BEC商务英语词汇宝典（m/n/o part）

M部分：

mass media (n)  ways of spreading news and information to the greatest number of people , eg by television, radio or newspapers 大众传媒

[例]　She got full financial aid to study in UBC , majoring in Mass Media.

mass production (n.)  the manufacture of goods in large quantities, often using standardized designs and assembly-line techniques  大批量生产

[例]  Mass production reduces unit cost substantially, reflecting the advantage of economy of scale.

Mass market   大众市场

middle management (n.) department managers中层管理者

senior management (n.) top managers高级经理

manager [ ] (n.) person who manages an organization or part of it经理

[同义词]  administrator, executive, director

plant manager (n.) factory manager工厂经理

line manager (n.) manager who is in charge of accomplishing the basic goals of the organization生产经理

[例]  All the sales performance will be reported to your line manager monthly.

margin [ ] (n.) difference between sale price and cost price利润

[例]  Margin leaves the space for the dealers to pursue profits.

gross margin  difference between manufacturing cost and sale price毛利

net margin  difference between total cost (inc. overheads) and sale price净利

marketing mix (n.) combination of different marketing elements such as price, promotion, product, etc.销售组合

market penetration (n.) amount a product sells in a market畅销度

market segmentation (n.) division of the market into consumer groups市场分割

market share`(n.) percentage of a total market which one company or product holds市场占有率

up market (adj & adv.) luxury end of the market高端市场的

down market (adj & adv) cheep end of the market低端市场的

memo=memorandum [ 5memEu] (n.) a written record or communication, as in a business office 备忘录

[例]  a memorandum about the meeting

minutes (n) an official record of the proceedings at a meeting 会议记录

[例]　The secretary took the minutes of the meeting.

N部分：

negotiation [ ] (n.) (often plural) act of bargaining磋商

[例]  We are starting our annual pay negotiations next week.

notice [ ] (n.) 1. information about something that will happen通知

[例]  The workers gave the management 24 hours’ notice of the strike.

2. information that a person will leave his employment (voluntarily or not)辞职通告

[例]  I’ve heard that three more are going to give in their notice in May.

O部分：

off-season (adj & adv) in the cheap, less busy season 淡季的

[例]  The sweater is a real bargain for I bought it off-season.

opening [ ] (n.) job; vacancy职位空缺

[例]  Is there any opening for the applicants?

operate [ ] (v.) run or work a machine/business运转

[例]  The section head should make full function to operate daily production.

operating profits   profits which result from day-to-day business营业利润

operative (n) worker工人

[例] She is a skilled operative.

option [ ] (n.) possibility, opportunity选择权，买卖特权

[例]  We have the first option to buy the property.

[同义词]  choice, alternative, selection