Sampling method:
The sampling method is convenience sampling and sampling technique is non
probability sampling.
Area of research: Guwahati City
Research design:
The research is done to find out preference level of investors towards mutual
fund so it is a Conclusive type of research.
Further the study is about analysing why people prefer other investment, so a
Descriptive Research style is used.
Data Source:
The Data collected is of the Primary & Secondary type:
Primary Data: Primary data was collected by administering questionnaire.
It is systematic collection of information directly from the Mutual Fund
Investors. The basic purpose of collecting primary data is to know the
preferred Equity Schemes of Mutual funds
Secondary data: Secondary data are collected from Companies website,
financial journals, recent Fact sheet of mutual fund relating
to mutual funds