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Administration and Business
INTERNATIONAL
REENGINEERING
Q'UNIA ALQU RESEARCH PROJECT
TEACHER: INCALUQUE SORTIJA RULLI
GUSTAVO ADOLFO RAMOS ANDAZABAL
EIGHTH CYCLE
PUNO–PERU
2018
SUMMARY
The work has in mind as a project regarding the generation of a
new company, was based on customer satisfaction, since we set out to
to see what people want based on a survey conducted with 156 individuals.
This helped us determine how we would produce our product, how much
we would produce, so much so that it gave us the idea to manufacture a supply that would
would please the customer.
We wish that throughout this study, we will together see the way we determine
the production of this input based on people's tastes.
GENERAL ASPECT
Food selling businesses have had and will continue to have demand.
of the times since it is a product that people always demand for reasons that
has given for generations. For this reason, we encourage ourselves to investigate since we saw a
opportunity in the market and that is how we ask ourselves what is needed to open and
to persevere with a hot dog stand.
Having a good sales location for the product is always one of the factors
most important in any business and at any time. 'If the consumer likes
If he is satisfied with our product, he will continue to consume it and recommend it, and even will go to
where the business will move if this happens for organizational reasons.
However, entrepreneurs do not overlook location and recommend finding it.
a strategic location with a large influx of vehicles and people to reach a
maximum sales level.
The idea of developing this product for immediate consumption arose from a simple
visualization of a market suitable and capable of consuming this product in the areas
surroundings technological.
The preparation of this study will help us to see clearly whether it is feasible or not.
the production of this immediate input will give us the feasibility to add
supplements or not, and we will be able to calculate the price of the product, along with many more data
what we will see with this study.
In addition, we will develop ourselves to create a microenterprise that will help us if this
the product is feasible for us to establish ourselves in the local market of product supplies
immediate. Taking into account the wide competition that exists in this type
of products, although in this particular type there is almost no competition, the challenge focuses on
to please the customer and solidify ourselves within this small but rich market.
MARKET STUDY
Competitive Advantage The characteristic of the products that makes it superior to the
competition, in the specific case of hot dogs, the surveys applied to their customers
the following competitive advantages were thrown out:
The quality of their products.
Wide variety of products
Quality in service
Competitive prices
Has your own premises
Good facilities
The company with the previous advantages it has over other businesses can be and
provide the best products with the best quality available in the market in Puno.
SPACE
The market space that the company has is currently in the central market.
of much. The business wants to reach a broader market, it is worth mentioning that the
The businessman has a medium-term vision of expanding to other points of sale,
where I can generate greater profits than the current ones, covering other markets.
Creation of Demand The company can create demand as it has a
great offer, in addition to having key products, quality, distinction, and innovation.
In addition to promotions and advertising. Suppliers The desirable suppliers of the
company that can guarantee good price and quality to the merchant and that this can
Likewise, meeting customer needs are:
Central market (vegetables).
Sam (Plastics).
Rich chicken (Cold cuts and Bread).
Central market (thread potatoes).
Coca Cola (Soft Drinks).
Business Reengineering
THE FIFTH DISCIPLINE
TEAM LEARNING
For any company, teamwork is essential. Everyone
employees are essential for a company to achieve success and
for that reason, all these ideas must be heard because they help to
that the company operates properly and efficiently.
In addition, working in a team brings certain advantages such as: that the
goals are easier to achieve, contribute to improvement of
the quality of life of the members adds value to the processes, it
boost the skills of workers and help to achieve
the company's goals.
Having loyal staff, with human and professional quality is a
competitive advantage that will differentiate it in the market.
Below, we provide you with some tips to work at your best.
team way
Clear and firm leadership in the work team: There must be a
a person who takes the initiative, manages, motivates, and evaluates the
group. There must be consistency between their words and their own
behaviors. The most effective leaders are those who are
cordial, sociable, expressive, democratic, among others.
Common goal: If each person works on their own and does not know
What is the objective of your work group then I don't know.
It leads to nowhere. Everyone must have a goal.
common that motivates and integrates the work of all employees.
Remember that working in a group brings better results than
sum of individual works.
Clear game rules: Team members must have
clear game rules to avoid problems
that can harm everyone's work. That is why it should be
establish confidentiality criteria, schedules, among others.
Also, the goals and tasks of each person must be identified.
Action plans: A detailed action plan must be created.
where the responsible parties are defined with dates. This as
tool for tracking and achieving clear objectives.
After that, it must be specified what the strategies are that
will be carried out to fulfill this. These will show the way that
The development and execution of the action plan will continue.
Right to make mistakes: In teamwork, there is always
make decisions and risks. This is part of creativity and the
employees' tasks, so they need to be encouraged to
take risks and experiment with different things. Mistakes should
to be seen as part of the learning.
Inclusion: Activities and opportunities should be promoted for the
live and share team. Teamwork involves the
leveraging the collective talent produced by each
person and their interaction with others.
SYSTEMIC THINKING
There are few doubts. The key success factors of organizations in
a complex and changing market like the current one can be identified behind
emerging concepts such as knowledge, intellectual capital and
innovation. Something we cannot and must not ignore
companies that provide services to the public, to other companies or
entities.
What new meaning does innovation take on as a value of culture?
business approach of a restaurant? What changes in the focus should we make?
adopt regarding methodologies and interventions when access to
Is information something generalized? The answers, without a doubt, should
coming from coherent and imaginative solutions; coherent with our
strategy and values as a company, andimaginative as a result of the
adaptation to a new and demanding environment that requires interventions
customized,involvement with the problem and valid interlocutors
capable.
The problem presented, fortunately, also offers us a
small hint to find the solution. It seems necessary to use the
talent and creativity to "reinvent" the way we relate to
the clients and, on the other hand, strengthen our capital
intellectuals aware that,In restaurants, it is measured by the yardstick.
the quality of service, the price, and the effectiveness and impact of the
results.
Differentiating through innovation
To mark differentiation through innovation, the
basic betting involves focusing on a small group of customers
to those whom we can bring true value from knowledge
internal culture, its strategy, and its challenges. Building loyalty to
maximizing these relationships and thus defining them jointly,
medium and long-term collaboration links. Only
knowing our client we can turn good ideas into
viable projects.
In some way, always from innovation of
proposals, we try to establish a collaboration system
with the client based on the plurality of roles. Why our
the client cannot also be our partner in a project of
greater reach? Why not do itthat the same client is to their
once provider-prescriber of the services we need,
narrowing thus the wills to work together? If it is about
search for synergies that create loyalty is necessary to review the scenario of
the traditional roles in which we have placed ourselves a priori.
The great differentiating aspect of the way to understand service
it leads us to incorporate elements of innovation that improve
past actions. Thus, creativity must be 'attitude'
permanent in the way of designing and undertaking new actions
from our kitchen, our environment, and our service.
Working in the restaurant sector constantly requires
apply lateral thinking: generate and evaluate all the
possible alternatives before starting to work on one of
they, since the solutions applied in an intervention are not
directly transferable to others, since the variables
"never" are the same.
PERSONAL DOMAIN
Hire suitable [Link] first premise for a
the functioning of a restaurant consists of surrounding itself with workers
willing to give their best at all [Link]
it matters how much experience a bartender, a host, or a
waiter, what will truly make the difference is the
they must be cheerful,
friendly, kind and attentive so that they feel like in
house
Invest in team training. When we talk about the point
before the experience is not the most relevant when it comes to
putting a worker on the payroll is true; this is due to the simple
the act of taking the order, serving a table or opening a wine
they are actions that are learned very easily.
Now then,the owner of the restaurant must provide to his
personal training in basic aspectshow is the attention
to the customer or the marketing and customer loyalty. In this way
the team acquires knowledge that makes them feel more
confident and motivated when carrying out any task.
Be involved. It is very important for the owner to come out of the
office and is frequently seen in your restaurant. From this
This way, the staff will know that it is at their disposal and can
count on him for whatever he needs; the client, for his part, also
he will feel more comfortable when establishing direct contact with him
boss.A good businessman is one who is up to date on everything.
what happens in your business, from the dining room to the kitchen and
from the last waiter to the chef
Play with the element of surprise. It is not only appropriate for the boss to
I stopped by your restaurant, but it is necessary for the whole team
From the restaurant, know that it can appear anywhere.
moment andavoid what is known as the surprise [Link] owner
The local has to ensure that its employees are alert and
always act as you should, regardless of who is
find in the establishment.
Use the figure of mystery shopping. In this case, it would be more
appropriate to define it asmystery diners, what are they
persons hired by the restaurant to supervise
incognito the operation of it, the organization, the
cleanliness and, above all, the treatment offered by the [Link] the
owner does not have enough money to acquire the
mystery diner services, so friends will adopt this role
and relatives who are unknown to the staff.
Invite family and friends. When the boss is not around - or cannot.
You can ask some trusted people to
let them fall by your store like any other customers. These will be, at
unlike the mystery diners, known and recognized people for
the staff. In this way, the team will act in the same way
that if the owner were present, they would know that everything that
it will reach your ears
Watch what happens when the store is closed. The owner of a
restaurant must know the time at which it closes its business more
beyond what your workers may tell you. To be
Sure, the best thing is for you to stop by there when you have the most.
minimumsuspicion that the staff is committing some kind of
abuse: parties in the bar with the waiters at the forefront, chefs who
they use the facilities to keep cooking and make a
overtime pay… Although they are unpleasant situations for the
owner, must be aware and for this a good one is also useful
alarm system that puts all at your disposal
movements that take place and when the alarm connects and
disconnect.
Have total control over the inventory. In addition to doing
orders with foresight - planning, taking into account sales, what
It may be necessary and what is not - is the manager's responsibility.
keep the food record up to date to avoid waste.
Regularly, it is advisable to conduct inventories at different
products to keep the staff always alert.
Invest in your own training. Professional development will bring
I achieve an improvement in your own business: increase in the
sales, higher profitability and even language proficiency will be
key pieces.
Be an example for the employees. Finally, the owner has
to know how to distinguish between the professional and the personal, as everyone
we have bad days, but work is often a way of
escape and a refuge to forget our problems. If the boss is
able to face adversity with a good attitude will teach his
workers who can do the same, creating a
positive, fun, and pleasant environment in your [Link] is
It is important that each one is clear about their role, that there is harmony.
at all times and that any hint of favoritism is avoided.
MENTAL MODELS
Greater speed and ease in payments
Possibility to order and pay for food in advance
Mandatory innovation for POS systems and other systems of your
restaurant
Personalized suggestions to find "the restaurant"
perfect
Spectacular images
Offer free Wi-Fi
Maintain a simple website
Offer Live Music
Architect for my regular clients
Use sports events
Welcoming my clients during the Holidays
Offer gift cards
SHARED VISION
VISION
Establishing a company's vision allows us to focus the
efforts of all members of the company towards the same goal
direction; that is to say, it allows us to achieve that they are established
objectives, formulate strategies and execute tasks under the guidance of
this, thus achieving coherence and organization.
MISSION
Our mission is to please all customers and that everyone
products are made with quality for good service.
BUDGET
STRATEGIES
Currently, the company applies strategies such as: innovation of
products, as well as maintaining a valid health license endorsed by
the Public Health Secretary with certification number, this to provide greater
consumer confidence regarding the product also applies the strategy
to minimize costs in order to offer competitive prices to the consumer.
The business plans to expand to other points of sale soon with the
objective of opening new market niches and maximizing their income, this based on
from a wide range of products and good advertising of the business.
Critical success factors Sales The company operates 6 days a week, and
Tuesday is designated as a day of rest, and it has an average income that
oscillates around S/.250 daily, in the month it would be S/.7500 and in the year without
consider the holidays around S/.90000, it is important to highlight that the
Weekends are when sales spike and during the week they decrease by 17.
consumption, the aforementioned sales are generally for the products that
offers:
Hot dog S/.150
Bread S/.150
String fries S/.150
Sodas S/.200
LOGISTICS
The company always aims to satisfy the customer's taste by offering them
quality products at a very affordable price, in addition to being willing to improve
its production process that can provide it with greater speed and at the same time innovation in
their products, so that every day they can become more competitive in front of their customers
like with its competitors so it can continue to grow as the entrepreneur's idea
since its beginnings grow-grow.
IMAGE
The business has an excellent image among its clients, as it has a very strong position.
innovative in terms of advertising, in addition to having the necessary cleanliness and the
customer service that this type of business needs, however it lacks a
a little advertising in areas a bit further away from the same neighborhood, since the business
it is a bit hidden that is why the business should do a little more
advertising in those sectors of the same neighborhood to attract more customers.
QUALITY CONTROL
The businessman is attentive to the quality of his products through the purchase of
quality supplies, in addition to using face masks during the preparation of
product, there is continuous cleaning of the premises, hands are washed every time they get dirty from
the same ingredients of the product, in addition to the fact that the entrepreneur manufactures the product
and his wife is the one who collects the money from the clients. It is worth mentioning that the business has
with a health license endorsed by the Public Health Secretary with its respective
Certification number that makes the visiting client feel confident.
FINANCE
A calculation report is developed with the aim of detailing the possible inputs and
cash outflows that the company will have in the immediate future months, considering
as a basis the last actual month. Then the financial statements are prepared.
corresponding to that month, first the income statement; where sales are detailed
and its different costs, in order to obtain the net profit, then the balance
general in the same manner corresponding to each month, it details the assets and liabilities of
the company, as an asset, is considered the set of real and personal goods and rights
about the properties one owns, as well as any cost or expense incurred with
prior to the balance date, which should be applied to future income, and the liability
it is the group of legal obligations by which the entrepreneur commits to the
people to whom one owes to pay with goods, money, or services.
Understand current obligations arising from past operations. Afterwards,
analyze exclusively the impact that the investment by the entrepreneur will have
will be made with the purchase of the hot dog cart, priced at S/.5000, in your entries and
money outflows, in order to analyze the previously mentioned impact, are used
financial calculation tools, such as: PRI (payback period of the
investment, here it is determined how long it takes for the entrepreneur to recover their investment
based on its 19 predicted cash inflows and outflows, (NPV) net present value, this is taken
They account for their forecasted cash inflows and outflows to calculate them, but at value
present in order to determine the benefits provided by the new investment
, IRR (internal rate of return) in this calculation compares the cost of financing,
with the rate at which cash inflows may increase if it comes out higher
It is said that the option to invest is viable, as the benefit will be greater than the
cost that implies such investment, and the break-even point of the company, at this point
find the amount of money the businessman needs to sell to break even
to lose, that is to say, recover what was invested but not gain; the entrepreneur always seeks
greatly surpass the breakeven point in order to achieve the highest profits
possible