Fashion: Day Dressing: The New Idea

Turbeville, Deborah . Vogue ; New York Vol. 169, Iss. 3, (Mar 1, 1979): 254, 255, 256, 257, 258, 259, 260,
261, 262, 263, 264, 265, 266, 267.

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ABSTRACT
...a different approach...a different way of looking at what you need every day There's a whole new idea...a fresh
way of thinking that works for the woman who works. It has to do with a new give-and-take. Between the way you
work and live and the way you dress. Between your clothes and the fitness of your body. Between the way you feel
about yourself and the way other people feel about you. The stereotypes are gone...and the hard-and-fast rules.
Women who take their work seriously learn to put themselves together. Learn to present an attractive-but-
appropriate appearance. It's part of the job! But within that framework...new options are opening...new ways to
express individuality. One of the best ways: the new use of color. It makes a look more feminine ...gives you a
lift...wherever you wear it! On these eighteen pages...the possibilities...priorities...symbols of the news.

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DETAILS

Document type: Article

Publication title: Vogue; New York

ISSN: 0042-8000

Publisher: New York :; United States :; Condé Nast

Document feature: Photograph

Image details:

Image 1:

Caption: THE BEST LOOK NOW...STARTS WITH YOU... The picture here stands for the way a
working woman...any woman...can look now... polished, attractive...in the most un-
obvious, un-strained way. What comes through: a strong sense of self. The idea in
makeup and in clothes (you'll see the Calvin Klein raincoat a few pages on in this
issue)...is the same. Nothing's hard-edged, heavy, overdone. The look is modern...and
minimal. The newest way to this look in makeup: gels! They work for eyes, cheeks,
lips; come in pots, sticks, tubes. They're light as air, and quick and easy to apply.
What you get: fresh, clear color ...bright but sheer ...just enough to give you a lift...let
your own color, your own line show. On the lips here: Calvin Klein's Parma Rose Lip
Gloss from his Plum Face. One light slide of it and your mouth has color, shine,
protection.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Vincent Nasso. Photographed
at the Radio City Music Hall, New York City.

Company/brand: Calvin KIein

Designer: Calvin Klein

Material: Cotton Rubberized

Color: Brown:Tan

Photographer/illustrator: Deborah Turbeville

Image 2:

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Caption: AS SOON AS THERE'S COLOR....THERE'S A DIFFERENCE Everything works: a suit is
still a suit, a jacket is a jacket. But when you see them in color—real color—you see
something different. And the whole character of everyday dressing changes. The
essential suit: in brilliant red wool gabardine with a violet silk shantung crêpe de
Chine blouse. Geoffrey Beene takes it—and you!—a lot further. (Blouse, Taroni
silk/The Ideacomo Group.) About $996. Late March at Bergdorf Goodman;
Wanamaker's; Montaldo's; Balliet's; Sakowitz...New images...new basics. Right: A
royal blue/red print cardigan in silk crèpe de Chine belted over a teal maillot (Body
Clothes by Jantzen)—the newest way color comes into day dressing. Jacket,
Charlotte Ford II, about $90. Bloomingdale's; Hudson's; ZCMI.

Retail information: Shown with Geoffrey Beene: Joseph Mazer earrings. 14k-gold necklaces, Aurea
Jewelry Creations. Panty stockings, Hanes Hosiery with Geoffrey Been e sandals.
Balliet's. Body Clothes by Jantzen, (Anton/Lycra), about $17. At fine department
stores. Belt, Ruza for Elegant. Burlington Hosiery. At fine department stores. Charles
Jourdan pumps. Charles Jourdan Boutiques.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills. Photographed at
Radio City Music Hall in New York.

Person pictured: Eva Voorhis Sunny Redmond

Company/brand: Geoffrey Beene Joseph Mazer Aurea Jewelry Creations Hanes Hosiery Charlotte Ford
II Body Clothes by Jantzen Elegant Ruza Burlington Hosiery Charles Jourdan

Designer: Geoffrey Beene Joseph Mazer

Material: Gabardine Wool Crepe Shantung Silk Gold Crêpe de Chine Printed Silk Antron Lycra

Trend: Brights

Color: Red Purple:Violet Gold Blue:Royal blue Red Green:Teal Black

Photographer/illustrator: Deborah Turbeville

Image 3:

Caption: AS SOON AS THERE'S COLOR....THERE'S A DIFFERENCE And the maillot idea

continued— more color, more freedom—in saffron-yellow with a camisole top. Apollo
Starskins. about $16 Macy's, Herald Square: L.S. Ayres; Robinson's, California.

Retail information: Apollo Starskins in Antron/Lycra. Belt, Barry Kieselstein-Cord. Round-the Clock panty
stockings. Lord &Taylor. Geoffrey Beene sandals.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills. Photographed at
Radio City Music Hall in New York.

Company/brand: Apollo Starskins Round the Clock Geoffrey Beene Barry Keiselstein-Cord

Designer: Geoffrey Beene Barry Kieselstein-Cord

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Material: Antron Lycra

Color: Yellow:Saffron Black

Photographer/illustrator: Deborah Turbeville

Image 4:

Caption: HOW EASY, HOW ATTRACTIVE A SUIT CAN BE...WHAT COLOR CAN DO FOR
EVERYTHING! The added dash Charles Jourdan's ankle-tied shoes have—in bright
orange. About $115. April at Charles Jourdan, NYC; Christopher's, Jacksonville, FL;
Bullock's.

Retail information: Panty stockings by Hanes Hosiery.

Credits: Deborah Turbeville. Photographed in Rick Gillette's apartment.

Company/brand: Charles Jourdan Hanes Hosiery

Trend: Brights

Color: Orange

Photographer/illustrator: Deborah Turbeville

Image 5:

Caption: HOW EASY, HOW ATTRACTIVE A SUIT CAN BE...WHAT COLOR CAN DO FOR
EVERYTHING! "Suit" doesn't have to mean navy blue or grey flannel, or tailored like a
man's. Now "suit" can mean the unique Mary McFadden femininity and
sophistication...her wondedul combination of color and texture. Her quilted ivory silk
pongee jacket, mandarin-collared, with a blue silk gauze shirt, a yellow pleated
silk/linen skirt (fabric, Borgomaneril The Ideacomo Group)...an orange suède waist
wrap. About $2,420. Special order at Bergdorf Goodman; Martha, Palm Beach and Bal
Harbour; Neiman-Marcus. Add color...and everything changes...every time! When it's
sub tle...when it's brilliant. And the delight of a raspberry silk charmeuse camisole
(about $68) and tap pants (about $64). Ora Feder Designs at Ora Feder Boutique,
NYC; Nan Duskin; Lingerique, Birmingham, MI; Frost Bros. Wear the camisole
concealed...or to add more color...under a jacket or a blouse. The blouse it's under
here... peacock blue silk crêpe de Chine. Scott Barrie Blouserie. About $64. Late
March at Macy's, Herald Square; Garfinckel's; Hudson's; Bullock's. Accessories,next
to last pages.

Retail information: Above: Alfred Karram earrings. Cuff by M &J Savitt. Omega watch.... Below: Joseph
Mazer earrings.

Credits: Deborah Turbeville. Hair, Mark Sephton; makeup, Vincent Nasso. Photographed in
Rick Gillette's apartment.

Person pictured: Carol Gramm

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Company/brand: Mary McFadden Alfred Karram M &J Savitt Omega Ora Feder Designs Scott Barrie
Blouserie Joseph Mazer

Designer: Mary McFadden Ora Feder Scott Barrie Joseph Mazer

Material: Pongee Silk Gauze Silk Linen Silk Suede Charmeuse Silk Crêpe de Chine Silk

Color: White:Ivory Blue:Light blue Yellow Orange Pink:Raspberry Blue:Teal

Photographer/illustrator: Deborah Turbeville

Image 6:

Caption: MORE OF WHAT YOU REALLY NEED...AND MORE COLORFUL OPTIONS Good day
clothes answer needs. The best day clothes— the looks here— do more. They have a
vitality, charm...a certain style. You don't have to settle for less! Far left: A terrific
raincoat— thin, shiny— wrapped— in glazed peanut cotton. Over a black silk blouse,
hit-of-color maillot. Krizia coat, about $300. Bergdorf Goodman; Bullocks Wilshire.
Second from left: Another line on the basics —narrow, lightweight raincoat in putty,
from Blassport Ltd. And the suit that could be the backbone of a young working
woman's wardrobe: Perry Ellis' striped linen jacket, matching pants, with a vivid
turquoise scarf. Qiana raincoat, about $118. Lord &T aylor; Nan Duskin; Frances
Wright, Memphis; Claire Pearone; Harold, Minneapolis. Jacket, about $170; pants,
about $110. Both in linen, by Solbati/The Ideacomo Group. Saks Fifth Avenue; Beau
Brummel, Forest Hills, NY; Mignon Faget Ltd., New Orleans. Third from left: What
goes with everything— a new sense of the body. Seen here in a skin-colored body
stocking of Antron/Lycra. Flexatard Body Design by Gilda, about $30.
Bloomingdale's; Sakowitz; Bullock's, Century City. Right: You deserve more from a
raincoat than shelter from the storm— Calvin Klein's narrow fly-front coat in tan
rubberized cotton. The colorful turn: his red linen skirt, a bright yellow scarf. Coat,
about $210. Bergdorf Goodman; Hudson's; Dayton's; Harzfeld's; Bullock's, Westwood;
Frederick &Nelson. Accessories, next to last pages.

Retail information: Left to right: Avant-Garde Optics sunglasses. Coach Leatherware bag. Hanna
Mackler shoes at Saks Fifth Avenue.... Perry Ellis also at Hudson's. Sunglasses,
Revue Optiks. Glentex scarf....Revue Optiks sunglasses. Muffler, Echo Scarfs.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills. Photographed at
Radio City Music Hall in New York.

Person pictured: Eva Voorhis Marley Crosby Sunny Redmond

Company/brand: Krizia Avant-Garde Optics Coach Leatherware Hanna Mackler Blassport Glentex
Revue Optiks Flexatard Body Design Calvin KIein Echo

Designer: Mariuccia Mandelli Bill Blass Gilda Calvin Klein

Material: Cotton Silk Qiana Linen Striped Antron Lycra Cotton Rubberized

Color: Brown Black Grey Blue:Turquoise Brown:Tan Red Yellow

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Photographer/illustrator: Deborah Turbeville

Image 7:

Caption: COLOR DOES IT...ADDS EXCITEMENT...CHANGES A LOOK...GIVES YOU A LIFT!

There's no way a working woman can do without at least one great blouse. What
makes the Calvin Klein blouse here one of the best...what grabs you first...the
marvelous magenta color! The way it adds spirit and character to the spare-but-soft
lines. The way it would move around a wardrobe with any pant or skirt. The skirt here,
also by Calvin Klein, a slim, black linen. Silk crepe de Chine blouse, about $120. Skirt
(Braghentil The Ideacomo Group), about $90. Lord &Taylor; John Wanamaker, Rich's;
Miss Jackson's; Bullock's. Newest way to get the hit, the impact of color under a
jacket, an open blouse...the maillot. Gives you comfort and sleek body-lines, too. Left
to right: In a rich wine color, a V-necked maillot by Bonnie August of Danskin.
Antron/Lycra, about $17. Macy's, Herald Square; Carson Pirie Scott; Dayton's; The
Broadway. The camisole look...in shocking chrome yellow. Think what it would do for
a brown or olive suit! By Apollo Starskins in Antron/Lycra, about $16. Macy's, Herald
Square; L.S. Ayres; Robinson's, California. Accessories, next to last pages.

Retail information: Left to right: Cinnamon Brass by Marsha Breslow earrings. Bonwillum Designs
necklace. Belt, Calvin Klein Belts and Bags. Saks Fifth Avenue; Marshall Field; I.
Magnin. Bangles. Cinnamon brass by Marsha Breslow. Bracelet, Bonwillum
Designs.... Napier earrings.

Credits: Deborah Turbeville. Hair; Garren at The Plaza, H.V.W. Makeup; Joey Mills, H.V.W.
Photographed at Radio City Music Hall.

Person pictured: Eva Voorhis Marley Crosby Sunny Redmond

Company/brand: Cinnamon Brass Bonwillum Designs Calvin Klein Belts &Bags Cinnamon Brass
Napier Danskin Apollo Starskins

Designer: Marsha Breslow Bonnie August

Material: Crêpe de Chine Silk Linen Striped Antron Lycra

Color: Pink:Magenta Black Red:Wine Yellow

Photographer/illustrator: Deborah Turbeville

Image 8:

Caption: ...ITS HOW YOU WEAR IT Whatever you wear for day, from the inside out, the
approach is always feminine, attractive. And there's always a little color...a big
difference! Left to right, the everyday bra —Maidenform's ''satin'' and lace ($6). Here,
with Calvin Klein striped linen trousers.... If you ''work casual'' — Perry Ellis' narrow
linen pants ($120), a bare black V-neck sweater (Smith Kollmar, $52), shot of purple
at the waist.... A suit isn't always the answer: Geoffrey Beene's herringbone silk
dress, silk cloqué jacket in banana/blue-grey ($1,970).

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Retail information: Left: Sweet Nothings by Maidenform. Bra, Antron III with nylon lace trim. Lord
&Taylor; Kaufmann's; Burdine's; Dayton's; Bullock's. Calvin Klein linen pants, about
$116. Late March, Lord &Taylor; Hudson's; May D &F. Sandals by Diego Della Valle.
Bloomingdale's.... Center: Smith-Kollmar Limited cotton sweater (Dixie Yarns). Late
March, Altman's; I. Magnin. Perry Ellis linen pants, see page 265.... Right: Geoffrey
Beene silk cloqué jacket, Taroni/The Ideacomo Group, and silk dress, Gandini. Late
March, to order at Bergdorf Goodman. Sandals, Joan and David Couture. Ann Taylor;
Macy's, San Francisco; Nordstrom....

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills, Vincent Nasso.
Photographed at Radio City Music Hall in New York.

Company/brand: Maidenform Calvin KIein Smith-Kollmar Limited Perry Ellis Diego Della Valle Geoffrey
Beene Joan &David Couture

Designer: Calvin Klein Perry Ellis Geoffrey Beene

Material: Antron Lace Nylon Linen Striped Cotton Herringbone Silk Striped Cloque Plaid Silk

Color: Black Grey Yellow

Photographer/illustrator: Deborah Turbeville

Image 9:

Caption: ...ITS HOW YOU WEAR IT Whatever you wear for day, from the inside out, the
approach is always feminine, attractive. And there's always a little color...a big
difference! The best working bags —the size, the shaping, the look is right — and no
briefcases! From the left: Cognac lizard shoulder and red lizard clutch, from
Bagheera; woven leather ''fishing bag'' from Bottega Veneta. The jewelry: Bulgari-
Danaos, Ltd.

Retail information: Left to right: Bagheera. Bergdorf Goodman; Harzfeld's; Bullocks Wilshire, Wilshire
Blvd.... Bottega Veneta. Bottega Veneta, NYC; Neiman-Marcus.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills, Vincent Nasso.
Photographed at Radio City Music Hall in New York.

Company/brand: Bagheera Bottega Veneta Bulgari-Danaos, Ltd.

Material: Lizard Leather Woven

Color: Brown Red

Photographer/illustrator: Deborah Turbeville

Image 10:

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Caption: ...ITS HOW YOU WEAR IT New— real!—color in lingerie—a difference you'll feel, even if
it isn't seen. Left, Vanity Fair's mango slip —short, satin-y— a delight under anything
($12). Also in the picture: another look at the sweater and pants you saw opposite,
here with a linen jacket....

Retail information: Left: Vanity Fair (Antron III). Lord &Taylor; Burdine's; Dayton's; May Co., Los Angeles.
Belt, Marieluisa Stern for Stigi. Barney's, NYC. Van Raalte panty stockings.
Strawbridge &Clothier; May Co., Los Angeles. Shoes, Halston for Garolini.... Right:
Perry Ellis linen jacket, (Solbiati/The Ideacomo Group), about $190 and pants, about
$120. Late March, Ann Taylor; Sakowitz. Belt, Ruza for Elegant....

Credits: Deborah Turbeville. Hair, Mark Sephton; makeup, Vincent Nasso. Photographed in
Rick Gillette's aoartment.

Company/brand: Vanity Fair Stigi Van Raalte Garolini Halston Smith-Kollmar Limited Perry Ellis
Elegant Ruza

Designer: Marie Louisa Stern Roy Halston Frowick Perry Ellis

Material: Antron Cotton Linen

Color: Orange:Mango Gold Black Brown

Photographer/illustrator: Deborah Turbeville

Image 11:

Caption: ...ITS HOW YOU WEAR IT New— real!—color in lingerie—a difference you'll feel, even if
it isn't seen. Left to right: In a season of the body, a super-sheer, thin body stocking
with a bare camisole top. Halston for Vassarette ($30)....A standout maillot— for the
color, the bareness! Rudi Gernreich for Capezio Ballet Makers ($20).... And when you
don't have color, there's lace, shimmer — always something charming enough to
''show!'' Lady Lynne ($14). Fashion details, stores, next to last pages. All prices
approximate.

Retail information: Left to right: Halston for Vassarette (Antron III/Lycra). Bloomingdale's; May Co., Los
Angeles. Sandals, Halston for Garolini.... Rudi Gernreich for Capezio Ballet Makers
(Antron/Lycra). Capezio Dance-Theatre Shops Nationwide; Macy's, Herald Square;
Hecht's; Bullocks Wilshire. Belt, Marieluisa Stern for Stigi. Barney's, NYC.... Lady
Lynne (Antron/ Lycra). Bloomingdale's; Carson Pirie Scott; The Broadway.

Credits: Deborah Turbeville. Hair, Mark Sephton; makeup, Vincent Nasso. Photographed in
Rick Gillette's aoartment.

Company/brand: Halston Vassarette Garolini Halston Capezio Ballet Makers Stigi Lady Lynne

Designer: Rudi Gernreich Marie Louisa Stern

Material: Antron Lycra

Trend: Lingerie

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Color: Pink:Hot pink White

Photographer/illustrator: Deborah Turbeville

Image 12:

Caption: AT LAST...ATTRACTIVE SHOES THAT WORK...LESS IS MORE ALWAYS WORKS! For

the new soft suits—sandals! — bare, light looking... but they really do the job, get you
through the day. With the sandals...the sheerest legs. Left to right: Golo's ankle-wrap
in rust chintz...on a slightly raised low heel. About $38.... With a high heel stacked for
comfort...a brown reptile sandal...sleek, shiny. By Joan and David Couture. About
$92.... Just two broad pigskin straps with (count on Geoffrey Beene for a special
touch)... tortoise buckles! About $85.... The sheer sandalfoot panty stockings, in the
usual reading order, by Hanes Hosiery, Burlington Hosiery, Round-the-Clock.... For the
fun of feeling pretty from the skin out: Lejaby's ''satin''-and-lace bra, blush pink,
plunged for bareness. In nylon/ spandex, about $27.... From Perry Ellis...the key
warmweather skirt...slim, linen, bright as a new copper penny. (Fabric, Solbiati/The
Ideacomo Group.) About $114. Stores, accessories, next to last pages of this issue.

Retail information: Left to right: Hane's Hosiery, about $3. Lord &Taylor; Rich's; May Co., Cleveland. Golo.
Delman at Bergdorf Goodman; Joseph Magnin.... Lejaby. Saks Fifth Avenue, NYC;
Pantaloone, Atlantic City, NJ; Lingerique, Birmingham, Ml; Bullock's. Perry Ellis. Late
March, Bloomingdale's; Garfinckel's; Carson Pirie Scott; Macy's, San Francisco. Belt,
Barry Kieselstein-Cord. Saks Fifth Avenue; Marie Leavell; Mr. Guy, Beverly Hills....
Burlington Hosiery, about $3. At fine department stores. Joan and David Couture.
Ann Taylor; Macy's, San Francisco; Nordstrom.... Round-theClock, about $4. Lord
&Taylor; Rich's; Hudson's; Bullock's. Geoffrey Beene. Balliet's.

Credits: Deborah Turbeville. Hair, Garren at The Plaza; makeup, Joey Mills. Photographed at
Radio City Music Hall.

Company/brand: Golo Joan &David Couture Geoffrey Beene Hanes Hosiery Burlington Hosiery Round
the Clock Lejaby Perry Ellis Barry Keiselstein-Cord

Designer: Geoffrey Beene Perry Ellis Barry Kieselstein-Cord

Material: Chintz Reptile Pigskin Tortoiseshell Lace Nylon Spandex Linen

Trend: Lingerie

Color: Brown Pink

Photographer/illustrator: Deborah Turbeville

Editor: Mirabella, Grace (1971-1988)

Volume: 169

Issue: 3

Pages: 254, 255, 256, 257, 258, 259, 260, 261, 262, 263, 264, 265, 266, 267

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 Publication year: 1979

Publication subject: General Interest Periodicals--United States, Beauty Culture, Women's Interests,
Clothing Trade--Fashions

Publication frequency: Monthly

ProQuest document ID: 879272722

Page URL: [Link]

idea/docview/879272722/se-2?accountid=14510

Database: The Vogue Archive

Copyright: Copyright The Condé Nast Publications Inc.

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