AWS Contact Center

Category: Amazon AppFlow

Tailored support at scale: Turning a unified Salesforce KB into LOB-focused AI agents

Tailored support at scale: Turning a unified Salesforce KB into LOB-focused AI agents

In today’s hyper-connected world, customer support teams must juggle an ever-growing portfolio of products and services all within a single CRM like Salesforce. Agents need instant access to the right information, yet they too often find themselves wading through a monolithic, consolidated knowledge base that spans every line of business (LOB) from telecom billing to […]

Combine data from multiple sources using Amazon AppFlow and build unified Amazon Connect Customer Profile for contact center agents

Introduction A prior understanding of customers’ journey and their engagement with a business is essential for contact center agents to deliver personalized customer service experience. Businesses want to improve their customer satisfaction scores (CSAT). To do so, they need to equip their agents and automated experiences with information about customers, e.g., previous transactions and call […]