Bakery Proposal
Bakery Proposal
PROJECT PROPOSAL
FOR BAKERY PLANT
PROJECT TO BE IMPLEMENTED IN ADDIS
ABABA CIYT
July 2022
Addis Ababa, Ethiopia
Project Proposal For Baker Plant
Promoter: - getachew Legesee Segni Page 1
Table of contents
I. Executive Summary 1. Introduction
1.1 Background …………………………………….…………………………….……….5
1.2 Brief History of thee Promoters …………………………………………….……...
…..6
2. General Market Study and Plant Capacity
2.1 Past Supply and Present Demand…………………………………………….………..6
2.1.1 Object of the project ……………………………………………………………....7
2.1.2 The Economic Significance of the project……………………………………...….7
2.1.3 Source of Revenue………………………………………………………………….7
2.1.4 Employment Opportunity………………………………………………………….8
2.1.5 Save the country foreign Exchange………………………………………………..8
2.1.6 Benefit for the local Community …………………………………………..……...8
2.2 Technology and Engineering ………...………………………..………………..……..9
2.2.1 Project Location ,Infrastructure and Economic Activities……….…………….…10
2.2.2 Economic Activities ……………………………………………..…..………..
…..11
2.2.3 Land requirement and land use plan……………………………………….....…11
2.2.4 Price and Distribution……………………………………………………………12
2.3 Plant Capacity and Production Programmer…………..……………………….....….12
2.3.1 Plant Capacity…………………………………………………………………….12
2.3.2 Production Programmed…………………………………………………...…….13
2.3.3 Materials and Inputs…………………………………………………...…………13
3. Organization Structure, Management and Manpower
3.1 Organizational Management duties and Responsibilities………………...………14
3.2 Man power Requirement ………………………………………………….......…..15
3.3 Organizational Structure……………………………………………………….….15
3.4 Man power salary Expense………………………………..………………….......17
4. Financial Requirement and Analysis
4.2.1. Underlying
Assumption………………………..........................................................22
4.2.2. Source of Fund ………………………………………………………………….....23
4.2.3. Loan Repayment Schedule
…………………………………………………….......24
50 employees
Employment On Permanent Basic :- 20 employment
8
Opportunity On Temporary Basic :- 30 employment
1. INTRODUCTION
Bakery products, due to high nutrient value and affordability, are an item of huge consumption.
Due to the rapid population rise, the rising foreign influence, the emergence of a female working
population and the fluctuating eating habits of people, they have gained popularity among
Awareness of high quality baked goods is on the rise. Good bread is a rare combination of
nutrition, convenience, and luxury. Today's consumer has less time to create wholesome,
handmade bread, but increasingly appreciates the nutritional and sensory benefits it provides.
Good bread provides fiber and carbohydrates in a convenient, low fat form that is portable and
delicious. Good bread never goes out of style
In this regard, the envisaged project is a newly established Ethiopian owned business founded by
Mr. Getachew Legesse Segni , who has been engaged in hotel services business for more than a
decade. The new bakery project has intended to produce and sale bread and pastry products of
high quality ingredients using modern production techniques. In addition the company’s
objective is to generate income for the company by participating actively in the business
environment with creating employment opportunities for surrounding community.
Currently, the project promoter has finalized researching the market and has concluded that the
intended business is an attractive investment. The planned production capacity of the project is
assumed initially based on two shifts with capacity utilization rate at 70%, 80%, 90%, and 100%
during 1st , 2nd , 3rd , and 4th-10th years respectively. Accordingly, it will have a total
production capacity for each item per annum as follow
Although there are many established competitors with in the vicinity where the underlying
project has planned to be located; it will possess an advantage that lies with the high quality of its
products due to specialization and artisan manufacturing. The main marketing focus will be of all
community inclusive and having an eye catching sign, the scent of fresh bread wafting out of the
storefront, and periodic printed advertisements
After establishing the operation, the company will explore the possibility of making takeout and
delivering wholesale bread and baked goods to area restaurants and specialty retailers will also
be considered. Hence, the market for the products under consideration is projected to grow
rapidly in the coming years. The products will be supplied to high demanding domestic market
The Shawa bakery and Sheger bakery industry is one of the biggest sections in the country’s
processed bakery. Bakery products, which include bread and biscuits, form the major baked
foods accounting for over 82 per cent of the total bakery products produced in the country. It
enjoys a comparative advantage in manufacturing, with an abundant supply of primary
ingredients required by the industry, and is the third-largest biscuit manufacturing country (after
the United States and China). The bakery segment in India can be classified into the three broad
segments of bread, biscuits and cakes. India’s organized bakery sector produces about 1.3 million
tonne of bakery products out of 3 million tonnes while the balance is produced by unorganized,
small-scale local manufacturers.
Despite the fact that there are many automatic and semi-automatic bread and biscuit
manufacturing units in India, many people still prefer fresh bread and other products from the
local bakery. The popular biscuit variants in India are glucose biscuits, Marie, cream biscuits,
crackers, digestive biscuits, cookies and milk biscuits.
As far as the Shawa bakery and Sheger bakery market is concerned, the shares of the branded
and organized sector and the unbranded and unorganized sectors are 60 per cent and 40 per cent
respectively. Shawa bakery and Sheger bakery products, especially biscuits, are in great demand
in developing countries.
Baked goods are expected to grow by constant value at a compound annual growth rate (CAGR)
of two per cent over the forecast period. The bakery industry in India has witnessed an annual
growth rate of more than 15 per cent during the past years. As the business and the industry
thrives, the challenges accruing out of it are also growing expediently. Like many industries,
retail bakeries see rising costs in fuel, healthcare and other expenditures cut into their bottom
lines and increase the costs of doing business. Driven by the evolving perception of bakery
products in India and the changing consumer preferences, the Shawa bakery and Sheger bakery
industry would touch levels of Rs. 500 billion in the next five years.
1.1 Background
The bakery industry plays an important role in industrial activities of food processing industry in
the country. In the modern times, it provides nutritious food to go large number of households in
cities. The Shawa bakery and Sheger Bakery sector consists of some of the foods like cakes,
Promoter: Getachew Legesse Segni Page 6
Project Proposal For Baker Plant
breads, biscuits and chips etc. Since the development of new food technology, a variety of
products are prepared in the Bakery.. Based on its baking quality and other quality indices such
as gluten quality and content, color, moisture content, granular size of particles and others, flour
is divided into different grades. The basic application of flour is for bread making, cakes and
biscuits, and porridge at household level. Semolina, a product obtained by milling extra hard
(durum) wheat, is also used in pasta and macaroni making. The byproduct bran is used as animal
feed preparation. Biscuits are oven – baked food items with greater nutritive value than plain
bread of equal weight. They are classified as hard, soft and “batter” biscuits. They can be savory,
sweet, plain – baked, filled or coated (or a mixture of several of these options).
Biscuits satisfy special dietary needs, such as those for high fiber, protein or extra vitamins (as in
infant rusks). Biscuits also contain fat and often sugar, and are cut or molded into thin layers and
ked rapidly and thoroughly. If packed in a moisture proof material, biscuits can have a long shelf
life. Biscuit are largely consumed by children and teenagers.
Now a days, Bakery products are an item of mass consumption. In view of its low price and with
rapid growth and changing eating habits of people, bakery products have gained popularity
among masses of the sector overall. The growth rate of bakery products has been tremendous in
both urban and rural areas. Increased number of working women, Change in Shawa bakery and
Sheger bakery meal pattern, increased income, urbanization etc., has increased the demand for
bakery products In Ethiopia, the rural population used to consume flour made from cereals by
traditional means at home. Grain mills, however, are expanding deep into rural areas reducing
The main objective of this factory is to manufacture, cost effective, market oriented, client based
and quality baker and Others related for local market.
To utilize idle land resources of the PACS and make them business generation
entity.
The envisaged project deemed to contribute to the economic development of the nation in
general and the region in specific with following ways:
As public policy of any nation, the government collects different forms of taxes from different
business organizations and individuals. Among the different forms of taxes, business income
taxes, payroll tax and VAT are collected from undertaking business activities. Therefore, the
project will serve as sources of revenue for both the region and nation as a whole.
One of the problems that our country faced is unemployment. Therefore, the current objective of
the government is working on tackling the problem of unemployment and fostering the
development process either through creating self employment or employment in other
organization. Hence, this project will hire 50 (20 permanent and 30 on temporarily basis)
citizens.
By minimizing the market demand and supply gab for these products, the factory will help to
reduce the nation’s foreign exchange cost to import these products. This will save the foreign
exchange resource of the nation.
This factory has positive externality in the country that will encourage the economic movement
of local economy. There will be economic relationship and transactions among different factors.
Wheat Cleaning and Preparation: - The main unit operations involved are weighing,
screening, destining, impurity separation, ferromagnetic separation, scouring, aspiration,
dampening, tempering and ventilating.
Milling: - Major operations involved are weighing, breaking open, scalping, scratching,
detaching, sifting, purifying, milling (grounding), resifting and entoleting.
Packing and Dispatching: - The major operations involved are collection of flour streams and
bran, mixing and aerating, resifting, entoleting, packing, sewing, loading and dispatching. The
process does not release any pollutant to the environment.
An Investor has the right to hold land either on lease or rental basis in Addis Ababa. The
investment Board of the region with priority given to approve investments delivers land to an
investor within a short period of time through its channels. Urban land in these cities and towns
can also be given with the maximum price within a short period based on the interest and
capacity of the investor. The maximum and minimum annual lease charge ranges will largely
depends on the type of project location of the land and the size of land requested.
2.2.2. Economic activity of Area
Most of the residents of the Country earn its living means from business activity, even though the
number of civil servants can’t be under mined. The location of the town on a get way to many
zonal towns facilitated by types, quantity of transactions being under taken, & different types of
private industries are allocated in the town. Bars, restaurants, hotels, pastry, recreation centers
and Industrialization area are flourishing as well as response to demand from the business
community. This is further facilitated by the number of daily arrivals from different enroot to
Addis Ababa.
The Promoter acquired a total of 5000 M2 areas of land the promoter had been using the land and
planned to use it as indicated in table below.
Table: Land Use Plan for bakery and related product Factory
SN Description Land Requirement (M2)
1 Baking Ovens 1000
2 Dough Mixers 1000
3 Cutter, Divider, Sheeter 1000
4 Rusk Making Machine 500
5 Flour Sifter, Sugar Pulverize, Biscuit Grinder 500
6 Trays, Scoops, SS Bins, Pellets, 150
7 Miscellaneous Equips: Small RO Plant, small 150
flour mill
Production capacity
The project starts supply the product after the establishment of the factory.
After the factory construction is completed the company will produce standard bakery, chocolate,
candy and chewing gum products. with regard to market potential, there is a wide domestic and
international market.
Sales Plan
The Revenue of the Project is assumed to be generated from the sales of the company’s products
as follows:
No Description Unit Yearly Unit Total Price
production price/pieces
B. Utilities
A number of utilities would be put in place in order to ensure smooth functioning of the factory.
These utilities include: Water Supply, Supplementary Electricity supply, Paved Road
Transportation, Drainage Facility.
4. Commercial Department
Duties and responsibilities:-
Will handle the overall marketing activities of the organization which include
planning,organizing, directing, and controlling.
Provide cost estimates in preparation for securing ...
Gather information on new product design, profile
Approval of new products profile & brand plan analyzes market research.
Plan and execute sales.
Will develop effective customer handling strategies
Will design and implement effective advertisement and promotion schemes
Will develop the marketing strategies for future project center’s development.
Conduct both foreign and domestic market research for expanding the sales of The
promoter
All workers have responsibilities on each activity they assigned for.
B. TRAINING REQUIREMENT
The production supervisor and skilled workers require few weeks training on machine operation
and production technology. Training is assumed to be entertained during the erection and
commissioning period and the cost is in built there and hence about Birr 25,000 is sufficient to
cover expenses associated with the training programmed.
Owner
Executive
Secretary General Manager
Manufacturin
gDepartme
nt
Admin &
Departme
Finance
nt
Commercial
Department
The total number of manpower, manpower list, qualification, and salary and sex composition are
listed in the table below.
Description of Required qualification Unit Required Monthly Annual
manpower Number salary (Br.)
salary (Br.)
Project Manager Management No 1 3,000 36,000
Total 50 88,200,000
The total cost of money that is required to estimated the envisaged Bakery Plant Factory is to be
birr 100,000,000.
Table Total Initial Investment Capital
No Description Cost
1 Fixed Investment
1.1 Land, Building and Construction 18,052,000 0.00
1.2 Machines and Equipment’s 22,000,000 0.00
1.3 Vehicles and Motors 130,000,000 0.00
1.4 Office Furniture and Equipment 0.00
5,000,000
Total Fixed Investment Cost 58,052,000 0.00
2 Operating Expense
Total 22,000,000
4.1.3. Vehicles
SN Description Qty Unit Price Total Price(Birr)
1 Pick Up 1
2,750,000 2,750,000
3 Mini Bus Service 1
1,550,000 1,550,000
Total 4,300,000 4,300,000
Total 23,128,000.00
B. Depreciation
• Building…………………………………………………………………………….5%
• Machinery and Equipment ………………………………………………………..10%
• Office Furniture……………………………………………………………………10%
• Vehicles ………………………………………………………………………..…..20%
C. Working Capital
• Accounts Receivable…………………………………………………………….30 days
• Raw material Local …………………………………………………………..…..30 days
• Work in progress…………………………………………………………………5 days
0 0 0 0 70,000,000
Cash 30,000,000
Fixed Asset
Capital 30,000,000
Total Liability and Owners Equity 100,000,000
5. FINANCIAL EVALUATION
1. Profitability
According to the projected income statement, the project will start generating profit in the first
year of operation. Important ratios such as profit to total sales, net profit to equity (Return on
equity) and net profit plus interest on total investment (return on total investment) show an
increasing trend during the life-time of the project.
The income statement and the other indicators of profitability show that the project is viable.
2. Break-even Analysis
The break-even point of the project including cost of finance when it starts to operate at full
capacity ( year 3) is estimated by using income statement projection.
C. ECONOMIC BENEFITS
The project can create employment for 35 persons. In addition to supply of the domestic needs,
the project will generate Birr 18.38 million in terms of tax revenue. The establishment of such
factory will have a foreign exchange saving effect to the country by substituting the current
imports.