“It has been a real pleasure to work alongside Francesca in her role as Sr Retail manager for Zalando Lounge. She has been my retail counterpart for the Streetwear category for 2025, and has been detrimental to the success of Streetwear, GMV YoY development, and campaign strategy for the business category. I find Francesca to be extremely prompt and reliable, I know that when something is urgent for the BCU, I can count on her to take active steps to try and resolve an issue or come back to me with an update on how we can progress. She actively looks for ways to direct the category towards plan / budget via campaign management and utilizing information provided by Buying and Merchandising in our weekly JF meetings in order to maximise the cluster and category groupings (Silo's) potential. Francesca actively contributes to meetings with her in-depth retail knowledge and also has valuable input towards brand onboarding and the Streetwear portfolio and customer landscape. She is a joy to work with and is very collaborative with various teams and stakeholders. I hope that our career paths cross in the future!”
Francesca Colla
Milano, Lombardia, Italia
609 follower
Oltre 500 collegamenti
Attività
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Today Zalando announced a five-year strategic partnership with the German National Football Federation - DFB - which, with over 8 million…
Today Zalando announced a five-year strategic partnership with the German National Football Federation - DFB - which, with over 8 million…
Consigliato da Francesca Colla
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Grateful to have taken part at the Groceries Day in Barcelona, hosted by Glovo at Yellow Park. An event that brought together colleagues from +23…
Grateful to have taken part at the Groceries Day in Barcelona, hosted by Glovo at Yellow Park. An event that brought together colleagues from +23…
Consigliato da Francesca Colla
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🌍 Zalando expands to Portugal and adding Beauty in Spain! 🚀 Zalando just made two bold moves in Southern Europe — launching in Portugal and…
🌍 Zalando expands to Portugal and adding Beauty in Spain! 🚀 Zalando just made two bold moves in Southern Europe — launching in Portugal and…
Consigliato da Francesca Colla
Esperienza
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Formazione
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Università Cattolica del Sacro Cuore
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Main subjects:
- Digital communication strategy
- Brand management
- Social media marketing
- Programmatic advertising
- Digital Marketing -
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Licenze e certificazioni
Lingue
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Italiano
Conoscenza madrelingua o bilingue
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Inglese
Conoscenza professionale completa
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Francese
Conoscenza lavorativa limitata
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Spagnolo
Conoscenza lavorativa limitata
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German
Conoscenza base
Referenze ricevute
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LVMH on Tuesday named Maria Grazia Chiuri as the new creative officer for Fendi, succeeding Silvia Venturini Fendi, who stepped down from the role…
LVMH on Tuesday named Maria Grazia Chiuri as the new creative officer for Fendi, succeeding Silvia Venturini Fendi, who stepped down from the role…
Consigliato da Francesca Colla
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Zalando has taken new steps in Southern Europe. The German company has launched a dedicated website for Portugal. Additionally, Zalando has started…
Zalando has taken new steps in Southern Europe. The German company has launched a dedicated website for Portugal. Additionally, Zalando has started…
Consigliato da Francesca Colla
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What an exciting day! Zalando has officially launched in Portugal, bringing our renowned multi-proposition assortment and a quality-driven shopping…
What an exciting day! Zalando has officially launched in Portugal, bringing our renowned multi-proposition assortment and a quality-driven shopping…
Consigliato da Francesca Colla
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"And Just Like That..." (as our SS25 Campaign star SJP/ Carrie Bradshaw would say...), my time at Zalando comes to an end! After 1 year and 3 months…
"And Just Like That..." (as our SS25 Campaign star SJP/ Carrie Bradshaw would say...), my time at Zalando comes to an end! After 1 year and 3 months…
Consigliato da Francesca Colla
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When marketing meets sports and pop culture: Harry Styles running at the Berlin Marathon as Sted Sarandos - branded by Zalando Find more here:…
When marketing meets sports and pop culture: Harry Styles running at the Berlin Marathon as Sted Sarandos - branded by Zalando Find more here:…
Consigliato da Francesca Colla
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Addio a Giorgio Armani. Un uomo che ha saputo trasformare il rigore in eleganza, la sobrietà in stile senza tempo, l’Italia in un punto di…
Addio a Giorgio Armani. Un uomo che ha saputo trasformare il rigore in eleganza, la sobrietà in stile senza tempo, l’Italia in un punto di…
Consigliato da Francesca Colla
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15 years of Lounge by Zalando means 15 years of redefining discovery for customers (and partners!) across Europe. 🎉 What's the secret to 15 years…
15 years of Lounge by Zalando means 15 years of redefining discovery for customers (and partners!) across Europe. 🎉 What's the secret to 15 years…
Consigliato da Francesca Colla
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