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Key Drivers and Stages of Globalization

The document outlines several drivers and stages of globalization as well as international business approaches. It discusses factors that contributed to globalization like improvements in transportation and communication, the growth of multinational corporations, and declining trade barriers. It also describes the five stages of a company's internationalization from domestic to transnational and four approaches to international business from ethnocentric to geocentric. Finally, it lists characteristics of transnational companies such as their geocentric orientation, global scope, and human resource management policies.

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richa928
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793 views4 pages

Key Drivers and Stages of Globalization

The document outlines several drivers and stages of globalization as well as international business approaches. It discusses factors that contributed to globalization like improvements in transportation and communication, the growth of multinational corporations, and declining trade barriers. It also describes the five stages of a company's internationalization from domestic to transnational and four approaches to international business from ethnocentric to geocentric. Finally, it lists characteristics of transnational companies such as their geocentric orientation, global scope, and human resource management policies.

Uploaded by

richa928
Copyright
© Attribution Non-Commercial (BY-NC)
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Drivers of Globalisation/Factors Contributing to the Globalisation

Transportation and Communication Growth of MNCs and Transnational Companies Establishment of World Trade Organisation Regional Integration Declining Trade Barriers Declining Investment Barriers Growth in FDI

Stages of Globalisation / Internationalization


Stage -1: Domestic Company Stage -2: International Company Stage -3: Multinational Company Stage -4: Global Company Stage -5: Transnational Company

International Business Approaches


Ethnocentric Approach Polycentric Approach Regiocentric Approach Geocentric Approach

Characteristics of Transnational Companies


Geocentric Orientation Scanning of Information acquisition Vision and Aspirations Geographic Scope Operating Style Adaptation Extensions Creation Trough Extension Human Resource Management Policy Purchasing

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