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The document outlines a business plan by four partners to create an educational technology app aimed at high school students, providing tools like study planners and flashcards. The app will be available on multiple platforms and is designed to alleviate academic pressure with affordable solutions. Financial projections indicate a break-even point of approximately 550 users, with a projected net profit of ₹50,000 in the first three months.

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30 views16 pages

Rewise

The document outlines a business plan by four partners to create an educational technology app aimed at high school students, providing tools like study planners and flashcards. The app will be available on multiple platforms and is designed to alleviate academic pressure with affordable solutions. Financial projections indicate a break-even point of approximately 550 users, with a projected net profit of ₹50,000 in the first three months.

Uploaded by

itisrohan.220909
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd

Business partners - Vinayak, Bimal, Vedant, Rohan

Our Inspiration

As graduates who went through the same struggle as all high schoolers, we wanted
to make life easier for the upcoming graduates. Our mission as an organization is to
help all those struggling students and make studying easier for them.
The Product

Goods Services

Downloadable Mobile App - IOS and Study Planners, Revision Schedule


Android

Access to all main boards CBSE, ICSE, IB, IGCSE, MYP, A Level
boards are available

Offline access to flashcards Flashcard tools and memory quizzes

Goal Tracking with pomodoro timers


and productivity analysis
The Market

Target High School Students

Type Education technology market aimed


towards students

Demand Academic pressure with affordable


tools
Sources of Finance

Personal Savings Crowdfunding Angel Investors School


Partnerships

Initial capital Platforms like Individual Long term


provided by kickstarters for investors and licensing deals
founders raising money people focused with schools
from people who in education
like the idea technology funds
Break-Even Analysis

Fixed Costs ₹150,000

Variable per unit ₹20

Selling price ₹299

Break-even Approx. 550 users


Cash Flow Forecast (3 months)
Profit & Loss Account

Revenue ₹200,000

Costs ₹150,000

Net Profit ₹50,000


Return on Investment(ROI)
Investment: ₹100,000

Profit ₹40,000

ROI 40%
Human Resources

Founders Lead product strategy, app design


and marketing

Developer Builds and Maintains the mobile app


using Flutter

Content Creator Design flash cards, notes and study


resources

Support Staff Handles customer queries and


technical issues
Wages & Payments

Freelancers ₹50k–₹100k

Founders Profit-sharing

Ambassadors Incentives

Tools Subscriptions
Marketing Research

Statistics 70% of students struggle with planning


60% of students prefer one-time apps

Competitors Our Competitors will be Quizlet, Forest


Distribution
Our app will be on the App Store, Microsoft Store, and Google Play Store
We will be partnering up with schools and tuition center to use our app
Promotion

Social Media ADs Instagram, Youtube, etc.

Launch Offer ₹199 to drive attraction

Demos Virtual or in-person sessions at


schools or coaching centers

Brand Ambassadors Student ambassadors in schools &


tuition centers
Selling Points
We feel our unique selling points for this app will be:
- One-time payment
- No ADs
- Student focused curriculum
- All of the productivity will be in one app and no other external app will need to be used
Conclusion
Our app is a need for students
- It is affordable if you have access to a device.
- Many investors will be wanting to invest in this as it is the future
- It is ready to launch

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