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Gadget Galore: Mobile Sales & Branding Strategy

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0% found this document useful (0 votes)
50 views11 pages

Gadget Galore: Mobile Sales & Branding Strategy

Uploaded by

ahmadrasool851
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

GADGET GALORE

IT IS MORE THAN A REVOLUTIONARY CONCEPT MORE THAN A


BUSNIESS.
MAIN FOCUS IS ON BRAND BUILDING!
GADGET GALORE
IT IS MORE THAN A REVOLUTIONARY CONCEPT THAN A
BUSNIESS.
MAIN FOCUS IS ON BRAND BUILDING!
VALUE PROPOSITION

• Gadget Galore offers a wide selection of mobile phones and accessories at


competitive prices.
• We provide a convenient and user-friendly online platform for customers
to browse, compare, and purchase products.
• Our business focuses on quality, reliability, and customer satisfaction,
ensuring that our customers receive the best value for their money.
CUSTOMER SEGMENTS

• Individuals looking to purchase new or used mobile phones and


accessories.

• Tech enthusiasts who seek the latest gadgets and accessories.

• Businesses seeking bulk purchases for employee devices or corporate


gifts.
CUSTOMER RELATIONSHIPS

• Personalized Customer Support: Offer live chat, email support, and phone
assistance to address customer queries and concerns.

• Post-Purchase Engagement: Follow up with customers post-purchase to


gather feedback and provide assistance if needed.

• Loyalty Programs: Reward repeat customers with discounts, special offers,


or loyalty points.
CHANNELS

• E-commerce Website: Gadget Galore's primary channel for sales and


customer interactions.
• Social Media Platforms: Utilize platforms like Instagram, Facebook, and
Twitter for marketing, customer engagement, and promotions.
• Online Marketplaces: Partner with platforms like Amazon and eBay to
reach a broader/international audience.
• Influencer Partnerships: Collaborate with tech influencers and reviewers
to promote products and reach their audiences.
GADGET GALORE’S APPLICATION
REVENUE STREAMS

• Product Sales: Revenue generated from the sale of mobile phones,


accessories, and related products.
• Premium Services: Offer premium services such as extended warranties,
device customization, or expedited shipping for an additional fee.
• Advertising: Generate revenue through advertising partnerships with
relevant brands or companies.
• Inspection Service: Gadget Galore’s inspection service is to investigate phone
conditions in real time. It is like a phone getting x-rayed. In this process, the
Gadget passes 100+ detailed inspection checkpoints.

• Sell it for me . Website Traffic


• Feature Ads . Application Downloads
• B2B Services . Premium Subscribers(Vouchers, Discounts)
• Banking Channels
• Accessories
• Monetization(Subscribers, Followers)
• Ad-sense
COST STRUCTURE

• Initial Costs: Expenses associated with cost of web development and app
development.
• Marketing Expenses: Costs related to marketing and advertising activities, including
digital marketing campaigns, influencer partnerships, and promotions.
• Operational Costs: Overhead expenses such as website maintenance, customer
support, and utilities.
• Technology Investments: Costs associated with developing and maintaining the e-
commerce platform, as well as investing in software and hardware infrastructure.
BUDGET BREAKDOWN

• Website Development: the cost of website development ranges Rs 30,000.


• App Development: Google charges a one-time fee of $25 to release an app
successfully. Whereas, you have to pay a yearly fee of $99 to release an app on
the Apple App Store.
• Social Media Handling: $100 per month.
• Graphic Designer: $100 per month.

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