Why AI investments aren't yielding results: A new model for work design

Still not seeing real results from your AI investments? You’re not alone. And you’re probably looking in the wrong place. Last week, Dr. Kathi Enderes and Siobhan Savage 🌎💜 unpacked new research that explains why most AI strategies stall: Companies are using new tools to automate old work. The report from The Josh Bersin Company introduces Dynamic Work Design, a model that starts with one core shift: → Don’t start with the AI. Start with how work actually happens. Here’s what that looks like in practice: ✅ Break work down into tasks, not just roles ✅ Identify where AI can create lift, not just automate tasks, but reconfigure how they’re done ✅ Use data to rebuild workflows around outcomes Drop the static job architecture and move to dynamic, visible work design If you're stuck in pilot purgatory, this is your blueprint out. 📥 Download the report + key insights here:https://lnkd.in/gGzA6dk4 #WorkOntology #WorkIntelligence #TaskIntelligence #WorkDesign #Reengineering #AIStrategy #ZeroWastedPotential