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Gender Differences in Investment Behavior

The document analyzes the investment behavior of working men and women, highlighting differences in choices influenced by demographic, psychological, and socio-economic factors. It finds that men are generally more risk-taking and focused on wealth creation, while women prefer safer investments and are more risk-averse. The study, based on a sample of 122 individuals, concludes that gender significantly impacts investment behavior, with higher financial knowledge leading to better investment decisions.

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urvisaxena001
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17 views11 pages

Gender Differences in Investment Behavior

The document analyzes the investment behavior of working men and women, highlighting differences in choices influenced by demographic, psychological, and socio-economic factors. It finds that men are generally more risk-taking and focused on wealth creation, while women prefer safer investments and are more risk-averse. The study, based on a sample of 122 individuals, concludes that gender significantly impacts investment behavior, with higher financial knowledge leading to better investment decisions.

Uploaded by

urvisaxena001
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PPTX, PDF, TXT or read online on Scribd

Investment Behavior of Working Men and Working

Women

Guided by:
Presented by:
Dr. Chinmay Omprakash baxi
Burhanuddin Bombaywala-24SM03MB002
Archana Hariyani-24SM03MB026
Urvashi Saxena-24SM03MB038
Anas Chaudhary-24SM03MB049
Altaf Shah-24SM03MB050
Executive summary
• Summary
• Introduction
• Objectives
• Research methodology
• Core discussion-(Findings)
• Data Analysis
• Conclusion
Summary

• Examines how working men and women differ in investment choices.


• Analyzes demographic, psychological, and socio-economic influences.
• Data collected from 122 working individuals (equal male-female split).
• Uses statistical tools like Chi-Square for analysis.
Introduction
• Investment is the commitment of funds with the expectation of a
positive return.
• Investment behaviour includes the choices and decisions regarding
allocation of financial resources.
• This study explores the investment behaviour of working men and
women, an area where women have traditionally been marginalized.
Objectives

• To find out if there is difference in the investment pattern of working


men and working women.
• To find out if there is any association between investment behaviour
and demographic factors
• To find out male and female investors preference in various sectors
for investment.
• To find out if there is difference in risk tolerance level of men and
women.
Research Methodology

• Type: Descriptive Research


• Sample Size: 122 (61 Males, 61 Females)
• Location: Bharuch and Ankleshwar
• Method: Convenience Sampling
• Data Collection: Primary data through questionnaire
• Variables: Gender (Independent), Investment behaviour (Dependent)
• Analysis: Percentages, Chi-Square, SPSS, MS Excel
Core Discussion – Findings

• Most investors prefer moderate-risk investments.


• Popular investment options: Shares, Fixed Deposits, Mutual Funds.
• Investment motives: Returns, safety, and tax saving.
• Investment decisions are mostly self-directed.
• Most respondents (82.31%) are satisfied with their investments.
• Most investors (56.92%) prefer long-term investments.
Core Discussion – Findings

• Men tend to take more risks, aim for wealth creation.


• Women prefer safe and planned investments, often emotional in
decisions.
• Younger population (under 25) is more active in investing.
• Educational qualification: Most investors are postgraduates.
Data Analysis
Conclusion
•The study confirms that gender influences investment behavior.
•Women tend to be more risk-averse and prefer safer investment options.
•Men are more confident and aim for higher returns in their investments.
•People with more financial knowledge make smarter and more diverse
investment choices.
•Higher income leads to more investment options and wider investment
activity
THANK YOU

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