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Agri Trade Fair Project Proposal

The Agri Trade Fair project in Victoria, Oriental Mindoro aims to promote and showcase local products and services, targeting assisted associations and food processors. Scheduled for September 14, 2023, the event will enhance entrepreneurial skills, attract customers, and contribute to economic development and poverty reduction. The project is supported by the Department of Trade and Industry and will feature various exhibits, performances, and livelihood demonstrations.

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0% found this document useful (0 votes)
388 views3 pages

Agri Trade Fair Project Proposal

The Agri Trade Fair project in Victoria, Oriental Mindoro aims to promote and showcase local products and services, targeting assisted associations and food processors. Scheduled for September 14, 2023, the event will enhance entrepreneurial skills, attract customers, and contribute to economic development and poverty reduction. The project is supported by the Department of Trade and Industry and will feature various exhibits, performances, and livelihood demonstrations.

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ER Win
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Republic of the Philippines

Province of Oriental Mindoro


MUNICIPALITY OF VICTORIA

PROJECT PROPOSAL

[Link] IDENTIFICATION

Project Title: Agri Trade Fair

Target Participants: Assisted associations and food processors of the


Municipality
Target date: September 14, 2023

Venue: RGV Gymnasium, Municipal Compound

Partner Agency: Department of Trade and Industry (DTI)

Facilitator: LGU- Victoria

[Link] AND RATIONALE

Trade fair can be defined as a form of brand promotion that ties a brand to a meaningful and
high-interest public activity. It makes way to develop and enhance entrepreneurial skills which
can be useful in life productivity. It helps the entrepreneur to acquire income through investing.
It will also help the sales personnel to reposition their branding and marketing strategy in the
society to attract and retain their target market.

In the celebration of Victoria’s 70 th Founding Anniversary, Trade fair will be conducted to


market, showcase, promote and enhance the Municipality’s products. It will serve as platform to
highlight the agriculture and tourism investment potentials of the Municipality that may open
great opportunities to enhance and maximize economic returns.

This event will feature various exhibits of locally-made/fresh-produced products and delicacies,
handicrafts, agricultural products and services, livelihood skills demonstration, local
performances and the Municipality’s best practices. Moreover, it will attract potential customers
within the Municipality, neighboring towns and even regional provinces. The patronage of our
local products and assistance to entrepreneurs will significantly contribute to the Municipality’s
poverty reduction and economic development.

III. ACTIVITY GOAL/OBJECTIVE AND OUTPUTS

A. Activity Goal

Generally, the activity aims to market, showcase, promote and enhance the Municipality’s
products and services.

B. Objectives
The trade fair specifically aims to:

 To promote the Municipality as an expanding local economy and a growth area for
investment.
 To continue to initiate programs that will uplift the socio-economic status of MSMEs.
 To showcase and give our homegrown products more exposure to recent market trends
and opportunities thus will significantly contribute to poverty reduction and development
of our Municipality.
 To introduce the organic and non-organic products of our local farmers and provide
clients with information of our products that has market potential.

IV. DEFINITION OF NEEDS:

The need to implement this project is deemed necessary. Through this event, our male and
female producers will enable to offer their locally-made products through honest advertisement
and marketing techniques resulting to socio-economic development.

V. BENEFICIARIES

Beneficiaries of this activity are the assisted local producers of LGU-Victoria and DTI Negosyo
Center. Also, Municipal Agriculture Office assisted farmers, local MSMEs showcasing their
freshly produced and processed products and their services, The Municipality of Victoria and its
constituents will also benefit in this activity through the investment opportunity which might be
created in the future.

VI. BUDGETARY REQUIREMENTS

A total of _______ Pesos (Php _________,000.00) is needed for the program which will be sourced from
the _____under the Office of the _____ and under the ______amounting to _____Pesos (Php
____,000.00). Below is the breakdown of the budgetary requirements.
Particulars Source of fund Total
Meals and Snacks
Exhibitors 20 pax x P150.00
x ___ days
Supplies and Materials
Tarpaulin/Tarp papel

VII. MONITORING AND EVALUATION

 Daily monitoring of the event while monitoring of MSME’s on a monthly basis for the
progress of the project.
 Require MSME’s to submit a progress report for post evaluation.

Prepared by: Recommending Approval:

JANICE A. DESTOR NELSON A. ALBUERA, MPA


Administrative Aide VI/ Municipal Administrator
Training Center Focal Person

Need as to Consistency with AIP:

CAROLINE G. MANUEL
Municipal Planning & Development Coordinator

Approved by:

HON. JOSELITO C. MALABANAN


Municipal Mayor

Common questions

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The primary goal of the Agri Trade Fair is to market, showcase, promote, and enhance the Municipality's products and services. The specific objectives include promoting the Municipality as an expanding local economy and growth area for investment, initiating programs to uplift MSMEs' socio-economic status, exposing homegrown products to market trends and opportunities, and introducing both organic and non-organic local farm products with market potential .

The expected outputs from the Agri Trade Fair include enhanced exposure for local products and producers, increased market opportunities, and economic returns through investment. The fair aims to boost local entrepreneurship by developing and showcasing products which can lead to business growth and economic diversification. These outputs contribute to the overall economic development of the Municipality by attracting investments and increasing sales of locally produced goods .

The Department of Trade and Industry (DTI) acts as a partner agency in the execution of the Agri Trade Fair, likely providing support and resources necessary for organizing the event. Their involvement helps to facilitate the fair, leveraging their expertise and network to enhance the fair's reach and impact on the local economy .

The Agri Trade Fair potentially contributes to poverty reduction by promoting local products and supporting MSMEs, which enhances economic activity and income generation. By showcasing homegrown products to new market opportunities, it increases sales and investment, thereby improving the livelihoods of producers and entrepreneurs. This economic boost can lead to job creation and improved socio-economic status, playing a role in reducing poverty in the Municipality .

The Agri Trade Fair aligns with the socio-economic development goals by providing a platform to enhance entrepreneurial skills, thus contributing to life productivity and income generation. It aids in repositioning marketing strategies to attract potential customers, which can lead to significant economic returns and poverty reduction. By promoting local products and assisting entrepreneurs, the trade fair supports the growth of MSMEs and boosts the local economy, aligning with the Municipality's development agenda .

Resource allocations for the Agri Trade Fair include funding from specific offices and programs under the municipal administration. Although exact figures are not provided, well-structured funding covering aspects like meals, materials, and logistical support is implied to be necessary for smooth execution. Proper allocation of resources is crucial to handle the logistics and ensure the event's success by effectively facilitating participant engagement and maintaining quality standards throughout the event .

The Agri Trade Fair can promote local cultural heritage and identity by featuring exhibits of handicrafts, local delicacies, and traditional practices. Showcasing these elements within the fair highlights the unique cultural attributes of the Municipality, fostering a sense of pride and identity. Additionally, local performances and demonstrations related to cultural heritage can engage visitors and enhance cultural appreciation and awareness .

The Agri Trade Fair serves as a platform for agricultural and tourism investment opportunities by showcasing locally-made products, handicrafts, and agricultural services, thus highlighting the Municipality's best practices and potential. The presence of various exhibits and demonstrations attracts potential investors and customers from within and outside the Municipality, opening up avenues for economic growth. By promoting both agricultural and tourism sectors, the fair provides exposure and awareness of investment potentials in these areas .

The success of the Agri Trade Fair and its initiatives is ensured through daily monitoring during the event, and monthly monitoring of MSMEs' progress. MSMEs are required to submit a progress report for post-evaluation, which helps in assessing the impact and effectiveness of the trade fair on their growth and the overall economic development of the Municipality .

Factors influencing the attractiveness of the Agri Trade Fair to potential regional investors include the quality and uniqueness of locally-produced products, effective marketing and promotion strategies, and the networking opportunities with local entrepreneurs. The fair's ability to demonstrate strong economic and cultural potential of the Municipality, combined with successful past event outcomes and broad community participation, also plays a pivotal role in attracting investment interests from regional and even national partners .

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