
 Saving the image
as Photoshop
PDF
 Printing a
CMYK image
from Photoshop

Day 4 Hour 1 Exploring Neutral

Filters
 Understanding Neural
Filters
 Getting started
 Exploring the
Neural Filters
workspace
Improving complexion with
Skin Smoothing

Hour 2
Students are introduced
to:
 the concept of design
portfolios
 the concept of present
design work/projects in a
professional manner
 websites that provide
27 | Graphic Designing (Print Media)
 free portfolio hosting
such as Behance and
Dribble
 creating a portfolio
how to select work for
presenting in your portfolio

Hour 3 Download professional CV

template from any good site
([Link] or
relevant)
Add Personal Information

Hour 4  Add Educational

details
 Add
Experience/Portfolio
Add contact details/profile links

Day 5 Hour 1 Hands on Practice

Practical Work

Hour 2 Hands on Practice

Practical Work

Hour 3 Hands on Practice

Practical Work

Hour 4 Hands on Practice

Practical Work

Week 9 Learning Corel Day 1 Hour 1 Motivational Lecture (For  Task 9

Draw further
Details
Hour 2 Introduction to Corel Draw may be
seen at
Annexure-
Hour 3 Introduction to Corel Draw I

Hour 4 Working With Special

Effects And Texts

Day 2 Hour 1  Special Effects

 Drawing With the
Artistic Media Tool
 Shaping an Object with
an Envelope
28 | Graphic Designing (Print Media)
 Extruding an Object

Hour 2 Blending Two Objects

Hour 3 Using the Lens Effect

Hour 4 Adding Perspectives

Day 3 Hour 1 Using Power Clips

Hour 2 Applying Contours

Hour 3 Applying Drop Shadows

Hour 4 Using Interactive Fills

Day 4 Hour 1 Applying Distortions

Hour 2 Using Interactive

Transparencies

Hour 3 Applying Mesh Fills

Hour 4 Working with Text

Day 5 Hour 1 The Text Tool

Hour 2 Creating Artistic Text

Hour 3 Editing Text

Hour 4 Formatting Text

Week Learning Corel Day 1 Hour 1 Setting Text Options

10 Draw

29 | Graphic Designing (Print Media)

 intermediate Hour 2 Creating Paragraph Text  Task 10

Details
Hour 3 Choosing Paragraph Options may be
seen at
Annexure-
Hour 4 Setting Indents Using the I
Ruler

Day 2 Hour 1 Importing Text

Hour 2  Working With Paragraph

 Text
Implementi
ng Color
Manageme
nt
 Creating Custom Color
Palettes
 Choosing a
Color Using
Color Harmonies
 Applying Colors
Using the Color
Docker
 Automatically Creating
Color Styles

Hour 3  Importing and Sizing
Paragraph Text
 Flowing Text Between
Frames

Hour 4  Formatting Paragraph

Frames
 Wrapping
Paragraph Text
Around Objects
 Applying Drop Caps
 Typing Text Into
Objects

Day 3 Hour 1  Special Text Effects

 Fitting Text to a Path

30 | Graphic Designing (Print Media)

  Converting Text to
Curves
 Creating Blended Text
Shadows
 Special Text Effects
 Jumpy Text
 Neon Text
 Glowing Text
 Chrome Text
 Bevel Text
Creating Enveloped Text

Hour 2  Students are introduced

to: Using Symbols and
Clipart
Inserting Text Symbols

Hour 3  Adding Clipart

 Modifying Clipart

Working With Bitmaps

Hour 4 Page Layout, Printing,

Exporting and Advanced
Features
 Special Page Layouts
 Creating a Greeting
Card
 Print Previewing the
Layout
 Creating Labels

Day 4 Hour 1  Printing

 Print Options
 Print Previewing

 Exporting Drawings
 Exporting to Graphic
Formats
 Copy and
Pasting Into
Other
Applications

 Using Styles and

Templates
 About Styles and
31 | Graphic Designing (Print Media)
 Templates
 Creating a Style
 Applying a Style
 Copying Properties

 Custom Creation Tools

 Creating Custom
Patterns
 Managing and Using
Symbols

Hour 2 Urdu Typing in Relevant

Software’s
 How to install Urdu
typing in windows, to
understand follow the
procedure:

Hour 3  Install Urdu Phonetic

Keyboard in your
computer which will
appear on the right
bottom of the taskbar

Hour 4  Go through the

preferences of your
relevant software and change
the desired settings

Day 5 Hour 1 Hands on practice

Lab Work

Hour 2 Hands on practice

Lab Work

Hour 3 Hands on practice

Lab Work

Hour 4 Hands on practice

Lab Work

Week The secrets of Day 1 Hour 1 Must-Have Business  Task 11

11 Stationary Stationery Items Details
Design for  Business Cards may be

32 | Graphic Designing (Print Media)

 Business Creative business cards are
a means for the introduction
of your company to a new
customer or potential
customer, even a colleague,
a prospective partner or
competitor.

Hour 2  Letterheads
All correspondence you send
out within your business
should include a letterhead
that is consistent with your
branding. This element puts
emphasis on your brand in
all communications for that
subtle, non- intrusive
presence we talked about
earlier.
seen at
Hour 3  Corporate Envelopes Annexure-
I
A branded envelope is the
real-life equivalent to the e-
mail subject line: it ensures
your letter will be identified
in any pile of mail, helping
recipients familiarise with
your brand, anticipate your
communication and
increase the rates of letter
reading.

Hour 4  Folders
In any case, you need to
group more than one sheet
of paper together; a folder
is a must for a neat
presentation.

Day 2 Hour 1  Invoices

Customizing your invoices with

33 | Graphic Designing (Print Media)

 your brand design is a super
simple way to make your
business look serious and to
help your client know exactly
who is that invoice from with
just one glance

Hour 2  Pens & Pencils

They are basic office
supplies and widely used in
nearly all types of
businesses and in most
business interactions and
they bring up your company
every time someone uses a
pen or pencil with your logo
and name.

Hour 3  Cards & Calendars

Greeting cards and
postcards for holidays, or to
mark a company milestone,
are a nice way to strengthen
customer relations.

Hour 4  Notepads
You scribble notes all day at
work, your employees do
too, wanna bet your clients
also need pen and paper
on their auxiliary table at
home?

Day 3 Hour 1 Coffee Mugs, Cups & Cup

Collars Now coffee mugs can
be a tad more expensive than
other assets on this list, but
they are certainly worth it.
Few things look more
naturally professional than an
office where all employees
drink from branded mugs.

34 | Graphic Designing (Print Media)

 Hour 2  USB Pen drives
A relatively new stationery
asset that demands a bigger
budget, but with a lot more
value in these days.

Hour 3 Success stories

Hour 4
Students are introduced
to:
 Flyer Design
 Pamphlet Design
Brochure Design

Day 4 Hour 1 Poster Design

Hour 2 Billboard Design

Hour 3 Steamer Design

Hour 4 Standee Design

Day 5 Hour 1  Motivational

Lecture (For further
detail please see
Page No: 3& 4)
Students are
introduced to:
 What is Book Design?
Size

Hour 2 Lab Work

Hour 3 Lab Work

Hour 4 Lab Work

Week Advertising Day 1 Hour 1  Students are

12 Materials introduced to:

35 | Graphic Designing (Print Media)

  What is Book Design?  Task 12
Size
Details
Hour 2  Binding may be
 Outline seen at
 Margins & Bleeds Annexure-
Books design I
o Margin
tips & Layout
o Bleed Final
 Typography Proj
o Fonts ect
o Font Size

Hour 3  Large Headers (30 pt

or above)
 Primary Headers (16-
24 pt)
 Sub Headers (12 pt
bold)
 Body Copy (10-12 pt
regular)
 Body Copy (10-12 pt
regular)
o Body Copy
 Leading
 Widows & Orphans
 Rags
o Images
 DPI = 300

Hour 4  Vector
o Navigation
 Page Numbers
 Chapter/Section
Titles at the top of
the page
 Table of Contents
o Overall
Composition
o Composition is
extremely tricky.
Consistency built
by using all tips up
to this point will
help solve the

36 | Graphic Designing (Print Media)

 problem for you,
but some creative
solutions will still
be necessary.

Day 2 Hour 1  Add full spread

Design
 Colour Scheme
 Book Production and
Book Design

Hour 2  Book Construction

 Fonts for Text
 Fonts for Display
 Architecture of the
Book Page
Non-text Book Elements

Hour 3  Designing Simple

Books
 Designing Nonfiction
Designing Illustrated Books

Hour 4 Lab work

Day 3 Hour 1 ● Guidelines to the

Trainees for
selection of students
employable project
like final year project
(FYP)
● Assign Independent
project to each
Trainee
● A project-based on
trainee’s aptitude and
acquired skills.
● Designed by keeping in
view the emerging
trends in the local
market as well as across
the globe.
37 | Graphic Designing (Print Media)
 
Hour 2 ● The project idea
may be based on
Entrepreneur.
● Leading to successful
employment.
● The duration of the
project will be 6
weeks
 Final
viva/assessment will
be conducted on
project assignments.
 At the end of the
session, the project will
be presented in a skills
competition

Hour 3  The skill competition will

be conducted on zonal,
regional, and National
levels.
 The project will be
presented in front of
Industrialists for
commercialization The
best business idea will
be placed in the
NAVTTC business
incubation
center for commercialization.

Hour 4  Browse the

following
website and
create an
account on
each website
 [Link]
– The
Middle
East
Leading
Job Site
38 | Graphic Designing (Print Media)
  Monster
Gulf –
The
Internation
al Job
Portal
 Gulf Talent –
Jobs in Dubai
and the
Middle East

Day 4 Hour 1  Find the handy

‘search’ option at
the top of your
homepage to
search for the jobs
that best suit your
skills.

Hour 2  Select the job type

from the first
‘Job Type’ drop-down
menu, next, select the
location from the
second drop- down
menu.
 Enter any keywords
you want to use to
find suitable job
vacancies.

Hour 3  On the results page

you can search for
part-time jobs only,
full- time jobs only,
employers only, or
agencies only. Tick
the boxes as
appropriate to your
search.
 Search for jobs by:
 Company
 Category

39 | Graphic Designing (Print Media)

  Location
 All jobs
 Agency

Hour 4  Success stories (

For further detail
please see Page No:
3& 4)
 Job Market Searching
 Self-employment
 Introduction
 Fundamental
s of Business
Development
 Entrepreneurship
 Startup Funding
 Business Incubation and
Acceleration
 Business Value
Statement
 Business Model Canvas
 Sales and Marketing
Strategies
 How to Reach
Customers and Engage
 Stakeholders Power Grid
 RACI Model, SWOT
Analysis, PEST
Analysis
 SMART Objectives
 OKRs
Cost Management (OPEX,
CAPEX, ROCE, etc.)

Day 5 Hour 1 Final examination

Hour 2 Final Examination

Hour 3 Final Examination

Hour 4 Hands on Practice

Lab Work

40 | Graphic Designing (Print Media)

41 | Graphic Designing (Print Media)
 Annexure-IV:
Workplace/Institute Ethics Guide

Work ethic is a standard of conduct and values for job performance. The modern definition of what
constitutes good work ethics often varies. Different businesses have different expectations. Work
ethic is a belief that hard work and diligence have a moral benefit and an inherent ability, virtue, or
value to strengthen character and individual abilities. It is a set of values-centered on the
importance of work and manifested by determination or desire to work hard.

The following ten work ethics are defined as essential for student success:
1. Attendance:
Be at work every day possible, plan your absences don’t abuse leave time. Be punctual
every day.
2. Character:
Honesty is the single most important factor having a direct bearing on the final success of
an individual, corporation, or product. Complete assigned tasks correctly and promptly.
Look to improve your skills.
3. Team Work:
The ability to get along with others including those you don’t necessarily like. The ability to
carry your weight and help others who are struggling. Recognize when to speak up with an
idea and when to compromise by blend ideas together.
4. Appearance:
Dress for success set your best foot forward, personal hygiene, good manner, remember
that the first impression of who you are can last a lifetime
5. Attitude:
Listen to suggestions and be positive, accept responsibility. If you make a mistake, admit it.
Values workplace safety rules and precautions for personal and co-worker safety. Avoids
unnecessary risks. Willing to learn new processes, systems, and procedures in light of
changing responsibilities.
6. Productivity:
Do the work correctly, quality and timelines are prized. Get along with fellows, cooperation
is the key to productivity. Help out whenever asked, do extra without being asked. Take

42 | Graphic Designing (Print Media)

 pride in your work, do things the best you know-how. Eagerly focuses energy on
accomplishing tasks, also referred to as demonstrating ownership. Takes pride in work.
7. Organizational Skills:
Make an effort to improve, learn ways to better yourself. Time management; utilize time and
resources to get the most out of both. Take an appropriate approach to social interactions
at work. Maintains focus on work responsibilities.
8. Communication:
Written communication, being able to correctly write reports and memos.
Verbal communications, being able to communicate one on one or to a group.
9. Cooperation:
Follow institute rules and regulations, learn and follow expectations. Get along with fellows,
cooperation is the key to productivity. Able to welcome and adapt to changing work
situations and the application of new or different skills.
10. Respect:
Work hard, work to the best of your ability. Carry out orders, do what’s asked the first time.
Show respect, accept, and acknowledge an individual’s talents and knowledge. Respects
diversity in the workplace, including showing due respect for different perspectives,
opinions, and suggestions.

43 | Graphic Designing (Print Media)