Track - Retail
How to Ask for Repeat Orders
Getting customers to buy again is often easier than finding new ones. The key is to stay
polite, helpful, and focused on value. Here’s how you can ask for repeat orders effectively
across different types of businesses.
Say thank you first
Always start by thanking the customer for their last purchase or service. A simple, genuine
thank-you builds goodwill and makes people more likely to buy again.
Example:Thank you for choosing us! We hope you’re enjoying your recent purchase.
Remind them of the value
Remind customers why your product or service was useful. Keep it short and specific.
Example: Many of our customers found that ordering again helps them stay stocked up
and avoid last-minute shortages.
Offer something extra
Encourage them to buy again by adding a small incentive. This could be:
- A discount or coupon code
- Free shipping
- A free sample or add-on for returning customers
Example: We’d love to see you again, enjoy 10% off on your next order with code
REPEAT10.
Make it easy
Don’t make customers search or click too much. Include a direct link or clear steps.
Example: Click below to reorder your favorites in just one step!
Time your message right
Send your reminder when they’re likely to need the product again.
For example:
- E-commerce: a few weeks after their last purchase
- Retail: around the same time of year or season
- Professional services: a few days before a renewal or project deadline
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Track - Retail
Personalize your message
Mention the customer’s name, or refer to the specific product or service they used.
Personalized messages feel thoughtful and increase response rates.
Example: Hi Riya, we noticed you loved our Rose Body Lotion, would you like to restock
before it runs out?
Keep the tone friendly and professional
Avoid being pushy. Focus on helping rather than selling.
Example: Just a quick reminder, if you’re running low, we’re here to help you restock
anytime.
Follow up, but don’t spam
If they don’t respond, follow up once politely after a few days. Don’t send too many
messages, or it can turn them off.
Example: We’d love to serve you again. Let us know if there’s anything we can do better!
Use different channels
You can ask for repeat orders through:
- Email reminders
- WhatsApp messages
- Social media posts or DMs
- Loyalty program notifications
Use the channels your customers prefer.
Appreciate loyal customers
If someone orders repeatedly, acknowledge them! Send a thank-you message, reward, or
exclusive offer.
Example: Thank you for being a loyal customer! Enjoy an exclusive 15% discount on your
next order as our way of saying thanks.
Example
Hello [Name], thank you for shopping with us! Our new collection just arrived — we’d love
to see you again. Show this message in-store for a small thank-you gift on your next visit.
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