When AI meets your shopping experience it knows what you buy - and what you ought to buy

& (2018) When AI meets your shopping experience it knows what you buy - and what you ought to buy. The Conversation, 31 August 2018. [Article]

Open access copy at publisher website

Description

Whether you do your shopping online or in store, your retail experience is the latest battleground for the artificial intelligence (AI) and machine learning revolution. Major Australian retailers have begun to realise that they have a lot to gain from getting their AI strategy right, with one currently recruiting for a Head of AI and Machine Learning supported by a team of data scientists.

Impact and interest:

Search Google Scholar™

Citation counts are sourced monthly from Scopus and Web of Science® citation databases.

These databases contain citations from different subsets of available publications and different time periods and thus the citation count from each is usually different. Some works are not in either database and no count is displayed. Scopus includes citations from articles published in 1996 onwards, and Web of Science® generally from 1980 onwards.

Citations counts from the Google Scholar™ indexing service can be viewed at the linked Google Scholar™ search.

ID Code: 121143
Item Type: Contribution to Newspaper, Magazine or Website (Article)
Refereed: No
ORCID iD:
Milford, Michaelorcid.org/0000-0002-5162-1793
Mortimer, Garyorcid.org/0000-0001-5805-0551
Additional Information: The Conversation is a web-based news/current affairs publication - not a scholarly journal CopyrightOwner{2018 The Conversation Media Group Ltd}CopyrightOwner
Measurements or Duration: 6 pages
Keywords: Artifitial Intelligence, Consumers, Machine Learning, Retail, Supermarkets
Pure ID: 34569211
Divisions: Past > QUT Faculties & Divisions > QUT Business School
Past > Institutes > Institute for Future Environments
Past > QUT Faculties & Divisions > Science & Engineering Faculty
Current > Schools > School of Advertising, Marketing & Public Relations
Copyright Owner: Consult author(s) regarding copyright matters
Copyright Statement: This work is covered by copyright. Unless the document is being made available under a Creative Commons Licence, you must assume that re-use is limited to personal use and that permission from the copyright owner must be obtained for all other uses. If the document is available under a Creative Commons License (or other specified license) then refer to the Licence for details of permitted re-use. It is a condition of access that users recognise and abide by the legal requirements associated with these rights. If you believe that this work infringes copyright please provide details by email to [email protected]
Deposited On: 05 Sep 2018 05:47
Last Modified: 11 Feb 2025 05:38