Understanding the impact of visual imagery in emergency warning messages
Tippett, Vivienne, Pizzino, Stacey, Greer, Dominique A., Dootson, Paula, & Mehta, Amisha M. (2017) Understanding the impact of visual imagery in emergency warning messages. In WADEM Congress on Disaster and Emergency Medicine, 2017-04-25 - 2017-04-28.
Description
This study examines how the provision of emergency messaging during flood events is perceived by members of the community; whether it correctly prompts the correct risk assessment; and whether messages prompt the desired behavior. Experimental conditions are applied to determine the correlation between an individual's innate risk tolerance and the perceived risk they associate with a series of flood-related image prompts.
Impact and interest:
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| ID Code: | 110739 | ||||||
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| Item Type: | Contribution to conference (UNSPECIFIED) | ||||||
| Refereed: | Yes | ||||||
| ORCID iD: |
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| Additional Information: | Conference abstracts published in "Prehospital and disaster medicine, 32(S1)" | ||||||
| Keywords: | communications, disaster, emergency warning, eye tracking | ||||||
| DOI: | 10.1017/S1049023X17000681 | ||||||
| Pure ID: | 57303204 | ||||||
| Divisions: | Past > QUT Faculties & Divisions > Faculty of Health Past > QUT Faculties & Divisions > QUT Business School Past > Institutes > Institute of Health and Biomedical Innovation Current > Schools > School of Advertising, Marketing & Public Relations Current > Schools > School of Clinical Sciences |
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| Copyright Owner: | Consult author(s) regarding copyright matters | ||||||
| Copyright Statement: | This work is covered by copyright. Unless the document is being made available under a Creative Commons Licence, you must assume that re-use is limited to personal use and that permission from the copyright owner must be obtained for all other uses. If the document is available under a Creative Commons License (or other specified license) then refer to the Licence for details of permitted re-use. It is a condition of access that users recognise and abide by the legal requirements associated with these rights. If you believe that this work infringes copyright please provide details by email to [email protected] | ||||||
| Deposited On: | 12 Sep 2017 03:43 | ||||||
| Last Modified: | 19 Mar 2025 15:27 |
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