Presented by: Aaqib Qasim Hassan Imran Unzila Shoaib Mustafa Mahdi Behjut Fatima
An Introduction
Private airline based in Karachi, Pakistan with its main hub at Jinnah International Airport, Karachi Established in 2003 and started operating its flights from 2004 fleet consists of 10 aircrafts as on April 2007 of Airbus A320 and A321 aircrafts Operates 30 daily services to
7 domestic destinations International services to
Dubai from four different cities Manchester from Islamabad
Current CEO: Mr. Shahid Khaqan Abbasi
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Unique innovations to its name
First private airline of Pakistan to commence direct flights to Manchester from 1st June 2007 twice a week and on daily basis from 15th December 2007 onwards. the first airline of Pakistan and South Asia to introduce self check-in and wireless check-in kiosk facilities The first airline to introduce e-ticketing in Pakistan, that is, complete online reservation systems
Previous System
Global Distribution System (GDS)
Includes browser based system Sabre-Amadeus-Worldspan
VPN based Galileo
Airblue: Sabre system Some of the pitfalls of Sabre:
fee per transaction Maintenance fee Hidden cost
Current System
A user friendly customized system Developed by their own IS Specialists and Programmers Based in Los Angeles Overseen by Mr. Tariq, the owner of the airline, and his assistants
All inter-related party with the airline are connected through the same website i.e. www.airblue.com
Specialized Usernames & Passwords to those accessing this website according to authority levels
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Communication Model
Intranet:
All the employees are connected through the intranet formed on the website www.airblue.com/ednet .
Internet:
Is used by:
The travel agents travel counselors the customers themselves.
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Online Reservation www.airblue.com Customers
Step 1
Step 2
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Step 3
Step 3
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Step 4
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Step 5
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Step 6
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Online Reservation: www.airblue.com/agents
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Online Reservation www.airblue.com/counselors
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Whats happening at the front end and the back end? E- Drawer
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Flight Operations Process
Before Flight Departure: Self-check in
Kiosk mechanism Supply Chain Management Closing Flight
After Flight Departure: Updating Flight Reports
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Enterprise Collaboration Systems
Employees communicate with each other through
E-mail IP Phone
Communication between the Pilot and the Ground Staff
Radio Phone VHF Technology
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CRM
BlueMiles Frequent Flyer Program Call Centre 111-AIR-BLU
Web-based self service
Visit the Direct Sales Office (DSO)
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Human Resource System
Hiring Process
Online Application Form Applicant given an application number Stores Information on the database
Call Applicants for respective job interviews
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Advantages Of IS
Cost benefit
Time saving and convenient to use User friendly System Erased the concept of all manual paperwork.
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Disadvantages Of IS
Internet connectivity might go down
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Thank You
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