Flowbox

🖤 Black Friday Hack: Don’t Break Your Brain… Black Friday is basically the Olympics of online shopping: Brands sprint, ads wrestle for attention, and customers perform gymnastics to find the best deal before someone else steals it. But here’s the twist… 🤔 Your secret weapon isn’t a flashier banner or a bigger discount. It’s your customers. Yep. The ones already posting about your brand for free, while you’re busy refreshing campaign dashboards.. 💸 💸 Why UGC rules on Black Friday:   🫵 People trust people: especially when every brand screams, who do you trust more?  🤖 Real people convert better: shoppers want authenticity, not another polished ad shouting.  ✨ It’s scalable: you don’t need to design 97 new assets, your customers have already done it. Take a look at your socials.  💰 It’s efficient: because saving money on content creation is the real Black Friday deal. So instead of sweating over last-minute creative… Turn your customers into your content engine. They’re faster. They’re authentic. And they’re already making your brand look great. Happy Black Friday. May your conversions be high and your CPA low. 😜 Take a look at Flowbox x Dreaminfluence🟪 #BlackFriday #UGC #CPA #Flowbox #DreamInfluence #eCommerceMarketing

Flowboxer of the Month for November 2025 is Munster Joinery 🏆 🤩 Known for quality in the building materials sector, they’ve enhanced their website by featuring real customer window and door installations from actual homes. 🏡 This approach offers shoppers the authenticity and inspiration they rely on when planning home upgrades. 🛠️ Customers can browse real installations for design ideas, see products used in completed projects, and click on images to land on the exact product match. Read our full article to learn all about how Munster Joinery uses UGC to its advantage with Flowbox, and how more brands in the building materials industry can benefit from it too! ➡️ https://lnkd.in/d-6HwUsx #UGCEcommerce #UGCMarketing #UGCBuildingMaterials

Black Friday & Cyber Monday are here, and we know your traffic is about to spike 📈 😅 The good news is: Flowbox is ready! 💜 Our platform has really leveled up this year, with a sleeker, faster, more globally-tuned infrastructure. This means that your UGC widgets stay fast and reliable, even on the busiest weekend of the year. Here's what's running behind the scenes: ⚡ Auto-adaptive scaling – reacts to traffic spikes in seconds. 🌍 Global edge delivery – shoppers get a quick experience wherever they are. 🧠 Real-time observability – we spot issues before they impact performance. 💪 Resilient architecture – built to stay stable when things get intense. So, while your site gears up for the Black Friday stampede, Flowbox will be in the background doing our thing: keeping your shoppable UGC experiences smooth, fast and drama-free. 🌟 #BlackFriday #CyberMonday #UGCMarketing #EcommerceMarketing

Ever wondered why User-Generated Content performs so well? 🔥 At the end of the day, people trust other people, and that trust shapes every step of the customer journey. We explored how UGC influences discovery, engagement, and conversion, and turned the data into a simple funnel breakdown. 📊 Check out our article on UGC statistics to dive deeper into the insights 🌟 https://lnkd.in/dGjKREWP

🚀 Widget V2 After months of intense work, today I want to share with you one of the most challenging and rewarding projects I've participated in at Flowbox: the development of Widget V2. The Challenges This project wasn't just about adding new functionalities, it was completely reimagining how our clients interact with their flows: 🏗️ Hybrid Architecture: Designing an implementation that allows users to alternate between V1 and V2 without modifying their code was like solving a complex puzzle. New styling system without libraries. 🎨 Capability Expansion: We went from 2 layouts to multiple options (Slider, improved Grid, renewed Carousel), added 4 video autoplay modes, TikTok-style navigation, and a real-time styling system that works as true WYSIWYG. ⚙️ New Infrastructure: We created a completely new endpoint that manages V1 and V2 configurations simultaneously, allowing clients to freely experiment with the new version while keeping the previous one in production. 📚 Learning on the Fly: Adopting Svelte as a framework was betting on native performance and reactivity. 🎤 Communicating the Vision: Preparing and presenting the demo to the full team was key to aligning product, sales, CSM, and support with the real capabilities of the new widget. The Result Today we have a widget that: ✅ Maintains 100% of V1 functionalities ✅ Offers one-click templates for fast implementations ✅ Supports multiple languages with real-time translations ✅ Allows publishing and rollback without fear ✅ Provides instant mobile/desktop preview The Team None of this would have been possible without the team. There were difficult moments, technical roadblocks, intense debates about architecture, and the pressure to maintain quality while innovating. Thanks to everyone, for your patience, your ideas in brainstorming sessions, and your support when things got complicated. The machines that made it possible: Aymeric Lamaallem Adriana Fernández Sala Javier Gómez Jiménez Óscar Perez Tejero Joan Domingo Sallent Vinicio Oliveira Bruna Schmidt Ruth Adesanya Raghunath V. Seeing how everything comes to life, how clients can now create more personalized Flows in minutes instead of hours... that makes every challenge worth it.

Quick Black Friday reality check 👀 Last year, around 7 out of 10 online purchases happened on a phone: mobile made up roughly 69% of Black Friday sales globally and a similar share of holiday orders overall. 📲 (Search Engine Journal, 2025) That's why shoppable videos and social content are such an important part of today's e-Commerce strategies: buying decisions happen inside the feed, in a small screen, and in a short window of attention. 🔥 At Flowbox, we help brands with: -Turning UGC and creator content into shoppable galleries and videos -Tagging one or multiple products in the same post and keeping product data in sync -Reusing the same shoppable content across channels, so the mobile experience feels seamless from social to site to email Is shoppable content already a part of your brand's strategy for Black Friday and the holidays? 🤔 Let us know in the comments! Read our blog post on shoppable content to learn more about how Flowbox helps brands turn inspiration into revenue: https://lnkd.in/d_q_PFeY

UGC Creators and Influencers might look similar at first glance, but they don’t play the same role in your content strategy. ⬇️ In our first carousel covering this topic, we walk through what defines each type of creator, plus their key similarities and differences, so you can decide which partnership fits your next campaign. 👌 Stay tuned for the upcoming carousels covering even more information, and head to our blog for the full article on UGC creators, influencers and how brands use both with Flowbox 💜 https://lnkd.in/d8N8vCTs

AI generated images are everywhere right now. Pinterest is one of the first big platforms to say: you get to choose how much of that you see. ✅ Recently, Pinterest introduced clear labels on images created or edited with generative AI, as well as new options to see fewer AI-labelled Pins in your feed. The feature doesn’t remove AI from the platform, but it does make it easier to spot it and dial it down. 🤝 According to Pinterest's CTO: "As people encounter AI-generated content on Pinterest, we are empowering our users to make more informed choices about the content they see". For Flowbox, moves like this highlight something super important: authenticity matters now more than ever. 🌟 Real content, created by customers, content creators, or influencers, builds trust, and, over time, turns an audience into a community around the brand. When a brand's content strategy includes photos and videos from real users, customers don't see them just as assets on a page; they see real people they recognise themselves in. Features like this one show platforms are committing to more transparency around AI-generated content. That kind of clarity makes it even more important for brands to put real people at the centre of they share. 💜 (Images: Pinterest)

The team at FOCUS Bikes was getting tons of amazing rider photos and videos on social media, but no time to track everything down, request rights, and actually put it to work. 👎 With Flowbox, FOCUS Bikes can now automatically discover, organise and activate the best UGC from their community. 🚵 Read the full case study to learn how they do it 💜 https://lnkd.in/dJ84mfkv

Influencer marketplaces streamline how brands and creators work together, making every stage of collaboration easier, faster, and measurable. 📈 🔝 Because managing influencer collaborations shouldn’t mean juggling DMs, spreadsheets, and endless follow-ups! 👎 Dreaminfluence by Flowbox brings finding creators, campaign management, and performance tracking together in one place, so your team can focus on what matters most: stories that drive results. 🌟 Visit our website to learn more 💜 https://lnkd.in/dRpiqp5d