BANDURA’S

SOCIAL
By Rovellene
LEARNING
Baltazar
 LEARNING
OUTCOMES:
• Define Bandura’s Social Learning
theory;
• identify principles associated with
social learning theory; and
• explain the importance of Social
Learning theory in educational
context.
 DINA
SANICHAR
WOLF BOY
 Social learning theory focuses on the
learning that occurs within a social
context. It considers that people learn
from one another, including such concepts
as observational learning, imitation and
modelling.
 GENERAL
PRINCIPLES OF
SOCIAL LEARNING
THEORY
 1. People can learn by
observing the behavior of
others and the outcomes of
those behaviors.
2. Learning can occur without a change
in behavior. Behaviorists say that
learning has to be represented by a
permanent change in behavior. in
contrast social learning theorists say
that because people can learn through
observation alone, their learning may
not necessarily be shown in their
 3. Cognition plays a role in learning.
Over the last 30 years, social learning
theory has become increasingly
cognitive in its interpretation of human
learning. Awareness and expectations of
future reinforcements or punishments
can have a major effect on the behaviors
that people exhibit.
 4. Social learning theory can be
considered a bridge or a transition
between behaviorist learning theories
and cognitive learning theories.
 HOW THE
ENVIRONMENT
REINFORCES AND
PUNISHES MODELING
 1. The observer is
reinforced by the model.
2. The observer is reinforced by a
third person.
3. The imitated behavior itself
leads to reinforcing
consequences.
4. Consequences of the model's behavior
affect the observer's behavior
vicariously. This is known as vicarious
reinforcement.
 CONTEMPORARY
SOCIAL LEARNING
PERSPECTIVE OF
REINFORCEMENT
AND PUNISHMENT
1. Contemporary theory proposes that
both reinforcement and punishment
have indirect effects on learning. They
are not the sole or main cause.
2. Reinforcement and punishment
influence the extent to which an
individual exhibits a behavior that
has been learned.
 3. The expectation of
reinforcement influences cognitive
processes that promote learning.
 CONTEMPORARY
SOCIAL LEARNING
PERSPECTIVE OF
REINFORCEMENT
AND PUNISHMENT
1. Learning without performance:
Bandura makes a distinction between
learning through observation and the
actual imitation of what has been
learned. This is similar to Tolman's
latent learning.
 2. Cognitive processing during
learning: Social learning theorists
contend that attention is a critical factor
in learning.
3. Expectations: As a result of being
reinforced, people form expectations
about the consequences that future
behaviors are likely to bring.
 4. Reciprocal causation: Bandura
proposed that behavior can influence
both the environment and the person.
In fact each of these three variables,
the person, the behavior, and the
environment can have an influence on
each other.
 4. Reciprocal causation: Bandura
proposed that behavior can influence
both the environment and the person.
In fact each of these three variables,
the person, the behavior, and the
environment can have an influence on
each other.
5. Modeling: There are different types
of models. There is the live model, an
actual person demonstrating the
behavior. There can also be a symbolic
model, which can be a person or action
portrayed in some other medium, such
as television, videotape, computer
programs.
 CONDITIONS
NECESSARY FOR
EFFECTIVE
MODELING TO
1. Attention: The person must
first pay attention to the model.
2. Retention: The observer must
be able to remember the
behavior that has been observed.
One way of increasing this is
using the technique of rehearsal.
3. Motor reproduction: The
third condition is the ability to
replicate the behavior that the
model has just demonstrated.
 4. Motivation: The final
necessary ingredient for
modeling to occur is motivation.
SOCIAL LEARNING
THEORY IN THE
CLASSROOM
SETTING
1. Students often learn a great
deal simply by observing other
people.
 2. Describing the consequences of
behavior can effectively increase the
appropriate behaviors and decrease
inappropriate ones. This can involve
discussing with learners about the rewards
and consequences of various behaviors.
 3. Modeling provides an alternative to shaping
for teaching new behaviors. Instead of using
shaping, which is operant conditioning. modeling
can provide a faster, more efficient means for
teaching new behavior. To promote effective
modeling, a teacher must make sure that the
four essential conditions exist; attention,
retention, motor reproduction, and motivation.
 3. Modeling provides an alternative to shaping
for teaching new behaviors. Instead of using
shaping, which is operant conditioning. modeling
can provide a faster, more efficient means for
teaching new behavior. To promote effective
modeling, a teacher must make sure that the
four essential conditions exist; attention,
retention, motor reproduction, and motivation.
4. Teachers and parents must model
appropriate behaviors and take care
that they do not model inappropriate
behaviors.
5. Teachers should expose students
to a variety of other models. This
technique is
especially important to break down
traditional stereotypes.
ACTIVITY
THANK YOU!