Using
14 Visual
Aids
The Art of Public Speaking, Thirteenth Edition
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the classroom. No reproduction or further distribution permitted without the prior
written consent of McGraw-Hill Education.
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Visual Aid Advantages
• Clarity
• Interest
• Retention
• Credibility
CHAPTER 14
The Art of Public Speaking
Thirteenth Edition
• Persuasivenes
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s
use in the classroom. No reproduction or
further distribution permitted without the
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prior written consent of McGraw-Hill
Kinds of Visual Aids
• Objects & • Charts
models
• Video
• Photos &
drawings • The speaker
CHAPTER 14 • Graphs • Presentation
The Art of Public Speaking
Thirteenth Edition
technology
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Photos & Drawings
• Enlarge for audience
• Avoid passing
• Display with
CHAPTER 14
presentation technology
The Art of Public Speaking
Thirteenth Edition
© McGraw-Hill Education. All rights
reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Photos & Drawings Example
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The Art of Public Speaking
Thirteenth Edition
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Graphs
Show statistical trends &
patterns
CHAPTER 14
The Art of Public Speaking
Thirteenth Edition
© McGraw-Hill Education. All rights
reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Graph Example
CHAPTER 14
The Art of Public Speaking
Thirteenth Edition
© McGraw-Hill Education. All rights
reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Charts
Summarize large block of
info, usually as list
Help listeners visualize
info
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The Art of Public Speaking
Thirteenth Edition
Show steps of process
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Keep simple & clear
reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Charts Example
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The Art of Public Speaking
Thirteenth Edition
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Video
• Keep short
• Cue to start of clip
• Integrate smoothly
CHAPTER 14
The Art of Public Speaking
• Avoid low-resolution
Thirteenth Edition
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
The Speaker
• Use body to
demonstrate procedure
• Practice to coordinate
words & actions
CHAPTER 14
The Art of Public Speaking
Thirteenth Edition
© McGraw-Hill Education. All rights
reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Preparing Visual Aids
• Prepare well in advance
• Keep simple
• Make large enough
• Limit amount of text
CHAPTER 14
• Use fonts effectively
The Art of Public Speaking
Thirteenth Edition • Use color effectively
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
• Use images strategically
Effective Fonts Examples
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The Art of Public Speaking
Thirteenth Edition
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Strategic Images
• Large enough
• High-resolution
• Clear, simple
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The Art of Public Speaking
• Title included on slide
Thirteenth Edition
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reserved. Authorized only for instructor
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
Presenting Visual Aids
• Display where listeners can
see
• Display only while discussing
• Explain clearly, concisely
CHAPTER 14
The Art of Public Speaking
• Practice with visual aids
Thirteenth Edition
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reserved. Authorized only for instructor
• Check room & equipment
use in the classroom. No reproduction or
further distribution permitted without the
prior written consent of McGraw-Hill
