Do You Know Your Company’s Goals?
So yeah, do you know what your company's goals are? Yes, of course, “ Increase shareholder value ”, but do you know how your company plans on doing that? Stuff like • “ Increase the number of baby-strollers we sell by 67% this year ” • “ Convince at least 3000 people to buy our hand-selected peppercorns this month ”, or even • “ Get the work, do the work, get the money ”? /via http://rhymeswithorange.com/comics/april-6-1998/ You’d think this would be stuff that — obviously! — would be shared top down, but, then again, you’d probably not be surprised to know that this stuff doesn’t trickle down. Mind you, it’s not necessarily malice. If you’re a tiny company, it’s just assumed that you know this. If you’re large, then there are just so many layers between you and the CEO/CFO that the message never makes it to you. And if you’re somewhere in the middle, everybody is just too busy to actually pass this information on 😠. ( And then, there...