WE NOT ONLY PROMOTE TRAVEL, BUT ALSO

PROMOTE THE TWO-WAY RUSH OF CULTURE

AND PASSION.
Company Background and
Global Network
UBER is a subsidiary of the global travel group TTC, focusing on
advertising, marketing and sustainable promotion projects in the
travel industry.
GROUP
TTC (The Travel Corporation), founded in 1920, is one of the world's leading travel
groups

REPRESENTATIVE BRANDS
Owns world-renowned brands such as Trafalgar, Insight Vacations,
Uniworld, etc.

FOUNDED
UBER was officially incorporated into the TTC Group structure in
2005

GLOBAL LAYOUT
With branches in 17 countries and a total of more than 12,000
employees UBER continues to expand the boundaries of travel
experience by integrating advertising innovation,
MAIN FUNCTIONS
cultural communication and destination resources. It is
As the advertising center of the group, it formulates
communication strategies for TTC brands, strengthens global not only a communicator, but also a promoter of
market influence, and promotes the implementation of green
tourism concepts sustainable transformation of tourism.
UBER's role in the global
tourism industry
UBER is a subsidiary of the global travel group TTC, focusing on advertising, marketing and
sustainable promotion projects in the travel industry.

CORE POSITIONING KEY VALUE

• Promote "green tourism" and "responsible travel" • Multinational team, covering multiple regions such as
Asia, Europe, and America

• Support the global market communication and image • Based on brand communication strategy, combine
building of tourism brands technology and market demand to formulate promotion
UBER has launched the "UBER Global Fund" plans
• Use the global cooperation
in cooperation network to promotefunds
with world-renowned the • Activities in various places simultaneously focus on
internationalization of local cultural content environmental protection, cultural respect and
and financial institutions to provide community impact
employees with diversified, safe and stable
investment options.

The existence of UBER enables TTC's brands to not only enter the market, but also establish long-
term, credible and warm brand relationships.
Sustainable Tourism
Development Strategy
UBER regards "sustainable development" as one of the core
pillars of brand development, and promotes global actions with
the help of TreadRight Foundation and its own project system.
KEY POINTS OF STRATEGIC IMPLEMENTATION

Co-design feasible plans with more than 30 global brand

UBER regards "sustainable development" as one of and business leaders

the core pillars of brand development, and

promotes global actions with the help of TreadRight Publish impact reports every year and disclose various
data publicly
Foundation and its own project system.

Integrate into the group's brand strategy to ensure

consistent execution from headquarters to local

Through this strategy, UBER continues to implement

"sustainability" from slogans to actual operations, and
enhance the ecological responsibility of every tourism-
related industry.
UBER's Top Ten Sustainable
Development Goals (Part 1)
In order to align with the United Nations Sustainable Development Goals (SDGs), UBER launched the 15-year strategy "How We Do
Things Right".

By 2050, achieve net zero carbon emissions across the entire

value chain

By 2035, reduce food waste in global hotels and cruise ships by 50%

By 2035, reduce paper brochure printing by 50%

Increase 50% of electricity use in global operations to renewable

energy

Promote the use of local organic ingredients in the tourism supply

chain

The above goals are not implemented independently, but integrated

into daily operations management, with employees, partners and
customers as co-participants.
UBER's Ten Sustainable
Development Goals (Part 2)
Reduce the use of disposable plastics in operations and travel
(by 2035)

Ensure that all travel experiences involving wildlife meet animal welfare
standards

By 2035, expand specific brand travel routes to more developing

countries and increase local participation

Increase the understanding and participation of group employees and

partner brands in diversity, equality and inclusion (DEI)

By 2025, achieve more than 30,000 hours of volunteer service hours

(global total goal)

UBER believes that travel is not only mobile consumption, but also a
flow of social responsibility.
Strategy for Entering the
Nigerian Market
Nigeria is one of the key landing points for UBER's global expansion. It not only has a rapidly growing tourism
demand but also boasts strong human resources and cultural diversity.

TOURISM REVOLUTION
Nigeria boldly established the Ministry of Tourism, taking a significant step forward in the tourism industry.
Nigeria has taken a visionary move by establishing an independent Ministry of Tourism, marking a crucial
moment in the country's commitment to developing tourism. The establishment of the new Ministry of Tourism
highlights Nigeria's recognition of the huge potential of its diverse social, cultural and natural landscapes.

The newly established Ministry of Tourism will focus on promoting the development of the tourism industry.
Previously, the ministry operated as one department and was embedded in other ministries and commissions,
preparing to push the government to commit to developing the tourism industry, creating job opportunities,
alleviating poverty, and promoting international cooperation and understanding.

Nigeria is stepping up efforts to tap the potential of its tourism industry. The newly established Ministry of
Tourism demonstrates Nigeria's determination to unlock the many benefits brought about by the booming
tourism industry. This bold move will undoubtedly enhance Nigeria's status as a must-visit destination. It will
not only contribute to its economic prosperity but also improve Nigeria's global image.

In the process of entering the Nigerian market, UBER plans to recruit over 3 million employees in the next five
years and open more than 1,000 offices in various cities across Nigeria to promote social inclusion and equity
and create more job opportunities.

TIMELINE AND KEY PROGRESS STRATEGIC

Ø September 2024: Officially received an invitation from the Nigerian government to
enter the market UBER hopes to promote not only commercial projects
but also an ecological closed loop of "tourism +
Ø October 2024: Signed a five-year strategic cooperation agreement with the employment + education + public welfare" through
Government of Nigeria cooperation with governments, institutions and
Ø Objective: to establish a stable offline foundation within five years and promote the communities.
integration of digital tourism employment and infrastructure
UBER's specific layout in Nigeria
UBER's plans in Nigeria are not limited to promoting services,
but also cover digital platforms, physical offices, public
welfare construction and employment [Link]-year
action goals:

3000000 + 1,000+ 5,000+

Recruiting full online Set up physical offices Full-time positions
staff available

PARTICIPATE IN INFRASTRUCTURE CONSTRUCTION: Total investment amount

Urban projects such as railways, Estimated to
water conservancy, roads, schools, exceed US$2 billion
etc.

By providing digital job opportunities and local office service support,

UBER will promote the integrated development of the tourism industry
and social services.
Platform Task Mechanism and
Revenue Structure
UBER platform provides a task-based work mechanism, combined with tourism promotion, data
collection, and evaluation system, employees can receive tasks and get rewards every day.

TASK MODEL EXAMPLE LEVEL SECURITY DEPOSIT QUANTITY TASKS TASK PRICE DAILY INCOME 30 DAYS INCOME 360 DAYS INCOME

DAILY TASK TYPE

A1 30000 6 160 960 28800 345600
• hotel rating, attraction
evaluation, service
feedback, etc. A2 88800 12 250 3000 90000 1080000

• The income structure varies 3780000

A3 288000 25 420 10500 315000
according to the deposit
level:

• The deposit for A1 level work is 30,000 NGN. You can work on 6 tasks per day. Each task SAFETY MECHANISM
earns 160 NGN. Daily income is 960 NGN, monthly income is 28,800 NGN, and annual
income is 345,600 NGN. The effective working time is one year.
• A deposit is required to confirm the level of
the employee
• The deposit for A2 level work is 88,800 NGN. You can work on 12 tasks per day. Each task
earns 250 NGN. Daily income is 3,000 NGN, monthly income is 90,000 NGN, and annual
• You can apply for withdrawal and refund
income is 1,080,000 NGN. The effective working time is one year.
the deposit at any time
• The deposit for A3 level work is 288,000 NGN. You can work on 25 tasks per day. Each task
earns 420 NGN. Daily income is 10,500 NGN, monthly income is 315,000 NGN, and annual • All processes are open and transparent,
income is 3,780,000 NGN. The effective working time is one year. and the system is executed
Invitation Rewards and
Three-Level Commission System
In addition to daily task income, UBER has a clear three-level invitation commission system to encourage
employees to expand the community and gain incentives.

INVITATION STRUCTURE AND INCOME EXAMPLE INVITATION STRUCTURE AND INCOME EXAMPLE

Invite A1 level users, the commission is as follows: When subordinates complete tasks, superiors can get commissions

TEAM LEVEL REBATE RATE REFERENCE A3 LEVEL (DAILY INCOME 10500NGN)

A All Members 5% 525NGN 5% 525NGN

B All Members 3% 315NGN 3% 315NGN
C All Members 1% 105NGN 1% 105NGN
• Invite friends to join Uber, you can get more commissions. Not only can you get invitation rewards,
but you can also get rebates from your subordinates' daily task income. You can get 5% commission
of all A team members' daily income. 3% commission of all B team members' daily income. 1%
commission of all C team members' daily income.
FOR EXAMPLE
• If you have 10 A3 level A-level subordinates. Then the rebate reward you can get every day is
10500*5%*10=5250NGN
• If you have 10 A3 level B-level subordinates. Then you can get a commission reward of
10500*3%*10=3150NGN every day
• If you have 10 A3-level and C-level subordinates. Then you can get a commission reward of
10500*1%*10=1050NGN every day
• The commission income you can get from friend tasks every day is : 5250+3150+1050=9450NGN

WARM REMINDER: low-level formal employees cannot receive commission rewards for tasks
assigned by senior subordinates.
Promotion mechanism and team
development
On the UBER platform, employees can not only complete tasks to earn income, but also be promoted to higher positions through team
development and enjoy additional salary and management benefits.

When your team has 10 (A-level) members who become our formal employees, you can apply
PROMOTION PATH DIAGRAM •
for promotion to VIP1 broker. The fixed monthly salary you can get every month is 80,000
NGN. (A1-level members require less than 60%)
• When your team has 25 (A-level) members who become our formal employees, you can apply
TEAM SIZE JOB MONTHLY for promotion to VIP2 broker. The fixed monthly salary you can get every month is 200,000
UBER AGENT LEVEL NGN. (A1-level members require less than 60%)
REQUIREMENTS SALARY
• When your team has 200 (A+B+C) level members who become our formal employees, you can
apply for promotion to VIP4 broker. The fixed monthly salary you can get every month is
10 A-levelregular
vip1 80,000NGN 500,000 NGN (A1 level members require less than 60%)
employees
• When your team has 500 (A+B+C) level members who become our formal employees, you can
25 A-levelregular apply to be promoted to SVIP1 broker. The fixed monthly salary you can get every month is
vip2 employees 200,000NGN
1,380,000 NGN (A1 level members require less than 40%)

200 regularemployees • When your team has 1,000 (A+B+C) level members who become our formal employees, you
vip3 at ABc level 500,000NGN
can apply to be promoted to SVIP2 broker. The fixed monthly salary you can get every month
is 3,980,000 NGN (A1 level members require less than 20%)
500 regularemployees
SVIPI at ABc level 1,380,000NGN
• When your team has 3,000 (A+B+C) level members who become our formal employees, you
can apply to be promoted to SVIP3. The fixed monthly salary you can get every month is
1.000 ABC-levelregular 12680000NGN (A1 level members require less than 10%)
SVIP2 employees 3,980,000NGN
• When your team has 8000 (A+B+C) level members who become our official employees, you
3.000 ABC-levelregular can apply to be promoted to UBER broker. The fixed monthly salary you can get every month
SVIP3 employees 12,680,000NGN is 20000000NGN (A1 level members require less than 5%)

8.000 ABC-levelregular
UBER employees 20,000,000NGN Transparent promotion conditions and clear development paths are the core driving
force for promoting team collaboration and creating long-term benefits.
Global Fund System and
Investment Returns
UBER has launched the “UBER Global Fund" in collaboration with world-renowned funds and financial
institutions to provide employees with diversified, safe and stable investment options.

MAIN FEATURES
International airlines, cruise
• Fund security, the platform has passed the audit and
groups, hotel chains, well-
has a fund lock-up mechanism
known wealth management
• You can choose short-term or long-term funds to institutions, etc.
flexibly match different investment needs

UBER has launched the "UBER Global

• The fund will automatically close after it is full, and
PARTNERS INCLUDE
the income distribution is clear UBER has launched the "UBER Global Fund" in
Fund" in cooperation with world-
• After the income expires, the principal will be returned cooperation with world-renowned funds and financial
renowned funds and financial institutions Employees are not only
to the "personal wallet" and the interest will be institutions
participants, to
but provide
also employees with diversified, safe
to provide
entered employees
into the with diversified,
"income wallet"
beneficiaries of and stable investment options.
the global
safe and stable investment options. tourism investment
ecosystem.
Safe Exit and Security Policy
UBER provides each employee with a clear safe exit mechanism to ensure that the platform is transparent, fair
and compliant.

SAFETY MECHANISMS INCLUDE

• All deposits can be refunded at any time without additional procedures
• Task binding and income distribution are automatically released after
leaving the platform

• If there is an uncompleted task record, the system will cancel the rebate but
will not affect the principal refund
UBER has launched the "UBER Global Fund" in cooperation with
EXIT GUIDE
world-renowned funds and financial institutions to provide employees
with diversified, safe and stable investment options.

DEPOSIT
SUBMIT PLATFORM AUTOMATIC
RETURNED TO
APPLICATION CONFIRMATION PROCESSING
THE ACCOUNT

The platform emphasizes “freedom of entry and exit, public income, and transparent rights
and interests" to ensure that every employee is respected and protected in the system.
Public Welfare Responsibility
and Charitable Action (Part 1)
UBER has always regarded "public welfare first" as one of its core values ​in the Nigerian market,
and is committed to helping vulnerable groups and promoting social inclusion.

PARTNER ORGANIZATIONS INCLUDE

Nigerian Association of Social

International Red Cross
Workers (NASoW)

United Nations Women Child Rescue Organization, Tata

(UN Women) Trusts, Vantage Foundation, etc.

COMPLETED RESULTS ( AS OF FEBRUARY 2025 )

More than US$32,000,000 in 120+ public welfare activities (all

donations over the city)

Employees personally went to slums and mountainous areas to participate

in education and medical projects
Public Welfare Responsibility
and Charitable Action (Part 2)
UBER emphasizes that joining the platform is not just to make money, but also to become a part of the change.

HIGHLIGHTS OF THE FIVE-YEAR PUBLIC WELFARE PLAN PLATFORM POSITION

• People who only make money and

evade responsibility are not
welcome

• Sincerely invite colleagues who

are willing to assume social
responsibility and are
enthusiastic about public welfare
to build a win-win situation
Continue to carry out city-level public welfare Open offline public welfare service offices to together
services in Nigeria in the next five years serve remote and disadvantaged areas
0

Employees can use points to participate in "public Encourage employees to bring their relatives
welfare tasks" and obtain public welfare and friends to join the ranks of "helping the
certificates and honorary medals weak and the poor"
Anti-fraud mechanism and
network security measures
UBER attaches great importance to user information security and platform legitimacy, and is
committed to creating a fair, transparent and safe online working environment.

CURRENT CHALLENGES
UBER has launched the "UBER Global Fund" in cooperation with world-
• There are many counterfeit platforms (such as RGA, RRR, HAHA, TYW, etc.) trying to use the
renowned funds and financial institutions to provide employees with
name of UBER to commit fraud
• Some illegal platforms have not signed any cooperation agreement with the Nigerian
government
diversified, safe and stable investment options.

UBER'S RESPONSE MEASURES UBER'S RESPONSE MEASURES

• All employees need to set strong passwords and
• Long-term cooperation with the Nigerian update them regularly
government and the Internet police to
combat fake platforms: 911 • It is forbidden to click on unknown links and download
unknown files

PUBLISHED COMPANY REGISTRATION NUMBER • Protect personal privacy information and do not
disclose account information on social platforms at
• British company registration number will
16383190,
• If you encounter fraud or platform impersonation,
• Official query: [Link]
[Link]/ please contact UBER's legal department or Nigerian
police immediately to report.
Global cooperation network and
brand linkage
As an important part of TTC Group, UBER has established a solid long-term cooperative relationship with dozens of tourism,
hotel, transportation and public welfare brands around the world.

MAIN COOPERATION CONTENT UBER'S RESPONSE MEASURES

• Signed cooperation with 150+ star hotel groups around the world
Obtaining first-hand destination data resources
• Signed cultural communication and content co-construction
agreements with tourism bureaus in 70 countries (including:
Thailand, Japan, the United States, France, the United Arab Emirates,
Nigeria, etc.) Jointly launching special tourism routes (such as music
• Long-term strategic partners in the fields of aviation, cruise, car festivals, cultural exhibitions, and ecological travel)
rental, tourism funds, etc.

Simultaneously improving brand exposure and local

service capabilities

The cooperation
network is the core
guarantee for UBER
to provide stable
Continue to carry out city-level public welfare services in
employment and
Nigeria in the next five years
diverse task sources.
Five-year strategic goals and
impact outlook
UBER's long-term deployment in Nigeria is not only reflected in the mission mechanism, but also
in the overall social impact and sustainable tourism construction goals.
Participate in urban
infrastructure (railways,
Open offline offices:
water conservancy, schools,
1,000+ etc.):
3,000+

Recruit formal online

employees: Estimated investment:
3,000,000+ more than US$2 billion

Total number of urban Partner brands cover

public welfare activities: countries:

3,000+ 70+

Through the linkage between tourism and employment, infrastructure, and

KEY GOALS FOR 2025-2030 public welfare, UBER will truly turn the tourism industry into a social co-
construction platform.
UBER firmly believes that the meaning of tourism is not only about mobility and consumption,
but also about connecting people, people and nature, and people and [Link] we
pursue is a sustainable, warm and hopeful new global tourism ecosystem.

WE BELIEVE
Every person who joins UBER is the beginning of change

Every trip can create an impact

Every supported community can see the future

WELCOME TO JOIN UBER, AND GO TO A WIDER WORLD TOGETHER AND CREATE A MORE MEANINGFUL LIFE.

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