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Project Sequence

The document outlines a project structure for analyzing a specific industry, including sections on introduction, firm selection, objectives, demand and supply analysis, market structure, pricing strategies, competition, key findings, and recommendations. It details the number of pages allocated to each section, emphasizing the importance of data analysis and market insights. The total length of the document is capped at 30 pages.

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D Boy
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0% found this document useful (0 votes)
35 views1 page

Project Sequence

The document outlines a project structure for analyzing a specific industry, including sections on introduction, firm selection, objectives, demand and supply analysis, market structure, pricing strategies, competition, key findings, and recommendations. It details the number of pages allocated to each section, emphasizing the importance of data analysis and market insights. The total length of the document is capped at 30 pages.

Uploaded by

D Boy
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Sequence & Parameters No of Pages

1. Title of the Project 1


2. Introduction of the Sector 2-3
Overview of the selected industry
Size, growth trends, key players, recent developments
3. Selection of Firms 2
Reason for selecting firm (market share, relevance, etc.)
4. Objective of the Study 2
What the project aims to analyse (market structure, demand, supply, etc.)
5. Demand Analysis 3
1) Factors affecting demand in the sector
2) Consumer preferences, income levels, price sensitivity
3) Trends in demand (graphs/charts)
4) Use of primary/secondary data
6. Supply Analysis 3
1) Major sources of supply/input
2) Cost of production and capacity
3) Distribution channels and logistics
4) Challenges in maintaining supply
5) Govt regulations (if applicable)
7. Market Structure Analysis 3-4
Type of market structure (Perfect competition, Monopoly, Oligopoly,
Monopolistic Competition)
1) Criteria to justify
2) Number of sellers
3) Degree of product differentiation
4) Entry and exit barriers
5) Price-setting power
6) Nature of competition
8. Pricing Strategies
1) Pricing models adopted by each firm
2) Discounts, bundling, premium pricing, etc.
3) Relation between price and consumer demand 2-3
4) Use of elasticity concepts (if possible)
9. Strategic Behavior and Competition
1. Advertising, branding, technology use
2. How firms respond to market changes
3. Product/service innovation 2-3
10. Key Findings
1. Summary of insights on market behavior, customer orientation,
pricing, any other relevant aspect.
11. Suggestions & Recommendations
1. Actionable strategies for firms to improve competitiveness or
customer satisfaction 2
2. Conclusion
a. Recap of major findings and learning outcomes 2
3. References
a. List of all sources (As Applicable) 1
4. Appendices (if applicable)
Total (Max) 30

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