?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Abook&rft.aufirst=Constanza&rft.au=Bianchi%2C+Constanza&rft.aulast=Bianchi&rft.isbn=1+86308+160+7&rft.title=Australia's+brand+equity+as+a+tourism+destination+for+Latin+American+consumers&rft.date=2009&rft.genre=bookitem