👑 HARO Is Dead. Long Live the Alternatives! 👑
Today, Connectively (it's still HARO to me!) will cease bridging a gap between those submitting queries and those responding to them, and everyone in the Digital PR space is wondering who will pick up the old-school HARO crown and claim the kingdom. 🏰
But in all honesty, the castle has been crumbling for a long time, and many journalists and SMEs have already moved on to platforms that better suit their specific needs. In fact, the closure didn't come as a big shock to some, even though it has left numerous people asking: So what's next? 🤔
The good news is that I've compiled a super-comprehensive Survival Guide that will provide you with the information that you need for life after HARO. Take a behind-the-scenes look at five alternatives, and hear about experiences and favorite strategies from real-world users. You can also learn (and see) how each platform actually works... sometimes from the Founders themselves. 🚀
Be ready to get cozy with:
🔹 Sources of Sources (SOS) - Peter Shankman, the original creator of HARO and the Founder of Source of Sources, shares his vision about getting back to the basics with SOS, while users Lauren L. Walter and Rameez Ghayas Usmani explain why the platform is the obvious trusted choice for their promotional needs.
🔹 Featured - Brett Farmiloe, the Founder of Featured, discusses the one-of-a-kind dashboard that screams simplicity, while users Deian Isac and Corina Burri share actual success rates, along with organized interfaces and functions.
🔹 SourceBottle - Bec Derrington, the Founder of SourceBottle, gives us the full scoop on a new launch that will be a game-changer. (Don't miss this!) And users Iva J and Lauren Schwartz talk about the ease of niche-specific requests straight to the inbox, and also share successful placements on high-authority sites.
🔹 Qwoted - Shelby Bridges, the Success Manager at Qwoted, showcases how journalists connect directly with experts, while users Katie Stone and Lauren Schwartz share their success stories, including targeted features and specific data on a rise in DA.
🔹 Help a B2B Writer - Experts love how Help a B2B Writer sends the writer directly to SMEs who have registered as sources. Users Tooba Jamal, Iryna Podliesna and Amit Raj discuss the relevancy of queries, plus proven strategies and their detailed end results.
And we're not done yet! Safia M. and Martina Vasconez share a few tips that apply to any platform. 💡
During this time of change, just remember that it's crucial to explore your options. Even if you've tried a platform before, chances are they're stepping up their game now, winning over high-authority sites that used to call Cision home. 🏡
And who says you have to use just one platform? Spread that knowledge! You'll be popular. You'll defy gravity. You'll be dancing through life. (Wait... I have no idea how that just happened.) 💚 🩷
😀 Link is in the comments. 😅